Health care · Small-town market · Mississippi
Primary care and pediatric clinics in the Oxford, MS area
How the Oxford, MS area compares with other small-town markets and the U.S. for primary care and pediatric clinics: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 31 out of 100: Lower middle
Ranked #369 of 458 scored small-town markets
#4 of 17 scored small-town markets based in Mississippi
- Listings
- 25
- 3 chain locations (12%)
- Official establishments
- 75
- +21.7% since 2019
- Household spending a year
- $25.4M
- On medical and dental services · $1,058 a household
- Spending per listing
- $1M
- 43% below the U.S.
- Listings per 10k households
- 10.4
- 44% above the U.S.
- Population, 2025
- 71,972
- +5.3% since 2020
See the primary care and pediatric clinics around any address in the Oxford area
The site report maps the primary care and pediatric clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Oxford area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For primary care and pediatric clinics, the Oxford area has a Groundwork market score of 31 (lower middle): #369 of 458 scored small-town markets and #4 of 17 scored small-town markets based in Mississippi. That puts it in the bottom quarter of small-town markets.
Map listings as of September 2026 show 25 primary care and pediatric clinics in the Oxford area. 3 of them (12%) are chain locations, against 9% across the U.S. That comes to 10.4 for every 10,000 households, 44% above the U.S. rate of 7.2.
At $1,058 per household (18% below the U.S. average), households in the Oxford area spend about $25.4M a year on medical and dental services. That works out to $1M per clinic, 43% below the U.S. figure of $1.8M. That spending covers all medical and dental services, which primary care and pediatric clinics share with other businesses in the trade.
In 2023, official counts showed 75 businesses with payroll in the Oxford area classed as offices of physicians, up 21.7% from 2019. That is one for every 321 households, against one for every 593 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $500K has gone to businesses classed as offices of physicians in the Oxford area. Population estimates show the Oxford area grew 5.3% from 2020 to 2025, faster than the U.S. (+3.1%).
How the Oxford area compares
The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the primary care and pediatric clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Oxford area | Mississippi | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.4 | 8.5 | 7.2 |
| Spending per listing | $1M | $1.2M | $1.8M |
| Households per official establishment | 321 | 757 | 593 |
| Official establishment growth, 2019–2023 | +21.7% | −4.7% | −2.2% |
| Population growth, 2020–2025 | +5.3% | −0.1% | +3.1% |
| Spending per household on medical and dental services | $1,058 | $992 | $1,288 |
| Median household income | $65,018 | $56,447 | $80,734 |
| Groundwork market score | 31 | 18 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 75+21.7% over the period
- Employees, 2023
- 720
- Annual payroll, 2023
- $67.3M
- One-person businesses, 2023
- 94Businesses with no payroll
- Map listings, September 2026
- 253 chain locations
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $500K
SBA-backed loans to businesses classed as offices of physicians in the Oxford area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Oxford area
- Population, 2025 estimate
- 71,972+5.3% since 2020
- Households
- 24,040
- Median age
- 36.1
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.9
- Land area
- 1,099 sq. mi.
- People per square mile
- 64
- Median household income
- $65,018
- Average household income
- $95,595
- Median home value
- $256,900
- Jobs located here
- 29,062
- Daytime population
- 71,841Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Oxford area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the primary care and pediatric clinics on map listings by name and distance.
Or open the report at the center of the Oxford area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPrimary care and pediatrics across Mississippi
Every Mississippi market ranked →The highest-scoring small-town markets in Mississippi for primary care and pediatric clinics, numbered among those based in Mississippi, with the Oxford area marked.
Top small-town markets in Mississippi
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Picayune, MS | 60 | 13 | 5.9 | $1.7M | +5.6% | #150 of 458 |
| 2Starkville, MS | 49 | 14 | 5.4 | $1.8M | +0.8% | #242 of 458 |
| 3Greenwood, MS | 36 | 8 | 5.5 | $1.6M | −8.8% | #341 of 458 |
| 4Oxford, MS | 31 | 25 | 10.4 | $1M | +5.3% | #369 of 458 |
| 5Laurel, MS | 30 | 31 | 9.8 | $973K | −1.5% | #378 of 458 |
| 6Brookhaven, MS | 29 | 11 | 8.4 | $1.2M | +0.5% | #382 of 458 |
| 7Vicksburg, MS | 27 | 12 | 7.2 | $1.5M | −6.3% | #395 of 458 |
| 8Tupelo, MS | 25 | 54 | 10.4 | $975K | +0.8% | #406 of 458 |
| 9Meridian, MS | 24 | 24 | 6.9 | $1.4M | −3.2% | #411 of 458 |
| 10McComb, MS | 24 | 16 | 7.9 | $1.1M | −2.6% | #414 of 458 |
Other business types in the Oxford area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics28
- Dentists and orthodontists32
- Primary care and pediatrics31
- Urgent care and walk-in clinics
- Chiropractors82
- Physical therapy39
- Optometrists and eye care30
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many primary care and pediatric clinics are in the Oxford, MS area?
There are 25 primary care and pediatric clinics on map listings in the Oxford area as of September 2026. 3 of them (12%) are chain locations. The listings count primary care, family medicine and pediatric clinics. Official counts show 75 businesses with payroll classed as offices of physicians in 2023, up 21.7% from 2019. Official counts also show 94 one-person businesses without payroll.
How much do households in the Oxford, MS area spend on medical and dental services?
About $25.4M a year, or $1,058 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 25 primary care and pediatric clinics on map listings, it comes to $1M per clinic. The spending figure covers all medical and dental services, not only primary care and pediatric clinics. It is estimated from the incomes of the 24,040 households in the Oxford area and national spending patterns by income.
How does the Oxford, MS area compare with the U.S. for primary care and pediatric clinics?
The Oxford area has 10.4 primary care and pediatric clinics per 10,000 households, 44% above the U.S. rate of 7.2. Spending per clinic is $1M, 43% below the U.S. figure of $1.8M. At the national ratio of primary care and pediatric clinics to household spending, the Oxford area would have about 14, against 25 on map listings. There is one business with payroll in the industry for every 321 households, against one for every 593 across the U.S. The official count rose 21.7% from 2019 to 2023, against −2.2% for the U.S.
How fast is the Oxford, MS area growing?
Population estimates put the Oxford area at 71,972 people in 2025, up 5.3% since 2020, faster than the U.S. (+3.1%). It has 24,040 households. The median household income in the Oxford area is $65,018 a year, 19% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Oxford area scores 31 for primary care and pediatric clinics (lower middle), #369 of 458 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Oxford area. It maps the primary care and pediatric clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for primary care and pediatric clinics · All 56 business types in the Oxford area
Screening a site or an acquisition in the Oxford area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Oxford area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.