Groceries and convenience · County · Wisconsin
Grocery stores in Waushara County, WI
Competitor counts, household spending and official business counts for grocery stores in Waushara County, WI, set against other counties and the U.S.
Groundwork market score · out of 100
Score 47 out of 100: Lower middle
Ranked #1,118 of 2,070 scored counties
#38 of 61 scored counties in Wisconsin
- Listings
- 8
- 1 chain location (13%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $61.1M
- On groceries · $5,769 a household
- Spending per listing
- $7.6M
- 18% below the U.S.
- Listings per 10k households
- 7.6
- 12% above the U.S.
- Population, 2025
- 25,223
- +2.8% since 2020
See the grocery stores around any address in Waushara County
The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on groceries in Waushara County comes to about $61.1M a year: $5,769 per household, 9% below the U.S. average. That works out to $7.6M per store, 18% below the U.S. figure of $9.3M. The spending figure covers all groceries, not only grocery stores.
Waushara County has 8 grocery stores on map listings as of September 2026. One of them (13%) is a chain location, against 37% across the U.S. That comes to 7.6 for every 10,000 households, 12% above the U.S. rate of 6.8.
Official counts show 5 businesses with payroll classed as supermarkets and grocery stores in Waushara County in 2023. That is one for every 2,117 households, against one for every 2,053 across the U.S.
Population estimates show Waushara County grew 2.8% from 2020 to 2025, in step with the U.S. (+3.1%). Waushara County scores 47 (lower middle) on the Groundwork market score for grocery stores, ranking #1,118 of 2,070 scored counties and #38 of 61 scored counties in Wisconsin.
How Waushara County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Waushara County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.6 | 6.5 | 6.8 |
| Spending per listing | $7.6M | $9.3M | $9.3M |
| Households per official establishment | 2,117 | 2,540 | 2,053 |
| Official establishment growth, 2019–2023 | n/a | +1.1% | 0.0% |
| Population growth, 2020–2025 | +2.8% | +1.3% | +3.1% |
| Spending per household on groceries | $5,769 | $6,105 | $6,319 |
| Median household income | $67,107 | $77,485 | $80,734 |
| Groundwork market score | 47 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 5
- Employees, 2023
- 154
- Annual payroll, 2023
- $3.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 81 chain location
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as supermarkets and grocery stores in Waushara County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Waushara County
- Population, 2025 estimate
- 25,223+2.8% since 2020
- Households
- 10,586
- Median age
- 50.0
- Homes lived in by their owners
- 84%
- Vehicles per household
- 2.1
- Land area
- 626 sq. mi.
- People per square mile
- 40
- Median household income
- $67,107+27.1% vs. 2015–2019, before inflation
- Average household income
- $85,592
- Median home value
- $203,100
- Jobs located here
- 5,727
- Daytime population
- 19,553Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Waushara County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.
Or open the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery stores across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for grocery stores, numbered among those based in Wisconsin, with Waushara County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Calumet County, WI | 87 | 7 | 3.3 | $19.4M | +2.9% | #78 of 2,070 |
| 2St. Croix County, WI | 87 | 17 | 4.5 | $14.8M | +4.7% | #81 of 2,070 |
| 3Waukesha County, WI | 82 | 83 | 4.9 | $13.8M | +2.4% | #154 of 2,070 |
| 4Dane County, WI | 81 | 130 | 5.2 | $12.5M | +4.9% | #172 of 2,070 |
| 5Ozaukee County, WI | 80 | 18 | 4.7 | $14.2M | +3.0% | #188 of 2,070 |
| 6Outagamie County, WI | 80 | 36 | 4.6 | $13.7M | +2.6% | #189 of 2,070 |
| 7Washington County, WI | 79 | 26 | 4.6 | $14.3M | +1.8% | #215 of 2,070 |
| 8Eau Claire County, WI | 77 | 24 | 5.4 | $11.3M | +3.0% | #254 of 2,070 |
| 9Chippewa County, WI | 73 | 13 | 4.8 | $12.5M | +1.9% | #337 of 2,070 |
| 10Winnebago County, WI | 73 | 36 | 5.0 | $12.1M | +1.4% | #338 of 2,070 |
| 38Waushara County, WI | 47 | 8 | 7.6 | $7.6M | +2.8% | #1,118 of 2,070 |
Other business types in Waushara County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores53
- Grocery stores47
- Convenience stores55
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery stores are in Waushara County, WI?
Map listings as of September 2026 show 8 grocery stores in Waushara County. One of them (13%) is a chain location. The listings count grocery stores and supermarkets. Official counts show 5 businesses with payroll classed as supermarkets and grocery stores in 2023.
How much do households in Waushara County, WI spend on groceries?
About $61.1M a year, or $5,769 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 8 grocery stores on map listings, it comes to $7.6M per store. That spending covers all groceries, which grocery stores share with other businesses in the trade. It is estimated from the incomes of the 10,586 households in Waushara County and national spending patterns by income.
How does Waushara County, WI compare with the U.S. for grocery stores?
Waushara County has 7.6 grocery stores per 10,000 households, 12% above the U.S. rate of 6.8. Spending per store is $7.6M, 18% below the U.S. figure of $9.3M. At the U.S. ratio of grocery stores to household spending, Waushara County would have about 7, against 8 on map listings. There is one business with payroll in the industry for every 2,117 households, against one for every 2,053 across the U.S.
How fast is Waushara County, WI growing?
Population estimates put Waushara County at 25,223 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 10,586 households. The median household income in Waushara County is $67,107 a year, 17% below the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Waushara County scores 47 for grocery stores (lower middle), #1,118 of 2,070 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Waushara County. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery stores · All 56 business types in Waushara County
Screening a site or an acquisition in Waushara County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.