Clothing and laundry · County · Iowa
Clothing and shoe stores in Des Moines County, IA
The clothing and shoe stores in Des Moines County, IA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 26 out of 100: Lower middle
Ranked #1,813 of 2,087 scored counties
#62 of 66 scored counties in Iowa
- Listings
- 35
- 19 chain locations (54%)
- Official establishments
- 13
- Businesses with payroll, 2023
- Household spending a year
- $30.6M
- On clothing, shoes and related services · $1,779 a household
- Spending per listing
- $873K
- 31% below the U.S.
- Listings per 10k households
- 20.4
- 26% above the U.S.
- Population, 2025
- 38,077
- −2.0% since 2020
See the clothing and shoe stores around any address in Des Moines County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Des Moines County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For clothing and shoe stores, Des Moines County has a Groundwork market score of 26 (lower middle): #1,813 of 2,087 scored counties and #62 of 66 scored counties in Iowa. That puts it in the bottom quarter of counties.
Household spending on clothing, shoes and related services in Des Moines County comes to about $30.6M a year: $1,779 per household, 13% below the U.S. average. Spread across 35 clothing and shoe stores, that is $873K per store, 31% below the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.
Des Moines County has 35 clothing and shoe stores on map listings as of September 2026. 19 of them (54%) are chain locations, against 44% across the U.S. That comes to 20.4 for every 10,000 households, 26% above the U.S. rate of 16.2.
Official counts show 13 businesses with payroll classed as clothing and shoe stores in Des Moines County in 2023. That is one for every 1,321 households, against one for every 1,273 across the U.S. Population estimates show Des Moines County declined 2.0% from 2020 to 2025, against +3.1% for the U.S.
How Des Moines County compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Des Moines County | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.4 | 15.6 | 16.2 |
| Spending per listing | $873K | $1.3M | $1.3M |
| Households per official establishment | 1,321 | 1,499 | 1,273 |
| Official establishment growth, 2019–2023 | n/a | −14.3% | −12.2% |
| Population growth, 2020–2025 | −2.0% | +1.5% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,779 | $1,967 | $2,055 |
| Median household income | $62,928 | $75,059 | $80,734 |
| Groundwork market score | 26 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19 → 13
- Employees, 2023
- 141
- Annual payroll, 2023
- $2.2M
- One-person businesses, 2023
- 23Businesses with no payroll
- Map listings, September 2026
- 3519 chain locations
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in Des Moines County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Des Moines County
- Population, 2025 estimate
- 38,077−2.0% since 2020
- Households
- 17,178
- Median age
- 42.1
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 416 sq. mi.
- People per square mile
- 92
- Median household income
- $62,928+22.8% vs. 2015–2019, before inflation
- Average household income
- $80,523
- Median home value
- $136,500
- Jobs located here
- 19,578
- Daytime population
- 39,488Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Des Moines County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of Des Moines County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Iowa
Every Iowa market ranked →The highest-scoring counties in Iowa for clothing and shoe stores, numbered among those based in Iowa, with Des Moines County marked.
Top counties in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warren County, IA | 91 | 14 | 6.8 | $3.2M | +9.0% | #23 of 2,087 |
| 2Benton County, IA | 77 | 8 | 7.8 | $2.6M | +1.8% | #194 of 2,087 |
| 3Bremer County, IA | 75 | 7 | 7.2 | $2.8M | +1.1% | #233 of 2,087 |
| 4Jasper County, IA | 75 | 11 | 7.3 | $2.6M | +0.9% | #236 of 2,087 |
| 5Buchanan County, IA | 73 | 5 | 6.1 | $3.1M | +1.3% | #276 of 2,087 |
| 6Boone County, IA | 71 | 10 | 9.1 | $2.2M | +0.4% | #350 of 2,087 |
| 7Marshall County, IA | 70 | 11 | 7.1 | $2.6M | −0.5% | #371 of 2,087 |
| 8Jones County, IA | 70 | 7 | 8.5 | $2.2M | +2.9% | #378 of 2,087 |
| 9Cedar County, IA | 68 | 5 | 6.6 | $3M | −0.7% | #421 of 2,087 |
| 10Jackson County, IA | 67 | 5 | 6.1 | $3.1M | −0.8% | #449 of 2,087 |
| 62Des Moines County, IA | 26 | 35 | 20.4 | $873K | −2.0% | #1,813 of 2,087 |
Other business types in Des Moines County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry28
- Clothing and shoe stores26
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in Des Moines County, IA?
Map listings as of September 2026 show 35 clothing and shoe stores in Des Moines County. 19 of them (54%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 13 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 23 one-person businesses without payroll.
How much do households in Des Moines County, IA spend on clothing, shoes and related services?
About $30.6M a year, or $1,779 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 35 clothing and shoe stores on map listings, it comes to $873K per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 17,178 households in Des Moines County and national spending patterns by income.
How does Des Moines County, IA compare with the U.S. for clothing and shoe stores?
Des Moines County has 20.4 clothing and shoe stores per 10,000 households, 26% above the U.S. rate of 16.2. Spending per store is $873K, 31% below the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, Des Moines County would have about 24, against 35 on map listings. There is one business with payroll in the industry for every 1,321 households, against one for every 1,273 across the U.S.
How fast is Des Moines County, IA growing?
Population estimates put Des Moines County at 38,077 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 17,178 households. Median household income in Des Moines County is $62,928, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Des Moines County scores 26 for clothing and shoe stores (lower middle), #1,813 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Des Moines County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in Des Moines County
Screening a site or an acquisition in Des Moines County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Des Moines County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.