Groundwork

Health care · Small-town market · New Mexico

Primary care and pediatric clinics in the Clovis, NM area

How the Clovis, NM area compares with other small-town markets and the U.S. for primary care and pediatric clinics: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #262 of 458 scored small-town markets
#8 of 11 scored small-town markets based in New Mexico

Listings
16
0 chain locations (0%)
Official establishments
20
−33.3% since 2019
Household spending a year
$27.9M
On medical and dental services · $1,072 a household
Spending per listing
$1.7M
2% below the U.S.
Listings per 10k households
6.1
15% below the U.S.
Population, 2025
65,270
−3.3% since 2020

See the primary care and pediatric clinics around any address in the Clovis area

The site report maps the primary care and pediatric clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Clovis area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on medical and dental services in the Clovis area comes to about $27.9M a year: $1,072 per household, 17% below the U.S. average. Spread across 16 primary care and pediatric clinics, that is $1.7M per clinic, 2% below the U.S. figure of $1.8M. The spending figure covers all medical and dental services, not only primary care and pediatric clinics.

The Clovis area has 16 primary care and pediatric clinics on map listings as of September 2026. None of them are chain locations, against 9% across the U.S. That is 6.1 per 10,000 households, 15% below the U.S. rate of 7.2.

In 2023, official counts showed 20 businesses with payroll in the Clovis area classed as offices of physicians, down 33.3% from 2019. That is one for every 1,302 households, against one for every 593 across the U.S. Official counts list 9 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $737K have gone to businesses classed as offices of physicians in the Clovis area.

Population estimates show the Clovis area declined 3.3% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for primary care and pediatric clinics in the Clovis area is 47 (lower middle), #262 of 458 scored small-town markets and #8 of 11 scored small-town markets based in New Mexico.

How the Clovis area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the primary care and pediatric clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Primary care and pediatrics in Clovis, NM area compared with New Mexico and the U.S.
MeasureClovis areaNew MexicoU.S.
Listings per 10k households6.15.77.2
Spending per listing$1.7M$2.1M$1.8M
Households per official establishment1,302930593
Official establishment growth, 2019–2023−33.3%−8.1%−2.2%
Population growth, 2020–2025−3.3%+0.3%+3.1%
Spending per household on medical and dental services$1,072$1,178$1,288
Median household income$55,690$64,059$80,734
Groundwork market score4752

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20−33.3% over the period
Employees, 2023
68
Annual payroll, 2023
$5.7M
One-person businesses, 2023
9Businesses with no payroll
Map listings, September 2026
160 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$737K

SBA-backed loans to businesses classed as offices of physicians in the Clovis area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Clovis area

Population, 2025 estimate
65,270−3.3% since 2020
Households
26,036
Median age
33.8
Homes lived in by their owners
62%
Vehicles per household
1.9
Land area
3,852 sq. mi.
People per square mile
17
Median household income
$55,690
Average household income
$72,535
Median home value
$162,000
Jobs located here
24,031
Daytime population
63,938Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Clovis area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the primary care and pediatric clinics on map listings by name and distance.

Or open the report at the center of the Clovis area. Signed out, you see a blurred preview; on an account, each report is one action.

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Primary care and pediatrics across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for primary care and pediatric clinics, numbered among those based in New Mexico, with the Clovis area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for primary care and pediatric clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Alamogordo, NM7962.5$4.5M+3.7%#25 of 458
2Gallup, NM6162.8$3.6M−6.1%#140 of 458
3Hobbs, NM61176.9$1.8M+0.2%#144 of 458
4Ruidoso, NM5855.0$2.2M−2.3%#161 of 458
5Los Alamos, NM5678.5$2M0.0%#183 of 458
6Taos, NM5095.8$2M+0.3%#234 of 458
7Carlsbad-Artesia, NM49208.5$1.5M+0.3%#244 of 458
8Clovis, NM47166.1$1.7M−3.3%#262 of 458
9Las Vegas, NM3985.8$1.8M−3.2%#320 of 458
10Deming, NM311617.3$541K−0.2%#371 of 458

Other business types in the Clovis area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many primary care and pediatric clinics are in the Clovis, NM area?

Map listings as of September 2026 show 16 primary care and pediatric clinics in the Clovis area. None of them are chain locations. The listings count primary care, family medicine and pediatric clinics. Official counts show 20 businesses with payroll classed as offices of physicians in 2023, down 33.3% from 2019. Official counts also show 9 one-person businesses without payroll.

How much do households in the Clovis, NM area spend on medical and dental services?

About $27.9M a year, or $1,072 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 16 primary care and pediatric clinics on map listings, it comes to $1.7M per clinic. That spending covers all medical and dental services, which primary care and pediatric clinics share with other businesses in the trade. It is estimated from the incomes of the 26,036 households in the Clovis area and national spending patterns by income.

How does the Clovis, NM area compare with the U.S. for primary care and pediatric clinics?

The Clovis area has 6.1 primary care and pediatric clinics per 10,000 households, 15% below the U.S. rate of 7.2. Spending per clinic is $1.7M, 2% below the U.S. figure of $1.8M. The count on map listings matches the U.S. ratio of primary care and pediatric clinics to household spending. There is one business with payroll in the industry for every 1,302 households, against one for every 593 across the U.S. The official count fell 33.3% from 2019 to 2023, against −2.2% for the U.S.

How fast is the Clovis, NM area growing?

Population estimates put the Clovis area at 65,270 people in 2025, down 3.3% since 2020, against +3.1% for the U.S. It has 26,036 households. Median household income in the Clovis area is $55,690, 31% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Clovis area scores 47 for primary care and pediatric clinics (lower middle), #262 of 458 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Clovis area. It maps the primary care and pediatric clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for primary care and pediatric clinics · All 56 business types in the Clovis area

Screening a site or an acquisition in the Clovis area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Clovis area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.