Groundwork

Pets · County · New Mexico

Pet businesses in Bernalillo County, NM

How Bernalillo County, NM compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #463 of 2,200 scored counties
#5 of 23 scored counties in New Mexico

Listings
256
49 chain locations (19%)
Official establishments
130
0.0% since 2019
Household spending a year
$260M
On pets · $911 a household
Spending per listing
$1M
16% above the U.S.
Listings per 10k households
9.0
13% below the U.S.
Population, 2025
667,601
−1.4% since 2020

See the pet businesses around any address in Bernalillo County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bernalillo County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 256 pet businesses in Bernalillo County. Of those, 49 are chain locations, or 19%, against 17% across the U.S. That comes to 9.0 for every 10,000 households, 13% below the U.S. rate of 10.4.

At $911 per household (in line with the U.S. average), households in Bernalillo County spend about $260M a year on pets. That is about $1M of household spending for each business on map listings, 16% above the U.S. figure of $878K.

Official counts show 130 businesses with payroll classed as pet care, veterinarians and pet stores in Bernalillo County in 2023, unchanged from 2019. That is one for every 2,196 households, against one for every 1,852 across the U.S. Official counts also show 282 one-person businesses without payroll. Since fiscal 2022, 11 SBA-backed loans worth $13.8M have gone to businesses classed as pet care, veterinarians and pet stores in Bernalillo County.

Population estimates show Bernalillo County declined 1.4% from 2020 to 2025, against +3.1% for the U.S. Bernalillo County scores 65 (upper middle) on the Groundwork market score for pet businesses, ranking #463 of 2,200 scored counties and #5 of 23 scored counties in New Mexico. That puts it in the top quarter of counties.

How Bernalillo County compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Bernalillo County, NM compared with New Mexico and the U.S.
MeasureBernalillo CountyNew MexicoU.S.
Listings per 10k households9.09.110.4
Spending per listing$1M$966K$878K
Households per official establishment2,1962,0231,852
Official establishment growth, 2019–20230.0%+4.8%+11.4%
Population growth, 2020–2025−1.4%+0.3%+3.1%
Spending per household on pets$911$874$909
Median household income$69,473$64,059$80,734
Groundwork market score6559

Official counts and lending

Businesses

Official establishments, 2019 to 2023
130 → 1300.0% over the period
Employees, 2023
1,767
Annual payroll, 2023
$77.4M
One-person businesses, 2023
282Businesses with no payroll
Map listings, September 2026
25649 chain locations
Listings at the U.S. rate for this spending
296The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
11
Amount
$13.8M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Bernalillo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bernalillo County

Population, 2025 estimate
667,601−1.4% since 2020
Households
285,495
Median age
40.6
Homes lived in by their owners
65%
Vehicles per household
1.8
Land area
1,162 sq. mi.
People per square mile
580
Median household income
$69,473+30.3% vs. 2015–2019, before inflation
Average household income
$93,350
Median home value
$292,900
Jobs located here
358,969
Daytime population
728,701Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bernalillo County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Bernalillo County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for pet businesses, numbered among those based in New Mexico, with Bernalillo County marked.

Top counties in New Mexico

Counties in New Mexico ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sandoval County, NM78488.4$1.2M+6.9%#100 of 2,200
2Lea County, NM76239.3$969K+0.2%#143 of 2,200
3Rio Arriba County, NM6763.8$2.1M−1.0%#373 of 2,200
4Eddy County, NM67125.1$1.9M+0.3%#374 of 2,200
5Bernalillo County, NM652569.0$1M−1.4%#463 of 2,200
6Torrance County, NM6569.9$786K+6.9%#482 of 2,200
7San Juan County, NM64235.5$1.5M−0.9%#493 of 2,200
8San Miguel County, NM6386.7$1.1M−3.2%#534 of 2,200
9Doña Ana County, NM63799.3$866K+4.1%#543 of 2,200
10Los Alamos County, NM6256.1$2.3M0.0%#565 of 2,200

Other business types in Bernalillo County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Bernalillo County, NM?

Bernalillo County has 256 pet businesses on map listings as of September 2026. 49 of them (19%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 130 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, unchanged from 2019. Another 282 one-person businesses have no payroll, by official counts.

How much do households in Bernalillo County, NM spend on pets?

About $260M a year, or $911 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 256 pet businesses on map listings, it comes to $1M per business. It is estimated from the incomes of the 285,495 households in Bernalillo County and national spending patterns by income.

How does Bernalillo County, NM compare with the U.S. for pet businesses?

Bernalillo County has 9.0 pet businesses per 10,000 households, 13% below the U.S. rate of 10.4. Spending per business is $1M, 16% above the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Bernalillo County would have about 296, against 256 on map listings. There is one business with payroll in the industry for every 2,196 households, against one for every 1,852 across the U.S. The official count held level from 2019 to 2023, against +11.4% for the U.S.

How fast is Bernalillo County, NM growing?

Population estimates put Bernalillo County at 667,601 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 285,495 households. The median household income in Bernalillo County is $69,473 a year, 14% below the U.S. median of $80,734. That rose 30.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bernalillo County scores 65 for pet businesses (upper middle), #463 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bernalillo County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Bernalillo County

Screening a site or an acquisition in Bernalillo County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bernalillo County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.