Real estate · Small-town market · New Mexico
Mortgage brokers and lenders in the Clovis, NM area
Competitor counts, household spending and official business counts for mortgage brokers and lenders in the Clovis, NM area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 64 out of 100: Upper middle
Ranked #35 of 177 scored small-town markets
The only scored small-town market based in New Mexico
- Listings
- 5
- 1 chain location (20%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $401M
- On rent and homeowner costs · $15,400 a household
- Housing spending per listing (U.S. = 100)
- 206
- 2.1 times the U.S.
- Listings per 10k households
- 1.9
- 56% below the U.S.
- Population, 2025
- 65,270
- −3.3% since 2020
See the mortgage brokers and lenders around any address in the Clovis area
The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Clovis area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on rent and homeowner costs in the Clovis area comes to about $401M a year: $15,400 per household, 8% below the U.S. average. Housing spending per office is 2.1 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.
The Clovis area has 5 mortgage brokers and lenders on map listings as of September 2026. One of them (20%) is a chain location, against 21% across the U.S. That comes to 1.9 for every 10,000 households, 56% below the U.S. rate of 4.3.
In 2023, official counts showed 3 businesses with payroll in the Clovis area classed as mortgage brokers and real estate lenders. That is one for every 8,679 households, against one for every 4,897 across the U.S.
Population estimates show the Clovis area declined 3.3% from 2020 to 2025, against +3.1% for the U.S. The Clovis area scores 64 (upper middle) on the Groundwork market score for mortgage brokers and lenders, ranking #35 of 177 scored small-town markets and the only scored small-town market based in New Mexico. That puts it in the top quarter of small-town markets.
How the Clovis area compares
The same measures for New Mexico and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Clovis area | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.9 | 3.8 | 4.3 |
| Housing spending per listing (U.S. = 100) | 206 | 111 | 100 |
| Households per official establishment | 8,679 | 6,442 | 4,897 |
| Official establishment growth, 2019–2023 | n/a | +44.4% | +9.5% |
| Population growth, 2020–2025 | −3.3% | +0.3% | +3.1% |
| Spending per household on rent and homeowner costs | $15,400 | $16,591 | $16,661 |
| Median household income | $55,690 | $64,059 | $80,734 |
| Groundwork market score | 64 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 34
- Annual payroll, 2023
- $4.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 51 chain location
- Listings at the U.S. rate for this spending
- 10The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Clovis area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Clovis area
- Population, 2025 estimate
- 65,270−3.3% since 2020
- Households
- 26,036
- Median age
- 33.8
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.9
- Land area
- 3,852 sq. mi.
- People per square mile
- 17
- Median household income
- $55,690
- Average household income
- $72,535
- Median home value
- $162,000
- Jobs located here
- 24,031
- Daytime population
- 63,938Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Clovis area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.
Or open the report at the center of the Clovis area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOther business types in the Clovis area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate33
- Real estate agents and brokers36
- Property management37
- Mortgage brokers and lenders64
- Home inspectors
Funeral services
Questions
How many mortgage brokers and lenders are in the Clovis, NM area?
Map listings as of September 2026 show 5 mortgage brokers and lenders in the Clovis area. One of them (20%) is a chain location. The listings count mortgage brokers and mortgage lenders. Official counts show 3 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.
How much do households in the Clovis, NM area spend on rent and homeowner costs?
About $401M a year, or $15,400 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). For the 5 mortgage brokers and lenders on map listings, housing spending per office is 2.1 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 26,036 households in the Clovis area and national spending patterns by income.
How does the Clovis, NM area compare with the U.S. for mortgage brokers and lenders?
The Clovis area has 1.9 mortgage brokers and lenders per 10,000 households, 56% below the U.S. rate of 4.3. The index of housing spending per office is 206, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, the Clovis area would have about 10, against 5 on map listings. There is one business with payroll in the industry for every 8,679 households, against one for every 4,897 across the U.S.
How fast is the Clovis, NM area growing?
Population estimates put the Clovis area at 65,270 people in 2025, down 3.3% since 2020, against +3.1% for the U.S. It has 26,036 households. Median household income in the Clovis area is $55,690, 31% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Clovis area scores 64 for mortgage brokers and lenders (upper middle), #35 of 177 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Clovis area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Clovis area
Screening a site or an acquisition in the Clovis area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Clovis area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.