Pets · County · Wisconsin
Pet stores in Waushara County, WI
The pet stores in Waushara County, WI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 22 out of 100: Low
Ranked #891 of 974 scored counties
#30 of 31 scored counties in Wisconsin
- Listings
- 6
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $8.1M
- On pets · $767 a household
- Spending per listing
- $1.4M
- 70% below the U.S.
- Listings per 10k households
- 5.7
- 2.9 times the U.S.
- Population, 2025
- 25,223
- +2.8% since 2020
See the pet stores around any address in Waushara County
The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for pet stores in Waushara County is 22 (low), #891 of 974 scored counties and #30 of 31 scored counties in Wisconsin. That puts it in the bottom quarter of counties.
At $767 per household (16% below the U.S. average), households in Waushara County spend about $8.1M a year on pets. That is about $1.4M of household spending for each store on map listings, 70% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.
Waushara County has 6 pet stores on map listings as of September 2026. None of them are chain locations, against 38% across the U.S. That comes to 5.7 for every 10,000 households, 2.9 times the U.S. rate of 2.0.
Official counts don’t publish a figure for pet and pet supplies stores in Waushara County, since they leave out counts under 3. Between 2020 and 2025, the population of Waushara County grew 2.8%, in step with the U.S. (+3.1%).
How Waushara County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Waushara County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.7 | 2.3 | 2.0 |
| Spending per listing | $1.4M | $3.8M | $4.5M |
| Households per official establishment | n/a | 12,847 | 13,024 |
| Official establishment growth, 2019–2023 | n/a | +4.9% | −1.6% |
| Population growth, 2020–2025 | +2.8% | +1.3% | +3.1% |
| Spending per household on pets | $767 | $861 | $909 |
| Median household income | $67,107 | $77,485 | $80,734 |
| Groundwork market score | 22 | 30 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 60 chain locations
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet and pet supplies stores in Waushara County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Waushara County
- Population, 2025 estimate
- 25,223+2.8% since 2020
- Households
- 10,586
- Median age
- 50.0
- Homes lived in by their owners
- 84%
- Vehicles per household
- 2.1
- Land area
- 626 sq. mi.
- People per square mile
- 40
- Median household income
- $67,107+27.1% vs. 2015–2019, before inflation
- Average household income
- $85,592
- Median home value
- $203,100
- Jobs located here
- 5,727
- Daytime population
- 19,553Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Waushara County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.
Or open the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet stores across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for pet stores, numbered among those based in Wisconsin, with Waushara County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Marathon County, WI | 68 | 9 | 1.6 | $5.4M | +1.0% | #193 of 974 |
| 2Outagamie County, WI | 63 | 17 | 2.2 | $4.2M | +2.6% | #276 of 974 |
| 3St. Croix County, WI | 63 | 10 | 2.7 | $3.9M | +4.7% | #277 of 974 |
| 4Dane County, WI | 62 | 53 | 2.1 | $4.6M | +4.9% | #288 of 974 |
| 5Fond du Lac County, WI | 60 | 7 | 1.6 | $5.1M | +0.5% | #312 of 974 |
| 6Eau Claire County, WI | 59 | 6 | 1.3 | $6.3M | +3.0% | #329 of 974 |
| 7Sheboygan County, WI | 58 | 7 | 1.4 | $5.9M | 0.0% | #346 of 974 |
| 8Brown County, WI | 56 | 20 | 1.8 | $4.8M | +2.6% | #379 of 974 |
| 9Washington County, WI | 55 | 10 | 1.8 | $5.5M | +1.8% | #395 of 974 |
| 10Racine County, WI | 53 | 17 | 2.1 | $4.1M | +0.4% | #426 of 974 |
| 30Waushara County, WI | 22 | 6 | 5.7 | $1.4M | +2.8% | #891 of 974 |
Other business types in Waushara County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses51
- Veterinarians
- Pet grooming and boarding
- Pet stores22
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet stores are in Waushara County, WI?
Map listings as of September 2026 show 6 pet stores in Waushara County. None of them are chain locations. The listings count pet stores. No official count is published for pet and pet supplies stores in Waushara County: counts under 3 are left out.
How much do households in Waushara County, WI spend on pets?
About $8.1M a year, or $767 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 6 pet stores on map listings, it comes to $1.4M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 10,586 households in Waushara County and national spending patterns by income.
How does Waushara County, WI compare with the U.S. for pet stores?
Waushara County has 5.7 pet stores per 10,000 households, 2.9 times the U.S. rate of 2.0. Spending per store is $1.4M, 70% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Waushara County would have about 2, against 6 on map listings.
How fast is Waushara County, WI growing?
Population estimates put Waushara County at 25,223 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 10,586 households. The median household income in Waushara County is $67,107 a year, 17% below the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Waushara County scores 22 for pet stores (low), #891 of 974 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Waushara County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet stores · All 56 business types in Waushara County
Screening a site or an acquisition in Waushara County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.