Pets · County · Iowa
Pet stores in Pottawattamie County, IA
The pet stores in Pottawattamie County, IA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 44 out of 100: Lower middle
Ranked #586 of 974 scored counties
#9 of 12 scored counties in Iowa
- Listings
- 8
- 3 chain locations (38%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $30.8M
- On pets · $818 a household
- Spending per listing
- $3.8M
- 15% below the U.S.
- Listings per 10k households
- 2.1
- 5% above the U.S.
- Population, 2025
- 92,996
- −0.7% since 2020
See the pet stores around any address in Pottawattamie County
The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pottawattamie County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on pets in Pottawattamie County comes to about $30.8M a year: $818 per household, 10% below the U.S. average. That works out to $3.8M per store, 15% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.
Pottawattamie County has 8 pet stores on map listings as of September 2026. Of those, 3 are chain locations, or 38%, against 38% across the U.S. That comes to 2.1 for every 10,000 households, 5% above the U.S. rate of 2.0.
The official count of businesses with payroll classed as pet and pet supplies stores in Pottawattamie County was 3 in 2023. That is one for every 12,547 households, against one for every 13,024 across the U.S.
Population estimates show Pottawattamie County declined 0.7% from 2020 to 2025, against +3.1% for the U.S. Pottawattamie County scores 44 (lower middle) on the Groundwork market score for pet stores, ranking #586 of 974 scored counties and #9 of 12 scored counties in Iowa.
How Pottawattamie County compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pottawattamie County | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.1 | 1.9 | 2.0 |
| Spending per listing | $3.8M | $4.4M | $4.5M |
| Households per official establishment | 12,547 | 16,868 | 13,024 |
| Official establishment growth, 2019–2023 | n/a | +5.4% | −1.6% |
| Population growth, 2020–2025 | −0.7% | +1.5% | +3.1% |
| Spending per household on pets | $818 | $843 | $909 |
| Median household income | $73,602 | $75,059 | $80,734 |
| Groundwork market score | 44 | 54 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 3
- Employees, 2023
- 42
- Annual payroll, 2023
- $1.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 83 chain locations
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet and pet supplies stores in Pottawattamie County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Pottawattamie County
- Population, 2025 estimate
- 92,996−0.7% since 2020
- Households
- 37,642
- Median age
- 40.8
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.9
- Land area
- 951 sq. mi.
- People per square mile
- 98
- Median household income
- $73,602+22.5% vs. 2015–2019, before inflation
- Average household income
- $91,780
- Median home value
- $195,700
- Jobs located here
- 40,169
- Daytime population
- 86,715Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pottawattamie County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.
Or open the report at the center of Pottawattamie County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet stores across Iowa
Every Iowa market ranked →The highest-scoring counties in Iowa for pet stores, numbered among those based in Iowa, with Pottawattamie County marked.
Top counties in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Dallas County, IA | 94 | 6 | 1.4 | $7.5M | +17.8% | #1 of 974 |
| 2Johnson County, IA | 70 | 10 | 1.6 | $5.6M | +4.6% | #166 of 974 |
| 3Linn County, IA | 70 | 16 | 1.7 | $5.2M | +0.7% | #167 of 974 |
| 4Black Hawk County, IA | 62 | 8 | 1.5 | $5.4M | +0.4% | #283 of 974 |
| 5Dubuque County, IA | 59 | 7 | 1.7 | $5M | +0.1% | #332 of 974 |
| 6Scott County, IA | 56 | 14 | 1.9 | $4.6M | +0.4% | #382 of 974 |
| 7Polk County, IA | 55 | 43 | 2.1 | $4.4M | +4.8% | #400 of 974 |
| 8Woodbury County, IA | 44 | 8 | 2.0 | $4.1M | +0.7% | #584 of 974 |
| 9Pottawattamie County, IA | 44 | 8 | 2.1 | $3.8M | −0.7% | #586 of 974 |
| 10Story County, IA | 31 | 12 | 3.1 | $2.7M | +2.7% | #769 of 974 |
Other business types in Pottawattamie County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses60
- Veterinarians61
- Pet grooming and boarding61
- Pet stores44
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet stores are in Pottawattamie County, IA?
Map listings as of September 2026 show 8 pet stores in Pottawattamie County. 3 of them (38%) are chain locations. The listings count pet stores. Official counts show 3 businesses with payroll classed as pet and pet supplies stores in 2023.
How much do households in Pottawattamie County, IA spend on pets?
About $30.8M a year, or $818 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 8 pet stores on map listings, it comes to $3.8M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 37,642 households in Pottawattamie County and national spending patterns by income.
How does Pottawattamie County, IA compare with the U.S. for pet stores?
Pottawattamie County has 2.1 pet stores per 10,000 households, 5% above the U.S. rate of 2.0. Spending per store is $3.8M, 15% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Pottawattamie County would have about 7, against 8 on map listings. There is one business with payroll in the industry for every 12,547 households, against one for every 13,024 across the U.S.
How fast is Pottawattamie County, IA growing?
Population estimates put Pottawattamie County at 92,996 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 37,642 households. The median household income in Pottawattamie County is $73,602 a year, 9% below the U.S. median of $80,734. That rose 22.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pottawattamie County scores 44 for pet stores (lower middle), #586 of 974 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pottawattamie County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet stores · All 56 business types in Pottawattamie County
Screening a site or an acquisition in Pottawattamie County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pottawattamie County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.