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Car washes and detailers in Santa Rosa County, FL

The car washes and detailers in Santa Rosa County, FL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #708 of 1,451 scored counties
#14 of 45 scored counties in Florida

Listings
34
5 chain locations (15%)
Official establishments
18
Businesses with payroll, 2023
Household spending a year
$74.5M
On vehicle maintenance and repairs · $1,026 a household
Spending per listing
$2.2M
13% below the U.S.
Listings per 10k households
4.7
24% above the U.S.
Population, 2025
211,115
+11.7% since 2020

See the car washes and detailers around any address in Santa Rosa County

The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 34 car washes and detailers in Santa Rosa County. Of those, 5 are chain locations, or 15%, against 23% across the U.S. Per 10,000 households, that is 4.7, 24% above the U.S. rate of 3.8.

At $1,026 per household (7% above the U.S. average), households in Santa Rosa County spend about $74.5M a year on vehicle maintenance and repairs. Spread across 34 car washes and detailers, that is $2.2M per location, 13% below the U.S. figure of $2.5M. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade.

Official counts show 18 businesses with payroll classed as car washes in Santa Rosa County in 2023. That is one for every 4,034 households, against one for every 6,523 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $558K has gone to businesses classed as car washes in Santa Rosa County.

Population estimates show Santa Rosa County grew 11.7% from 2020 to 2025, faster than the U.S. (+3.1%). Santa Rosa County scores 51 (upper middle) on the Groundwork market score for car washes and detailers, ranking #708 of 1,451 scored counties and #14 of 45 scored counties in Florida.

How Santa Rosa County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Car washes and detailing in Santa Rosa County, FL compared with Florida and the U.S.
MeasureSanta Rosa CountyFloridaU.S.
Listings per 10k households4.74.13.8
Spending per listing$2.2M$2.1M$2.5M
Households per official establishment4,0345,2476,523
Official establishment growth, 2019–2023n/a+29.4%+16.7%
Population growth, 2020–2025+11.7%+8.7%+3.1%
Spending per household on vehicle maintenance and repairs$1,026$835$958
Median household income$91,922$74,568$80,734
Groundwork market score5127

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15 → 18
Employees, 2023
159
Annual payroll, 2023
$2.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
345 chain locations
Listings at the U.S. rate for this spending
30The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$558K

SBA-backed loans to businesses classed as car washes in Santa Rosa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Santa Rosa County

Population, 2025 estimate
211,115+11.7% since 2020
Households
72,605
Median age
40.9
Homes lived in by their owners
81%
Vehicles per household
2.1
Land area
1,012 sq. mi.
People per square mile
196
Median household income
$91,922+35.3% vs. 2015–2019, before inflation
Average household income
$114,225
Median home value
$329,800
Jobs located here
45,310
Daytime population
165,759Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Santa Rosa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.

Or open the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Car washes and detailing across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for car washes and detailers, numbered among those based in Florida, with Santa Rosa County marked.

Top counties in Florida

Counties in Florida ranked for car washes and detailers by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL75152.1$3.4M+21.1%#125 of 1,451
2Clay County, FL72293.5$2.8M+9.4%#186 of 1,451
3St. Johns County, FL69403.5$2.8M+25.0%#257 of 1,451
4Putnam County, FL6492.9$2.8M+5.9%#363 of 1,451
5Nassau County, FL64184.6$2.2M+17.4%#379 of 1,451
6Flagler County, FL60193.6$2.4M+21.0%#470 of 1,451
7Walton County, FL58133.8$2.5M+22.9%#517 of 1,451
8Charlotte County, FL58333.6$2.2M+15.5%#524 of 1,451
9Lake County, FL57543.3$2.6M+18.1%#538 of 1,451
10Alachua County, FL52383.3$2.4M+3.7%#682 of 1,451
14Santa Rosa County, FL51344.7$2.2M+11.7%#708 of 1,451

Other business types in Santa Rosa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many car washes and detailers are in Santa Rosa County, FL?

There are 34 car washes and detailers on map listings in Santa Rosa County as of September 2026. 5 of them (15%) are chain locations. The listings count car washes and detailers. Official counts show 18 businesses with payroll classed as car washes in 2023.

How much do households in Santa Rosa County, FL spend on vehicle maintenance and repairs?

About $74.5M a year, or $1,026 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 34 car washes and detailers on map listings, it comes to $2.2M per location. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers. It is estimated from the incomes of the 72,605 households in Santa Rosa County and national spending patterns by income.

How does Santa Rosa County, FL compare with the U.S. for car washes and detailers?

Santa Rosa County has 4.7 car washes and detailers per 10,000 households, 24% above the U.S. rate of 3.8. Spending per location is $2.2M, 13% below the U.S. figure of $2.5M. At the national ratio of car washes and detailers to household spending, Santa Rosa County would have about 30, against 34 on map listings. There is one business with payroll in the industry for every 4,034 households, against one for every 6,523 across the U.S.

How fast is Santa Rosa County, FL growing?

Population estimates put Santa Rosa County at 211,115 people in 2025, up 11.7% since 2020, faster than the U.S. (+3.1%). It has 72,605 households. Median household income in Santa Rosa County is $91,922, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Santa Rosa County scores 51 for car washes and detailers (upper middle), #708 of 1,451 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Santa Rosa County. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for car washes and detailers · All 56 business types in Santa Rosa County

Screening a site or an acquisition in Santa Rosa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.