Groundwork

Pets · County · Florida

Pet stores in Santa Rosa County, FL

The pet stores in Santa Rosa County, FL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 77 out of 100: High

Ranked #82 of 974 scored counties
#3 of 44 scored counties in Florida

Listings
17
8 chain locations (47%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$72.3M
On pets · $996 a household
Spending per listing
$4.3M
6% below the U.S.
Listings per 10k households
2.3
15% above the U.S.
Population, 2025
211,115
+11.7% since 2020

See the pet stores around any address in Santa Rosa County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Santa Rosa County scores 77 (high) on the Groundwork market score for pet stores, ranking #82 of 974 scored counties and #3 of 44 scored counties in Florida. That puts it in the top 10% of counties for pet stores.

As of September 2026, map listings count 17 pet stores in Santa Rosa County. 8 of them (47%) are chain locations, against 38% across the U.S. That is 2.3 per 10,000 households, 15% above the U.S. rate of 2.0.

At $996 per household (9% above the U.S. average), households in Santa Rosa County spend about $72.3M a year on pets. Spread across 17 pet stores, that is $4.3M per store, 6% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

Official counts show 4 businesses with payroll classed as pet and pet supplies stores in Santa Rosa County in 2023. That is one for every 18,151 households, against one for every 13,024 across the U.S. Population estimates put the population change in Santa Rosa County from 2020 to 2025 at +11.7%, faster than the U.S. (+3.1%).

How Santa Rosa County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Santa Rosa County, FL compared with Florida and the U.S.
MeasureSanta Rosa CountyFloridaU.S.
Listings per 10k households2.32.52.0
Spending per listing$4.3M$3.7M$4.5M
Households per official establishment18,15110,00313,024
Official establishment growth, 2019–2023n/a+1.6%−1.6%
Population growth, 2020–2025+11.7%+8.7%+3.1%
Spending per household on pets$996$915$909
Median household income$91,922$74,568$80,734
Groundwork market score7740

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 4
Employees, 2023
47
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
178 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Santa Rosa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Santa Rosa County

Population, 2025 estimate
211,115+11.7% since 2020
Households
72,605
Median age
40.9
Homes lived in by their owners
81%
Vehicles per household
2.1
Land area
1,012 sq. mi.
People per square mile
196
Median household income
$91,922+35.3% vs. 2015–2019, before inflation
Average household income
$114,225
Median home value
$329,800
Jobs located here
45,310
Daytime population
165,759Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Santa Rosa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for pet stores, numbered among those based in Florida, with Santa Rosa County marked.

Top counties in Florida

Counties in Florida ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL8891.3$6.9M+21.1%#13 of 974
2St. Johns County, FL87201.7$6.7M+25.0%#18 of 974
3Santa Rosa County, FL77172.3$4.3M+11.7%#82 of 974
4Polk County, FL74501.7$4.8M+19.8%#119 of 974
5Flagler County, FL72112.1$4.4M+21.0%#146 of 974
6St. Lucie County, FL70322.3$3.7M+21.4%#176 of 974
7Osceola County, FL69271.9$4.5M+23.2%#187 of 974
8Walton County, FL66102.9$3.4M+22.9%#228 of 974
9Citrus County, FL65111.5$5M+11.1%#234 of 974
10Hillsborough County, FL651302.2$4.3M+7.4%#238 of 974

Other business types in Santa Rosa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Santa Rosa County, FL?

Santa Rosa County has 17 pet stores on map listings as of September 2026. 8 of them (47%) are chain locations. The listings count pet stores. Official counts show 4 businesses with payroll classed as pet and pet supplies stores in 2023.

How much do households in Santa Rosa County, FL spend on pets?

About $72.3M a year, or $996 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 17 pet stores on map listings, it comes to $4.3M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 72,605 households in Santa Rosa County and national spending patterns by income.

How does Santa Rosa County, FL compare with the U.S. for pet stores?

Santa Rosa County has 2.3 pet stores per 10,000 households, 15% above the U.S. rate of 2.0. Spending per store is $4.3M, 6% below the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, Santa Rosa County would have about 16, against 17 on map listings. There is one business with payroll in the industry for every 18,151 households, against one for every 13,024 across the U.S.

How fast is Santa Rosa County, FL growing?

Population estimates put Santa Rosa County at 211,115 people in 2025, up 11.7% since 2020, faster than the U.S. (+3.1%). It has 72,605 households. Median household income in Santa Rosa County is $91,922, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Santa Rosa County scores 77 for pet stores (high), #82 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Santa Rosa County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Santa Rosa County

Screening a site or an acquisition in Santa Rosa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.