Auto · County · Wisconsin
Auto repair shops in Shawano County, WI
How Shawano County, WI compares with other counties and the U.S. for auto repair shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 69 out of 100: Upper middle
Ranked #384 of 2,378 scored counties
#8 of 67 scored counties in Wisconsin
- Listings
- 38
- 3 chain locations (8%)
- Official establishments
- 14
- Businesses with payroll, 2023
- Household spending a year
- $19.6M
- On vehicle maintenance and repairs · $1,139 a household
- Spending per listing
- $517K
- 16% above the U.S.
- Listings per 10k households
- 22.0
- 2% above the U.S.
- Population, 2025
- 41,560
- +1.7% since 2020
See the auto repair shops around any address in Shawano County
The site report maps the auto repair shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Shawano County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 38 auto repair shops in Shawano County. 3 of them (8%) are chain locations, against 16% across the U.S. That is 22.0 per 10,000 households, 2% above the U.S. rate of 21.5.
Households in Shawano County spend about $19.6M a year on vehicle maintenance and repairs, or $1,139 per household, 19% above the U.S. average. That works out to $517K per shop, 16% above the U.S. figure of $445K. That spending covers all vehicle maintenance and repairs, which auto repair shops share with other businesses in the trade.
The official count of businesses with payroll classed as mechanical, body and glass repair in Shawano County was 14 in 2023. That is one for every 1,232 households, against one for every 955 across the U.S. Another 56 one-person businesses have no payroll, by official counts.
Population estimates show Shawano County grew 1.7% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for auto repair shops in Shawano County is 69 (upper middle), #384 of 2,378 scored counties and #8 of 67 scored counties in Wisconsin. That puts it in the top quarter of counties.
How Shawano County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Shawano County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.0 | 20.7 | 21.5 |
| Spending per listing | $517K | $511K | $445K |
| Households per official establishment | 1,232 | 890 | 955 |
| Official establishment growth, 2019–2023 | n/a | −1.4% | +2.1% |
| Population growth, 2020–2025 | +1.7% | +1.3% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $1,139 | $1,061 | $958 |
| Median household income | $66,479 | $77,485 | $80,734 |
| Groundwork market score | 69 | 58 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19 → 14
- Employees, 2023
- 56
- Annual payroll, 2023
- $3M
- One-person businesses, 2023
- 56Businesses with no payroll
- Map listings, September 2026
- 383 chain locations
- Listings at the U.S. rate for this spending
- 44The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as mechanical, body and glass repair in Shawano County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Shawano County
- Population, 2025 estimate
- 41,560+1.7% since 2020
- Households
- 17,246
- Median age
- 45.5
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.0
- Land area
- 893 sq. mi.
- People per square mile
- 46
- Median household income
- $66,479+17.6% vs. 2015–2019, before inflation
- Average household income
- $85,669
- Median home value
- $194,000
- Jobs located here
- 12,350
- Daytime population
- 32,224Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Shawano County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair shops on map listings by name and distance.
Or open the report at the center of Shawano County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardAuto repair shops across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for auto repair shops, numbered among those based in Wisconsin, with Shawano County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Bayfield County, WI | 88 | 6 | 8.1 | $1.5M | +3.4% | #32 of 2,378 |
| 2Adams County, WI | 83 | 12 | 12.6 | $881K | +5.2% | #68 of 2,378 |
| 3Pierce County, WI | 82 | 27 | 17.0 | $764K | +3.1% | #77 of 2,378 |
| 4Calumet County, WI | 77 | 29 | 13.6 | $876K | +2.9% | #163 of 2,378 |
| 5Oconto County, WI | 77 | 30 | 17.8 | $706K | +2.9% | #167 of 2,378 |
| 6Dane County, WI | 75 | 412 | 16.4 | $601K | +4.9% | #214 of 2,378 |
| 7Walworth County, WI | 69 | 79 | 18.3 | $648K | +0.8% | #365 of 2,378 |
| 8Shawano County, WI | 69 | 38 | 22.0 | $517K | +1.7% | #384 of 2,378 |
| 9Iowa County, WI | 68 | 17 | 16.8 | $703K | +1.0% | #405 of 2,378 |
| 10Monroe County, WI | 68 | 37 | 20.2 | $545K | +0.6% | #426 of 2,378 |
Other business types in Shawano County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many auto repair shops are in Shawano County, WI?
Shawano County has 38 auto repair shops on map listings as of September 2026. 3 of them (8%) are chain locations. The listings count general, specialty, body and glass repair shops. Official counts show 14 businesses with payroll classed as mechanical, body and glass repair in 2023. Official counts list 56 one-person businesses without payroll.
How much do households in Shawano County, WI spend on vehicle maintenance and repairs?
About $19.6M a year, or $1,139 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 38 auto repair shops on map listings, it comes to $517K per shop. The spending figure covers all vehicle maintenance and repairs, not only auto repair shops. It is estimated from the incomes of the 17,246 households in Shawano County and national spending patterns by income.
How does Shawano County, WI compare with the U.S. for auto repair shops?
Shawano County has 22.0 auto repair shops per 10,000 households, 2% above the U.S. rate of 21.5. Spending per shop is $517K, 16% above the U.S. figure of $445K. At the national ratio of auto repair shops to household spending, Shawano County would have about 44, against 38 on map listings. There is one business with payroll in the industry for every 1,232 households, against one for every 955 across the U.S.
How fast is Shawano County, WI growing?
Population estimates put Shawano County at 41,560 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 17,246 households. The median household income in Shawano County is $66,479 a year, 18% below the U.S. median of $80,734. That rose 17.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Shawano County scores 69 for auto repair shops (upper middle), #384 of 2,378 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Shawano County. It maps the auto repair shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for auto repair shops · All 56 business types in Shawano County
Screening a site or an acquisition in Shawano County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Shawano County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.