Home services · Metro area · Virginia
Home repair companies in the Harrisonburg, VA metro area
How the Harrisonburg, VA metro area compares with other metro areas and the U.S. for home repair companies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 46 out of 100: Lower middle
Ranked #221 of 387 scored metro areas
#8 of 9 scored metro areas based in Virginia
- Listings
- 68
- 1 chain location (1%)
- Official establishments
- 96
- +3.2% since 2019
- Household spending a year
- $142M
- On home repairs, maintenance and insurance · $2,837 a household
- Spending per listing
- $2.1M
- 14% below the U.S.
- Listings per 10k households
- 13.6
- 10% above the U.S.
- Population, 2025
- 140,155
- +3.5% since 2020
See the home repair companies around any address in the Harrisonburg metro area
The site report maps the home repair companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Harrisonburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on home repairs, maintenance and insurance in the Harrisonburg metro area comes to about $142M a year: $2,837 per household, 6% below the U.S. average. That is about $2.1M of household spending for each company on map listings, 14% below the U.S. figure of $2.4M.
The Harrisonburg metro area has 68 home repair companies on map listings as of September 2026. One of them (1%) is a chain location, against 4% across the U.S. Per 10,000 households, that is 13.6, 10% above the U.S. rate of 12.4.
The official count of businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in the Harrisonburg metro area was 96 in 2023, up 3.2% from 2019. That is one for every 521 households, against one for every 587 across the U.S.
Between 2020 and 2025, the population of the Harrisonburg metro area grew 3.5%, in step with the U.S. (+3.1%). For home repair companies, the Harrisonburg metro area has a Groundwork market score of 46 (lower middle): #221 of 387 scored metro areas and #8 of 9 scored metro areas based in Virginia.
How the Harrisonburg metro area compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the home repair companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Harrisonburg metro area | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.6 | 11.4 | 12.4 |
| Spending per listing | $2.1M | $2.9M | $2.4M |
| Households per official establishment | 521 | 654 | 587 |
| Official establishment growth, 2019–2023 | +3.2% | +4.2% | +9.6% |
| Population growth, 2020–2025 | +3.5% | +2.8% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,837 | $3,295 | $3,018 |
| Median household income | $75,065 | $93,170 | $80,734 |
| Groundwork market score | 46 | 74 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 96+3.2% over the period
- Employees, 2023
- 1,484
- Annual payroll, 2023
- $92.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 681 chain location
- Listings at the U.S. rate for this spending
- 59The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Harrisonburg metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Harrisonburg metro area
- Population, 2025 estimate
- 140,155+3.5% since 2020
- Households
- 50,046
- Median age
- 37.3
- Homes lived in by their owners
- 63%
- Vehicles per household
- 2.2
- Land area
- 867 sq. mi.
- People per square mile
- 158
- Median household income
- $75,065+32.9% vs. 2015–2019, before inflation
- Average household income
- $97,373
- Median home value
- $309,300
- Jobs located here
- 66,301
- Daytime population
- 138,028Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Harrisonburg metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home repair companies on map listings by name and distance.
Or open the report at the center of the Harrisonburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHome repair trades across Virginia
Every Virginia market ranked →The highest-scoring metro areas in Virginia for home repair companies, numbered among those based in Virginia (a market based in another state is listed without a number), with the Harrisonburg metro area marked.
Top metro areas in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 85 | 2,542 | 10.7 | $3.6M | +3.3% | #4 of 387 |
| 1Charlottesville, VA | 76 | 92 | 10.2 | $3.2M | +3.1% | #15 of 387 |
| 2Richmond, VA | 71 | 607 | 11.4 | $2.8M | +5.5% | #33 of 387 |
| 3Blacksburg-Christiansburg-Radford, VA | 70 | 55 | 7.8 | $3.5M | −0.1% | #38 of 387 |
| Kingsport-Bristol, TN-VA | 65 | 121 | 9.2 | $2.8M | +2.3% | #70 of 387 |
| 4Virginia Beach-Chesapeake-Norfolk, VA-NC | 62 | 832 | 11.8 | $2.6M | +0.9% | #100 of 387 |
| 5Winchester, VA-WV | 55 | 81 | 14.6 | $2.1M | +6.5% | #155 of 387 |
| 6Roanoke, VA | 54 | 157 | 11.9 | $2.3M | +0.4% | #161 of 387 |
| 7Staunton-Stuarts Draft, VA | 53 | 62 | 11.9 | $2.3M | +3.2% | #174 of 387 |
| 8Harrisonburg, VA | 46 | 68 | 13.6 | $2.1M | +3.5% | #221 of 387 |
Other business types in the Harrisonburg metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
- Home repair trades46
- HVAC and plumbing51
- Electricians51
- Roofing and gutters37
- Lawn, cleaning and pest control58
- Landscaping and lawn care57
- House cleaning54
- Pest control72
Real estate
Funeral services
Questions
How many home repair companies are in the Harrisonburg, VA metro area?
Map listings as of September 2026 show 68 home repair companies in the Harrisonburg metro area. One of them (1%) is a chain location. The listings count HVAC, plumbing, electrical, roofing and gutter companies. Official counts show 96 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in 2023, up 3.2% from 2019.
How much do households in the Harrisonburg, VA metro area spend on home repairs, maintenance and insurance?
About $142M a year, or $2,837 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 68 home repair companies on map listings, it comes to $2.1M per company. It is estimated from the incomes of the 50,046 households in the Harrisonburg metro area and national spending patterns by income.
How does the Harrisonburg, VA metro area compare with the U.S. for home repair companies?
The Harrisonburg metro area has 13.6 home repair companies per 10,000 households, 10% above the U.S. rate of 12.4. Spending per company is $2.1M, 14% below the U.S. figure of $2.4M. At the U.S. ratio of home repair companies to household spending, the Harrisonburg metro area would have about 59, against 68 on map listings. There is one business with payroll in the industry for every 521 households, against one for every 587 across the U.S. The official count rose 3.2% from 2019 to 2023, against +9.6% for the U.S.
How fast is the Harrisonburg, VA metro area growing?
Population estimates put the Harrisonburg metro area at 140,155 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 50,046 households. The median household income in the Harrisonburg metro area is $75,065 a year, 7% below the U.S. median of $80,734. That rose 32.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Harrisonburg metro area scores 46 for home repair companies (lower middle), #221 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Harrisonburg metro area. It maps the home repair companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for home repair companies · All 56 business types in the Harrisonburg metro area
Screening a site or an acquisition in the Harrisonburg metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Harrisonburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.