Groundwork

Food and drink · County · Iowa

Pizza places in Des Moines County, IA

The pizza places in Des Moines County, IA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 25 out of 100: Lower middle

Ranked #1,913 of 2,090 scored counties
#63 of 64 scored counties in Iowa

Listings
25
19 chain locations (76%)
Official establishments
32
All limited-service restaurants · −13.5% since 2019
Household spending a year
$59.5M
On food away from home · $3,463 a household
Spending per listing
$2.4M
53% below the U.S.
Listings per 10k households
14.6
83% above the U.S.
Population, 2025
38,077
−2.0% since 2020

See the pizza places around any address in Des Moines County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Des Moines County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pizza places in Des Moines County is 25 (lower middle), #1,913 of 2,090 scored counties and #63 of 64 scored counties in Iowa. That puts it in the bottom quarter of counties.

Households in Des Moines County spend about $59.5M a year on food away from home, or $3,463 per household, 15% below the U.S. average. That works out to $2.4M per pizza place, 53% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Des Moines County has 25 pizza places on map listings as of September 2026. Chain locations make up 76% of them, against 58% across the U.S. Per 10,000 households, that is 14.6, 83% above the U.S. rate of 8.0.

In 2023, official counts showed 32 businesses with payroll in Des Moines County classed as limited-service restaurants, down 13.5% from 2019. That is one for every 537 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Population estimates show Des Moines County declined 2.0% from 2020 to 2025, against +3.1% for the U.S.

How Des Moines County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Des Moines County, IA compared with Iowa and the U.S.
MeasureDes Moines CountyIowaU.S.
Listings per 10k households14.611.78.0
Spending per listing$2.4M$3.3M$5.1M
Households per official establishment (all limited-service restaurants)537628478
Official establishment growth, 2019–2023−13.5%−0.9%+6.1%
Population growth, 2020–2025−2.0%+1.5%+3.1%
Spending per household on food away from home$3,463$3,880$4,070
Median household income$62,928$75,059$80,734
Groundwork market score2539

Official counts and lending

Businesses

Official establishments, 2019 to 2023
37 → 32All limited-service restaurants · −13.5% over the period
Employees, 2023
796
Annual payroll, 2023
$13.1M
One-person businesses, 2023
4All limited-service restaurants with no payroll
Map listings, September 2026
2519 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Des Moines County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Des Moines County

Population, 2025 estimate
38,077−2.0% since 2020
Households
17,178
Median age
42.1
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
416 sq. mi.
People per square mile
92
Median household income
$62,928+22.8% vs. 2015–2019, before inflation
Average household income
$80,523
Median home value
$136,500
Jobs located here
19,578
Daytime population
39,488Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Des Moines County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Des Moines County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Iowa for pizza places, numbered among those based in Iowa, with Des Moines County marked.

Top counties in Iowa

Counties in Iowa ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA77409.4$5.1M+17.8%#147 of 2,090
2Madison County, IA71710.5$4M+3.8%#293 of 2,090
3Boone County, IA641110.1$4M+0.4%#522 of 2,090
4Warren County, IA643115.0$2.9M+9.0%#527 of 2,090
5Benton County, IA611312.7$3.2M+1.8%#630 of 2,090
6Winneshiek County, IA6078.6$4.5M−1.6%#652 of 2,090
7Polk County, IA5921010.2$4.1M+4.8%#695 of 2,090
8Johnson County, IA576610.4$3.9M+4.6%#768 of 2,090
9Sioux County, IA571511.8$3.5M+2.5%#770 of 2,090
10Jackson County, IA5689.7$3.9M−0.8%#808 of 2,090
63Des Moines County, IA252514.6$2.4M−2.0%#1,913 of 2,090

Other business types in Des Moines County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Des Moines County, IA?

Map listings as of September 2026 show 25 pizza places in Des Moines County. 19 of them (76%) are chain locations. The listings count pizza restaurants. Official counts show 32 businesses with payroll classed as limited-service restaurants in 2023, down 13.5% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 4 one-person businesses without payroll.

How much do households in Des Moines County, IA spend on food away from home?

About $59.5M a year, or $3,463 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 25 pizza places on map listings, it comes to $2.4M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 17,178 households in Des Moines County and national spending patterns by income.

How does Des Moines County, IA compare with the U.S. for pizza places?

Des Moines County has 14.6 pizza places per 10,000 households, 83% above the U.S. rate of 8.0. Spending per pizza place is $2.4M, 53% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Des Moines County would have about 12, against 25 on map listings. There is one business with payroll in the industry for every 537 households, against one for every 478 across the U.S. The official count fell 13.5% from 2019 to 2023, against +6.1% for the U.S.

How fast is Des Moines County, IA growing?

Population estimates put Des Moines County at 38,077 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 17,178 households. Median household income in Des Moines County is $62,928, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Des Moines County scores 25 for pizza places (lower middle), #1,913 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Des Moines County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Des Moines County

Screening a site or an acquisition in Des Moines County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Des Moines County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.