Groundwork

Pets · Small-town market · Mississippi

Veterinarians in the Oxford, MS area

Competitor counts, household spending and official business counts for veterinarians in the Oxford, MS area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #52 of 398 scored small-town markets
#2 of 13 scored small-town markets based in Mississippi

Listings
10
4 chain locations (40%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$20.4M
On pets · $849 a household
Spending per listing
$2M
25% below the U.S.
Listings per 10k households
4.2
27% above the U.S.
Population, 2025
71,972
+5.3% since 2020

See the veterinarians around any address in the Oxford area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Oxford area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 10 veterinarians in the Oxford area. Of those, 4 are chain locations, or 40%, against 19% across the U.S. That comes to 4.2 for every 10,000 households, 27% above the U.S. rate of 3.3.

Household spending on pets in the Oxford area comes to about $20.4M a year: $849 per household, 7% below the U.S. average. That is about $2M of household spending for each clinic on map listings, 25% below the U.S. figure of $2.7M. That spending covers all pets, which veterinarians share with other businesses in the trade.

Official counts show 6 businesses with payroll classed as veterinary services in the Oxford area in 2023. That is one for every 4,007 households, against one for every 3,767 across the U.S.

Between 2020 and 2025, the population of the Oxford area grew 5.3%, faster than the U.S. (+3.1%). The Groundwork market score for veterinarians in the Oxford area is 72 (upper middle), #52 of 398 scored small-town markets and #2 of 13 scored small-town markets based in Mississippi. That puts it in the top quarter of small-town markets.

How the Oxford area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Oxford, MS area compared with Mississippi and the U.S.
MeasureOxford areaMississippiU.S.
Listings per 10k households4.23.33.3
Spending per listing$2M$2.4M$2.7M
Households per official establishment4,0074,0473,767
Official establishment growth, 2019–2023n/a−0.7%+6.8%
Population growth, 2020–2025+5.3%−0.1%+3.1%
Spending per household on pets$849$774$909
Median household income$65,018$56,447$80,734
Groundwork market score7235

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6
Employees, 2023
69
Annual payroll, 2023
$3.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
104 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in the Oxford area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Oxford area

Population, 2025 estimate
71,972+5.3% since 2020
Households
24,040
Median age
36.1
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
1,099 sq. mi.
People per square mile
64
Median household income
$65,018
Average household income
$95,595
Median home value
$256,900
Jobs located here
29,062
Daytime population
71,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Oxford area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Oxford area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Veterinarians across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for veterinarians, numbered among those based in Mississippi, with the Oxford area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Picayune, MS7562.7$2.8M+5.6%#31 of 398
2Oxford, MS72104.2$2M+5.3%#52 of 398
3Vicksburg, MS6953.0$2.8M−6.3%#68 of 398
4Columbus, MS6162.2$3.3M−2.7%#116 of 398
5Meridian, MS57102.9$2.5M−3.2%#146 of 398
6Laurel, MS57103.2$2.3M−1.5%#147 of 398
7Tupelo, MS53203.9$2.1M+0.8%#184 of 398
8Corinth, MS5253.5$2.1M−0.5%#191 of 398
9Natchez, MS-LA3573.4$2M−0.9%#305 of 398
10Starkville, MS34145.4$1.4M+0.8%#314 of 398

Other business types in the Oxford area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Oxford, MS area?

There are 10 veterinarians on map listings in the Oxford area as of September 2026. 4 of them (40%) are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 6 businesses with payroll classed as veterinary services in 2023.

How much do households in the Oxford, MS area spend on pets?

About $20.4M a year, or $849 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 10 veterinarians on map listings, it comes to $2M per clinic. The spending figure covers all pets, not only veterinarians. It is estimated from the incomes of the 24,040 households in the Oxford area and national spending patterns by income.

How does the Oxford, MS area compare with the U.S. for veterinarians?

The Oxford area has 4.2 veterinarians per 10,000 households, 27% above the U.S. rate of 3.3. Spending per clinic is $2M, 25% below the U.S. figure of $2.7M. At the national ratio of veterinarians to household spending, the Oxford area would have about 8, against 10 on map listings. There is one business with payroll in the industry for every 4,007 households, against one for every 3,767 across the U.S.

How fast is the Oxford, MS area growing?

Population estimates put the Oxford area at 71,972 people in 2025, up 5.3% since 2020, faster than the U.S. (+3.1%). It has 24,040 households. The median household income in the Oxford area is $65,018 a year, 19% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Oxford area scores 72 for veterinarians (upper middle), #52 of 398 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Oxford area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Oxford area

Screening a site or an acquisition in the Oxford area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Oxford area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.