Groundwork

Pets · County · Virginia

Pet grooming and boarding businesses in Winchester city, VA

How Winchester city, VA compares with other counties and the U.S. for pet grooming and boarding businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 19 out of 100: Low

Ranked #1,376 of 1,461 scored counties
#61 of 61 scored counties in Virginia

Listings
11
4 chain locations (36%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$9.5M
On pets · $825 a household
Spending per listing
$862K
66% below the U.S.
Listings per 10k households
9.6
2.7 times the U.S.
Population, 2025
28,272
+1.0% since 2020

See the pet grooming and boarding businesses around any address in Winchester city

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Winchester city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pet grooming and boarding businesses in Winchester city is 19 (low), #1,376 of 1,461 scored counties and #61 of 61 scored counties in Virginia. That puts it in the bottom quarter of counties.

Household spending on pets in Winchester city comes to about $9.5M a year: $825 per household, 9% below the U.S. average. Spread across 11 pet grooming and boarding businesses, that is $862K per business, 66% below the U.S. figure of $2.5M. The spending figure covers all pets, not only pet grooming and boarding businesses.

There are 11 pet grooming and boarding businesses on map listings in Winchester city as of September 2026. Chain locations make up 36% of them, against 9% across the U.S. That comes to 9.6 for every 10,000 households, 2.7 times the U.S. rate of 3.6.

The official count of businesses with payroll classed as pet care (except veterinary) in Winchester city was 5 in 2023. That is one for every 2,298 households, against one for every 5,057 across the U.S. Population estimates show Winchester city grew 1.0% from 2020 to 2025, slower than the U.S. (+3.1%).

How Winchester city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Winchester city, VA compared with Virginia and the U.S.
MeasureWinchester cityVirginiaU.S.
Listings per 10k households9.63.33.6
Spending per listing$862K$3.2M$2.5M
Households per official establishment2,2984,4055,057
Official establishment growth, 2019–2023n/a+25.0%+25.2%
Population growth, 2020–2025+1.0%+2.8%+3.1%
Spending per household on pets$825$1,056$909
Median household income$63,974$93,170$80,734
Groundwork market score1967

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
23
Annual payroll, 2023
$392K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
114 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care (except veterinary) in Winchester city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Winchester city

Population, 2025 estimate
28,272+1.0% since 2020
Households
11,492
Median age
39.1
Homes lived in by their owners
44%
Vehicles per household
1.7
Land area
9 sq. mi.
People per square mile
3,035
Median household income
$63,974+8.8% vs. 2015–2019, before inflation
Average household income
$86,976
Median home value
$343,000
Jobs located here
27,462
Daytime population
42,088Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Winchester city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of Winchester city. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for pet grooming and boarding businesses, numbered among those based in Virginia, with Winchester city marked.

Top counties in Virginia

Counties in Virginia ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Richmond city, VA84232.2$3.9M+4.6%#26 of 1,461
2Prince William County, VA83483.1$4.2M+4.2%#34 of 1,461
3Arlington County, VA82302.7$5M+2.1%#38 of 1,461
4Bedford County, VA82113.3$2.8M+4.4%#44 of 1,461
5Albemarle County, VA80122.6$4.3M+5.1%#58 of 1,461
6Chesapeake city, VA80252.7$3.9M+2.3%#59 of 1,461
7Chesterfield County, VA80402.9$3.8M+8.7%#61 of 1,461
8Goochland County, VA8065.8$2.1M+17.4%#68 of 1,461
9Frederick County, VA79113.1$3.4M+8.8%#75 of 1,461
10Spotsylvania County, VA76224.2$2.7M+10.5%#107 of 1,461
61Winchester city, VA19119.6$862K+1.0%#1,376 of 1,461

Other business types in Winchester city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in Winchester city, VA?

As of September 2026, map listings count 11 pet grooming and boarding businesses in Winchester city. 4 of them (36%) are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 5 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in Winchester city, VA spend on pets?

About $9.5M a year, or $825 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 11 pet grooming and boarding businesses on map listings, it comes to $862K per business. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade. It is estimated from the incomes of the 11,492 households in Winchester city and national spending patterns by income.

How does Winchester city, VA compare with the U.S. for pet grooming and boarding businesses?

Winchester city has 9.6 pet grooming and boarding businesses per 10,000 households, 2.7 times the U.S. rate of 3.6. Spending per business is $862K, 66% below the U.S. figure of $2.5M. At the U.S. ratio of pet grooming and boarding businesses to household spending, Winchester city would have about 4, against 11 on map listings. There is one business with payroll in the industry for every 2,298 households, against one for every 5,057 across the U.S.

How fast is Winchester city, VA growing?

Population estimates put Winchester city at 28,272 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 11,492 households. Median household income in Winchester city is $63,974, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 8.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Winchester city scores 19 for pet grooming and boarding businesses (low), #1,376 of 1,461 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Winchester city. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in Winchester city

Screening a site or an acquisition in Winchester city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Winchester city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.