Food and drink · County · Missouri
Pizza places in Callaway County, MO
How Callaway County, MO compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #1,054 of 2,090 scored counties
#22 of 82 scored counties in Missouri
- Listings
- 23
- 21 chain locations (91%)
- Official establishments
- 23
- All limited-service restaurants · 0.0% since 2019
- Household spending a year
- $60.8M
- On food away from home · $3,690 a household
- Spending per listing
- $2.6M
- 48% below the U.S.
- Listings per 10k households
- 14.0
- 75% above the U.S.
- Population, 2025
- 45,765
- +3.2% since 2020
See the pizza places around any address in Callaway County
The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Callaway County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on food away from home in Callaway County comes to about $60.8M a year: $3,690 per household, 9% below the U.S. average. That is about $2.6M of household spending for each pizza place on map listings, 48% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.
There are 23 pizza places on map listings in Callaway County as of September 2026. Chain locations make up 91% of them, against 58% across the U.S. That comes to 14.0 for every 10,000 households, 75% above the U.S. rate of 8.0.
The official count of businesses with payroll classed as limited-service restaurants in Callaway County was 23 in 2023, unchanged from 2019. That is one for every 717 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places.
Population estimates put the population change in Callaway County from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%). Callaway County scores 50 (upper middle) on the Groundwork market score for pizza places, ranking #1,054 of 2,090 scored counties and #22 of 82 scored counties in Missouri.
How Callaway County compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Callaway County | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.0 | 9.9 | 8.0 |
| Spending per listing | $2.6M | $3.8M | $5.1M |
| Households per official establishment (all limited-service restaurants) | 717 | 521 | 478 |
| Official establishment growth, 2019–2023 | 0.0% | +8.4% | +6.1% |
| Population growth, 2020–2025 | +3.2% | +1.9% | +3.1% |
| Spending per household on food away from home | $3,690 | $3,799 | $4,070 |
| Median household income | $74,176 | $70,702 | $80,734 |
| Groundwork market score | 50 | 32 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 23 → 23All limited-service restaurants · 0.0% over the period
- Employees, 2023
- 565
- Annual payroll, 2023
- $8.6M
- One-person businesses, 2023
- 0All limited-service restaurants with no payroll
- Map listings, September 2026
- 2321 chain locations
- Listings at the U.S. rate for this spending
- 12The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as limited-service restaurants in Callaway County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.
Population and households in Callaway County
- Population, 2025 estimate
- 45,765+3.2% since 2020
- Households
- 16,485
- Median age
- 40.9
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.1
- Land area
- 835 sq. mi.
- People per square mile
- 54
- Median household income
- $74,176+30.3% vs. 2015–2019, before inflation
- Average household income
- $88,804
- Median home value
- $201,600
- Jobs located here
- 15,131
- Daytime population
- 39,815Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Callaway County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.
Or open the report at the center of Callaway County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPizza across Missouri
Every Missouri market ranked →The highest-scoring counties in Missouri for pizza places, numbered among those based in Missouri, with Callaway County marked.
Top counties in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Platte County, MO | 77 | 33 | 7.5 | $6M | +6.7% | #143 of 2,090 |
| 2Warren County, MO | 73 | 13 | 9.4 | $4.3M | +9.2% | #234 of 2,090 |
| 3St. Charles County, MO | 71 | 123 | 7.6 | $6.1M | +4.9% | #273 of 2,090 |
| 4Cass County, MO | 71 | 37 | 8.6 | $4.9M | +7.1% | #290 of 2,090 |
| 5Lincoln County, MO | 71 | 25 | 11.0 | $3.7M | +11.4% | #294 of 2,090 |
| 6Ste. Genevieve County, MO | 69 | 5 | 7.0 | $5.3M | +1.1% | #350 of 2,090 |
| 7Ray County, MO | 66 | 7 | 7.7 | $4.9M | +1.1% | #457 of 2,090 |
| 8Jefferson County, MO | 65 | 74 | 8.4 | $4.8M | +2.7% | #484 of 2,090 |
| 9Christian County, MO | 65 | 35 | 10.0 | $4M | +8.3% | #493 of 2,090 |
| 10Clay County, MO | 63 | 81 | 7.9 | $5.3M | +4.3% | #551 of 2,090 |
| 22Callaway County, MO | 50 | 23 | 14.0 | $2.6M | +3.2% | #1,054 of 2,090 |
Other business types in Callaway County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pizza places are in Callaway County, MO?
As of September 2026, map listings count 23 pizza places in Callaway County. 21 of them (91%) are chain locations. The listings count pizza restaurants. Official counts show 23 businesses with payroll classed as limited-service restaurants in 2023, unchanged from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too.
How much do households in Callaway County, MO spend on food away from home?
About $60.8M a year, or $3,690 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 23 pizza places on map listings, it comes to $2.6M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 16,485 households in Callaway County and national spending patterns by income.
How does Callaway County, MO compare with the U.S. for pizza places?
Callaway County has 14.0 pizza places per 10,000 households, 75% above the U.S. rate of 8.0. Spending per pizza place is $2.6M, 48% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Callaway County would have about 12, against 23 on map listings. There is one business with payroll in the industry for every 717 households, against one for every 478 across the U.S. The official count held level from 2019 to 2023, against +6.1% for the U.S.
How fast is Callaway County, MO growing?
Population estimates put Callaway County at 45,765 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 16,485 households. Median household income in Callaway County is $74,176, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Callaway County scores 50 for pizza places (upper middle), #1,054 of 2,090 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Callaway County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pizza places · All 56 business types in Callaway County
Screening a site or an acquisition in Callaway County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Callaway County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.