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Roofing and gutter companies in the Roanoke, VA metro area

Competitor counts, household spending and official business counts for roofing and gutter companies in the Roanoke, VA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #192 of 381 scored metro areas
#7 of 9 scored metro areas based in Virginia

Listings
53
7 chain locations (13%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$365.4M
On home repairs, maintenance and insurance · $2,779 a household
Spending per listing
$6.9M
18% below the U.S.
Listings per 10k households
4.0
11% above the U.S.
Population, 2025
316,547
+0.4% since 2020

See the roofing and gutter companies around any address in the Roanoke metro area

The site report maps the roofing and gutter companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Roanoke metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 53 roofing and gutter companies in the Roanoke metro area. Of those, 7 are chain locations, or 13%, against 4% across the U.S. That comes to 4.0 for every 10,000 households, 11% above the U.S. rate of 3.6.

At $2,779 per household (8% below the U.S. average), households in the Roanoke metro area spend about $365.4M a year on home repairs, maintenance and insurance. That is about $6.9M of household spending for each company on map listings, 18% below the U.S. figure of $8.5M. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade.

The official count of businesses with payroll classed as roofing contractors in the Roanoke metro area was 16 in 2023. That is one for every 8,219 households, against one for every 5,063 across the U.S.

Population estimates put the population change in the Roanoke metro area from 2020 to 2025 at +0.4%, slower than the U.S. (+3.1%). The Roanoke metro area scores 51 (upper middle) on the Groundwork market score for roofing and gutter companies, ranking #192 of 381 scored metro areas and #7 of 9 scored metro areas based in Virginia.

How the Roanoke metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the roofing and gutter companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Roofing and gutters in Roanoke, VA metro area compared with Virginia and the U.S.
MeasureRoanoke metro areaVirginiaU.S.
Listings per 10k households4.03.23.6
Spending per listing$6.9M$10.2M$8.5M
Households per official establishment8,2196,0535,063
Official establishment growth, 2019–2023n/a+3.0%+20.4%
Population growth, 2020–2025+0.4%+2.8%+3.1%
Spending per household on home repairs, maintenance and insurance$2,779$3,295$3,018
Median household income$68,761$93,170$80,734
Groundwork market score5171

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16
Employees, 2023
122
Annual payroll, 2023
$8.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
537 chain locations
Listings at the U.S. rate for this spending
43The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as roofing contractors in the Roanoke metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Roanoke metro area

Population, 2025 estimate
316,547+0.4% since 2020
Households
131,510
Median age
43.5
Homes lived in by their owners
69%
Vehicles per household
1.9
Land area
1,868 sq. mi.
People per square mile
169
Median household income
$68,761+21.5% vs. 2015–2019, before inflation
Average household income
$94,709
Median home value
$251,400
Jobs located here
158,052
Daytime population
332,123Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Roanoke metro area?

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Roofing and gutters across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for roofing and gutter companies, numbered among those based in Virginia (a market based in another state is listed without a number), with the Roanoke metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Charlottesville, VA82242.7$12.4M+3.1%#6 of 381
Washington-Arlington-Alexandria, DC-VA-MD-WV807243.1$12.6M+3.3%#8 of 381
2Richmond, VA701813.4$9.3M+5.5%#45 of 381
3Staunton-Stuarts Draft, VA69101.9$14.4M+3.2%#46 of 381
4Blacksburg-Christiansburg-Radford, VA67152.1$12.8M−0.1%#58 of 381
5Virginia Beach-Chesapeake-Norfolk, VA-NC652163.1$9.9M+0.9%#74 of 381
Kingsport-Bristol, TN-VA57322.4$10.5M+2.3%#133 of 381
6Lynchburg, VA53393.8$7.2M+2.9%#172 of 381
7Roanoke, VA51534.0$6.9M+0.4%#192 of 381
8Winchester, VA-WV49274.9$6.3M+6.5%#205 of 381

Other business types in the Roanoke metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many roofing and gutter companies are in the Roanoke, VA metro area?

The Roanoke metro area has 53 roofing and gutter companies on map listings as of September 2026. 7 of them (13%) are chain locations. The listings count roofers and gutter companies. Official counts show 16 businesses with payroll classed as roofing contractors in 2023.

How much do households in the Roanoke, VA metro area spend on home repairs, maintenance and insurance?

About $365.4M a year, or $2,779 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 53 roofing and gutter companies on map listings, it comes to $6.9M per company. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies. It is estimated from the incomes of the 131,510 households in the Roanoke metro area and national spending patterns by income.

How does the Roanoke, VA metro area compare with the U.S. for roofing and gutter companies?

The Roanoke metro area has 4.0 roofing and gutter companies per 10,000 households, 11% above the U.S. rate of 3.6. Spending per company is $6.9M, 18% below the U.S. figure of $8.5M. At the national ratio of roofing and gutter companies to household spending, the Roanoke metro area would have about 43, against 53 on map listings. There is one business with payroll in the industry for every 8,219 households, against one for every 5,063 across the U.S.

How fast is the Roanoke, VA metro area growing?

Population estimates put the Roanoke metro area at 316,547 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 131,510 households. The median household income in the Roanoke metro area is $68,761 a year, 15% below the U.S. median of $80,734. That rose 21.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Roanoke metro area scores 51 for roofing and gutter companies (upper middle), #192 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Roanoke metro area. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for roofing and gutter companies · All 56 business types in the Roanoke metro area

Screening a site or an acquisition in the Roanoke metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Roanoke metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.