Groundwork

Clothing and laundry · County · Wisconsin

Clothing and shoe stores in Waushara County, WI

How Waushara County, WI compares with other counties and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #226 of 2,087 scored counties
#6 of 62 scored counties in Wisconsin

Listings
5
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$19.3M
On clothing, shoes and related services · $1,820 a household
Spending per listing
$3.9M
3 times the U.S.
Listings per 10k households
4.7
71% below the U.S.
Population, 2025
25,223
+2.8% since 2020

See the clothing and shoe stores around any address in Waushara County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 clothing and shoe stores in Waushara County. None of them are chain locations, against 44% across the U.S. Per 10,000 households, that is 4.7, 71% below the U.S. rate of 16.2.

At $1,820 per household (11% below the U.S. average), households in Waushara County spend about $19.3M a year on clothing, shoes and related services. Spread across 5 clothing and shoe stores, that is $3.9M per store, 3 times the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as clothing and shoe stores in Waushara County: counts under 3 aren’t published. Official counts also show 11 one-person businesses without payroll.

Population estimates show Waushara County grew 2.8% from 2020 to 2025, in step with the U.S. (+3.1%). For clothing and shoe stores, Waushara County has a Groundwork market score of 75 (high): #226 of 2,087 scored counties and #6 of 62 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Waushara County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Waushara County, WI compared with Wisconsin and the U.S.
MeasureWaushara CountyWisconsinU.S.
Listings per 10k households4.712.716.2
Spending per listing$3.9M$1.6M$1.3M
Households per official establishmentn/a1,8391,273
Official establishment growth, 2019–2023n/a−16.1%−12.2%
Population growth, 2020–2025+2.8%+1.3%+3.1%
Spending per household on clothing, shoes and related services$1,820$2,003$2,055
Median household income$67,107$77,485$80,734
Groundwork market score7572

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
11Businesses with no payroll
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Waushara County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Waushara County

Population, 2025 estimate
25,223+2.8% since 2020
Households
10,586
Median age
50.0
Homes lived in by their owners
84%
Vehicles per household
2.1
Land area
626 sq. mi.
People per square mile
40
Median household income
$67,107+27.1% vs. 2015–2019, before inflation
Average household income
$85,592
Median home value
$203,100
Jobs located here
5,727
Daytime population
19,553Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Waushara County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for clothing and shoe stores, numbered among those based in Wisconsin, with Waushara County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1St. Croix County, WI91225.9$4M+4.7%#19 of 2,087
2Calumet County, WI85136.1$3.5M+2.9%#72 of 2,087
3Pierce County, WI83127.6$2.8M+3.1%#112 of 2,087
4Washington County, WI82427.4$3M+1.8%#126 of 2,087
5Oconto County, WI8184.8$4.1M+2.9%#138 of 2,087
6Waushara County, WI7554.7$3.9M+2.8%#226 of 2,087
7Adams County, WI7555.3$3.3M+5.2%#229 of 2,087
8Manitowoc County, WI75216.0$3.1M+0.4%#230 of 2,087
9Grant County, WI75136.5$2.8M+0.9%#231 of 2,087
10Polk County, WI75189.2$2.1M+1.7%#241 of 2,087

Other business types in Waushara County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Waushara County, WI?

There are 5 clothing and shoe stores on map listings in Waushara County as of September 2026. None of them are chain locations. The listings count clothing, shoe and accessory stores and boutiques. No official count is published for clothing and shoe stores in Waushara County: counts under 3 are left out. Official counts list 11 one-person businesses without payroll.

How much do households in Waushara County, WI spend on clothing, shoes and related services?

About $19.3M a year, or $1,820 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 5 clothing and shoe stores on map listings, it comes to $3.9M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 10,586 households in Waushara County and national spending patterns by income.

How does Waushara County, WI compare with the U.S. for clothing and shoe stores?

Waushara County has 4.7 clothing and shoe stores per 10,000 households, 71% below the U.S. rate of 16.2. Spending per store is $3.9M, 3 times the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Waushara County would have about 15, against 5 on map listings.

How fast is Waushara County, WI growing?

Population estimates put Waushara County at 25,223 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 10,586 households. The median household income in Waushara County is $67,107 a year, 17% below the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Waushara County scores 75 for clothing and shoe stores (high), #226 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Waushara County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Waushara County

Screening a site or an acquisition in Waushara County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Waushara County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.