Pets · County · Illinois
Pet stores in Madison County, IL
How Madison County, IL compares with other counties and the U.S. for pet stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 67 out of 100: Upper middle
Ranked #209 of 974 scored counties
#4 of 25 scored counties in Illinois
- Listings
- 17
- 8 chain locations (47%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $94.6M
- On pets · $859 a household
- Spending per listing
- $5.6M
- 23% above the U.S.
- Listings per 10k households
- 1.5
- 25% below the U.S.
- Population, 2025
- 263,110
- −1.0% since 2020
See the pet stores around any address in Madison County
The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Madison County spend about $94.6M a year on pets, or $859 per household, 6% below the U.S. average. That is about $5.6M of household spending for each store on map listings, 23% above the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.
There are 17 pet stores on map listings in Madison County as of September 2026. Chain locations make up 47% of them, against 38% across the U.S. That is 1.5 per 10,000 households, 25% below the U.S. rate of 2.0.
The official count of businesses with payroll classed as pet and pet supplies stores in Madison County was 5 in 2023. That is one for every 22,027 households, against one for every 13,024 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $255K have gone to businesses classed as pet and pet supplies stores in Madison County.
Between 2020 and 2025, the population of Madison County declined 1.0%, against +3.1% for the U.S. The Groundwork market score for pet stores in Madison County is 67 (upper middle), #209 of 974 scored counties and #4 of 25 scored counties in Illinois. That puts it in the top quarter of counties.
How Madison County compares
The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Madison County | Illinois | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.5 | 1.8 | 2.0 |
| Spending per listing | $5.6M | $5M | $4.5M |
| Households per official establishment | 22,027 | 13,723 | 13,024 |
| Official establishment growth, 2019–2023 | n/a | +1.1% | −1.6% |
| Population growth, 2020–2025 | −1.0% | −0.6% | +3.1% |
| Spending per household on pets | $859 | $925 | $909 |
| Median household income | $75,793 | $83,390 | $80,734 |
| Groundwork market score | 67 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 5
- Employees, 2023
- 75
- Annual payroll, 2023
- $2.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 178 chain locations
- Listings at the U.S. rate for this spending
- 21The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $255K
SBA-backed loans to businesses classed as pet and pet supplies stores in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Madison County
- Population, 2025 estimate
- 263,110−1.0% since 2020
- Households
- 110,134
- Median age
- 41.0
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.8
- Land area
- 716 sq. mi.
- People per square mile
- 369
- Median household income
- $75,793+24.8% vs. 2015–2019, before inflation
- Average household income
- $98,419
- Median home value
- $173,000
- Jobs located here
- 107,257
- Daytime population
- 246,510Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Madison County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.
Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet stores across Illinois
Every Illinois market ranked →The highest-scoring counties in Illinois for pet stores, numbered among those based in Illinois, with Madison County marked.
Top counties in Illinois
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Champaign County, IL | 74 | 6 | 0.7 | $11.4M | +1.8% | #108 of 974 |
| 2Kendall County, IL | 70 | 8 | 1.8 | $6M | +9.9% | #163 of 974 |
| 3Cook County, IL | 67 | 319 | 1.5 | $6.2M | −1.3% | #206 of 974 |
| 4Madison County, IL | 67 | 17 | 1.5 | $5.6M | −1.0% | #209 of 974 |
| 5Peoria County, IL | 66 | 10 | 1.3 | $6.3M | −1.6% | #222 of 974 |
| 6St. Clair County, IL | 65 | 12 | 1.2 | $7.1M | −2.5% | #230 of 974 |
| 7Will County, IL | 64 | 55 | 2.3 | $4.7M | +2.2% | #252 of 974 |
| 8Tazewell County, IL | 53 | 12 | 2.2 | $3.9M | −0.9% | #429 of 974 |
| 9Rock Island County, IL | 51 | 9 | 1.5 | $5.4M | −1.7% | #452 of 974 |
| 10DuPage County, IL | 51 | 92 | 2.6 | $4.2M | +0.3% | #459 of 974 |
Other business types in Madison County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses54
- Veterinarians58
- Pet grooming and boarding49
- Pet stores67
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet stores are in Madison County, IL?
As of September 2026, map listings count 17 pet stores in Madison County. 8 of them (47%) are chain locations. The listings count pet stores. Official counts show 5 businesses with payroll classed as pet and pet supplies stores in 2023.
How much do households in Madison County, IL spend on pets?
About $94.6M a year, or $859 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 17 pet stores on map listings, it comes to $5.6M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 110,134 households in Madison County and national spending patterns by income.
How does Madison County, IL compare with the U.S. for pet stores?
Madison County has 1.5 pet stores per 10,000 households, 25% below the U.S. rate of 2.0. Spending per store is $5.6M, 23% above the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Madison County would have about 21, against 17 on map listings. There is one business with payroll in the industry for every 22,027 households, against one for every 13,024 across the U.S.
How fast is Madison County, IL growing?
Population estimates put Madison County at 263,110 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 110,134 households. The median household income in Madison County is $75,793 a year, 6% below the U.S. median of $80,734. That rose 24.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 67 for pet stores (upper middle), #209 of 974 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Madison County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet stores · All 56 business types in Madison County
Screening a site or an acquisition in Madison County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.