Auto · Metro area · Louisiana
Collision repair and body shops in the Baton Rouge, LA metro area
How the Baton Rouge, LA metro area compares with other metro areas and the U.S. for collision repair and body shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 36 out of 100: Lower middle
Ranked #286 of 381 scored metro areas
#3 of 10 scored metro areas based in Louisiana
- Listings
- 89
- 11 chain locations (12%)
- Official establishments
- 90
- 0.0% since 2019
- Household spending a year
- $279.9M
- On vehicle maintenance and repairs · $842 a household
- Spending per listing
- $3.1M
- 2% above the U.S.
- Listings per 10k households
- 2.7
- 13% below the U.S.
- Population, 2025
- 888,699
- +2.1% since 2020
See the collision repair and body shops around any address in the Baton Rouge metro area
The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Baton Rouge metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 89 collision repair and body shops in the Baton Rouge metro area. Of those, 11 are chain locations, or 12%, against 14% across the U.S. Per 10,000 households, that is 2.7, 13% below the U.S. rate of 3.1.
Household spending on vehicle maintenance and repairs in the Baton Rouge metro area comes to about $279.9M a year: $842 per household, 12% below the U.S. average. Spread across 89 collision repair and body shops, that is $3.1M per shop, 2% above the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.
The official count of businesses with payroll classed as automotive body, paint and interior repair in the Baton Rouge metro area was 90 in 2023, unchanged from 2019. That is one for every 3,695 households, against one for every 3,689 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $946K have gone to businesses classed as automotive body, paint and interior repair in the Baton Rouge metro area.
Population estimates show the Baton Rouge metro area grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%). The Baton Rouge metro area scores 36 (lower middle) on the Groundwork market score for collision repair and body shops, ranking #286 of 381 scored metro areas and #3 of 10 scored metro areas based in Louisiana.
How the Baton Rouge metro area compares
The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Baton Rouge metro area | Louisiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.7 | 3.3 | 3.1 |
| Spending per listing | $3.1M | $2.4M | $3.1M |
| Households per official establishment | 3,695 | 3,691 | 3,689 |
| Official establishment growth, 2019–2023 | 0.0% | +5.4% | −0.8% |
| Population growth, 2020–2025 | +2.1% | −0.7% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $842 | $802 | $958 |
| Median household income | $69,599 | $60,756 | $80,734 |
| Groundwork market score | 36 | 16 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 900.0% over the period
- Employees, 2023
- 630
- Annual payroll, 2023
- $39.1M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 8911 chain locations
- Listings at the U.S. rate for this spending
- 91The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $946K
SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Baton Rouge metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Baton Rouge metro area
- Population, 2025 estimate
- 888,699+2.1% since 2020
- Households
- 332,585
- Median age
- 37.4
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.7
- Land area
- 4,368 sq. mi.
- People per square mile
- 200
- Median household income
- $69,599+18.1% vs. 2015–2019, before inflation
- Average household income
- $96,334
- Median home value
- $241,100
- Jobs located here
- 407,162
- Daytime population
- 909,836Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Baton Rouge metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.
Or open the report at the center of the Baton Rouge metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCollision repair and body shops across Louisiana
Every Louisiana market ranked →The highest-scoring metro areas in Louisiana for collision repair and body shops, numbered among those based in Louisiana, with the Baton Rouge metro area marked.
Top metro areas in Louisiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hammond, LA | 50 | 12 | 2.3 | $3.6M | +5.8% | #199 of 381 |
| 2Slidell-Mandeville-Covington, LA | 39 | 33 | 3.1 | $3M | +5.3% | #270 of 381 |
| 3Baton Rouge, LA | 36 | 89 | 2.7 | $3.1M | +2.1% | #286 of 381 |
| 4Lake Charles, LA | 34 | 23 | 2.5 | $3.4M | −3.8% | #299 of 381 |
| 5Houma-Bayou Cane-Thibodaux, LA | 26 | 20 | 2.5 | $3.3M | −3.5% | #335 of 381 |
| 6Lafayette, LA | 24 | 61 | 3.7 | $2.2M | +3.8% | #347 of 381 |
| 7New Orleans-Metairie, LA | 16 | 148 | 3.7 | $2M | −3.4% | #369 of 381 |
| 8Shreveport-Bossier City, LA | 15 | 65 | 4.1 | $1.9M | −2.3% | #370 of 381 |
| 9Monroe, LA | 14 | 40 | 4.6 | $1.7M | −1.9% | #373 of 381 |
| 10Alexandria, LA | 7 | 21 | 3.7 | $2.2M | −2.5% | #379 of 381 |
Other business types in the Baton Rouge metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care32
- Auto repair shops35
- Collision repair and body shops36
- Car washes and detailing37
- Tire shops19
- Oil change and quick lube47
- Gas stations31
- Insurance agencies43
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many collision repair and body shops are in the Baton Rouge, LA metro area?
The Baton Rouge metro area has 89 collision repair and body shops on map listings as of September 2026. 11 of them (12%) are chain locations. The listings count collision repair and auto body shops. Official counts show 90 businesses with payroll classed as automotive body, paint and interior repair in 2023, unchanged from 2019.
How much do households in the Baton Rouge, LA metro area spend on vehicle maintenance and repairs?
About $279.9M a year, or $842 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 89 collision repair and body shops on map listings, it comes to $3.1M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 332,585 households in the Baton Rouge metro area and national spending patterns by income.
How does the Baton Rouge, LA metro area compare with the U.S. for collision repair and body shops?
The Baton Rouge metro area has 2.7 collision repair and body shops per 10,000 households, 13% below the U.S. rate of 3.1. Spending per shop is $3.1M, 2% above the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, the Baton Rouge metro area would have about 91, against 89 on map listings. There is one business with payroll in the industry for every 3,695 households, against one for every 3,689 across the U.S. The official count held level from 2019 to 2023, against −0.8% for the U.S.
How fast is the Baton Rouge, LA metro area growing?
Population estimates put the Baton Rouge metro area at 888,699 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 332,585 households. The median household income in the Baton Rouge metro area is $69,599 a year, 14% below the U.S. median of $80,734. That rose 18.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Baton Rouge metro area scores 36 for collision repair and body shops (lower middle), #286 of 381 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Baton Rouge metro area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for collision repair and body shops · All 56 business types in the Baton Rouge metro area
Screening a site or an acquisition in the Baton Rouge metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Baton Rouge metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.