Groundwork

Health care · Metro area · Louisiana

Physical therapy clinics in the Baton Rouge, LA metro area

Competitor counts, household spending and official business counts for physical therapy clinics in the Baton Rouge, LA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #329 of 386 scored metro areas
#3 of 10 scored metro areas based in Louisiana

Listings
194
39 chain locations (20%)
Official establishments
145
+18.8% since 2019
Household spending a year
$365.3M
On medical and dental services · $1,098 a household
Spending per listing
$1.9M
22% below the U.S.
Listings per 10k households
5.8
7% above the U.S.
Population, 2025
888,699
+2.1% since 2020

See the physical therapy clinics around any address in the Baton Rouge metro area

The site report maps the physical therapy clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Baton Rouge metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For physical therapy clinics, the Baton Rouge metro area has a Groundwork market score of 32 (lower middle): #329 of 386 scored metro areas and #3 of 10 scored metro areas based in Louisiana. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 194 physical therapy clinics in the Baton Rouge metro area. Chain locations make up 20% of them, against 23% across the U.S. Per 10,000 households, that is 5.8, 7% above the U.S. rate of 5.4.

Household spending on medical and dental services in the Baton Rouge metro area comes to about $365.3M a year: $1,098 per household, 15% below the U.S. average. Spread across 194 physical therapy clinics, that is $1.9M per clinic, 22% below the U.S. figure of $2.4M. That spending covers all medical and dental services, which physical therapy clinics share with other businesses in the trade.

In 2023, official counts showed 145 businesses with payroll in the Baton Rouge metro area classed as physical, occupational and speech therapists, up 18.8% from 2019. That is one for every 2,294 households, against one for every 2,482 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $440K have gone to businesses classed as physical, occupational and speech therapists in the Baton Rouge metro area. Population estimates show the Baton Rouge metro area grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Baton Rouge metro area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the physical therapy clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Physical therapy in Baton Rouge, LA metro area compared with Louisiana and the U.S.
MeasureBaton Rouge metro areaLouisianaU.S.
Listings per 10k households5.85.65.4
Spending per listing$1.9M$1.9M$2.4M
Households per official establishment2,2942,3262,482
Official establishment growth, 2019–2023+18.8%+18.1%+23.1%
Population growth, 2020–2025+2.1%−0.7%+3.1%
Spending per household on medical and dental services$1,098$1,036$1,288
Median household income$69,599$60,756$80,734
Groundwork market score3216

Official counts and lending

Businesses

Official establishments, 2019 to 2023
145+18.8% over the period
Employees, 2023
1,611
Annual payroll, 2023
$63M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
19439 chain locations
Listings at the U.S. rate for this spending
152The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$440K

SBA-backed loans to businesses classed as physical, occupational and speech therapists in the Baton Rouge metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Baton Rouge metro area

Population, 2025 estimate
888,699+2.1% since 2020
Households
332,585
Median age
37.4
Homes lived in by their owners
69%
Vehicles per household
1.7
Land area
4,368 sq. mi.
People per square mile
200
Median household income
$69,599+18.1% vs. 2015–2019, before inflation
Average household income
$96,334
Median home value
$241,100
Jobs located here
407,162
Daytime population
909,836Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Baton Rouge metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the physical therapy clinics on map listings by name and distance.

Or open the report at the center of the Baton Rouge metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Physical therapy across Louisiana

Every Louisiana market ranked →

The highest-scoring metro areas in Louisiana for physical therapy clinics, numbered among those based in Louisiana, with the Baton Rouge metro area marked.

Top metro areas in Louisiana

Metro areas in Louisiana ranked for physical therapy clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1New Orleans-Metairie, LA391734.3$2.4M−3.4%#269 of 386
2Hammond, LA33326.2$1.6M+5.8%#326 of 386
3Baton Rouge, LA321945.8$1.9M+2.1%#329 of 386
4Slidell-Mandeville-Covington, LA29959.0$1.3M+5.3%#345 of 386
5Shreveport-Bossier City, LA27744.7$2.1M−2.3%#351 of 386
6Houma-Bayou Cane-Thibodaux, LA24415.1$2M−3.5%#363 of 386
7Alexandria, LA20295.1$2M−2.5%#373 of 386
8Lafayette, LA181297.8$1.3M+3.8%#377 of 386
9Lake Charles, LA14586.3$1.7M−3.8%#381 of 386
10Monroe, LA7576.6$1.5M−1.9%#384 of 386

Other business types in the Baton Rouge metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many physical therapy clinics are in the Baton Rouge, LA metro area?

There are 194 physical therapy clinics on map listings in the Baton Rouge metro area as of September 2026. 39 of them (20%) are chain locations. The listings count physical therapy and rehabilitation clinics. Official counts show 145 businesses with payroll classed as physical, occupational and speech therapists in 2023, up 18.8% from 2019.

How much do households in the Baton Rouge, LA metro area spend on medical and dental services?

About $365.3M a year, or $1,098 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 194 physical therapy clinics on map listings, it comes to $1.9M per clinic. The spending figure covers all medical and dental services, not only physical therapy clinics. It is estimated from the incomes of the 332,585 households in the Baton Rouge metro area and national spending patterns by income.

How does the Baton Rouge, LA metro area compare with the U.S. for physical therapy clinics?

The Baton Rouge metro area has 5.8 physical therapy clinics per 10,000 households, 7% above the U.S. rate of 5.4. Spending per clinic is $1.9M, 22% below the U.S. figure of $2.4M. At the national ratio of physical therapy clinics to household spending, the Baton Rouge metro area would have about 152, against 194 on map listings. There is one business with payroll in the industry for every 2,294 households, against one for every 2,482 across the U.S. The official count rose 18.8% from 2019 to 2023, against +23.1% for the U.S.

How fast is the Baton Rouge, LA metro area growing?

Population estimates put the Baton Rouge metro area at 888,699 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 332,585 households. The median household income in the Baton Rouge metro area is $69,599 a year, 14% below the U.S. median of $80,734. That rose 18.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Baton Rouge metro area scores 32 for physical therapy clinics (lower middle), #329 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Baton Rouge metro area. It maps the physical therapy clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for physical therapy clinics · All 56 business types in the Baton Rouge metro area

Screening a site or an acquisition in the Baton Rouge metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Baton Rouge metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.