Groundwork

Pets · County · Idaho

Pet businesses in Twin Falls County, ID

The pet businesses in Twin Falls County, ID, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #1,370 of 2,200 scored counties
#24 of 28 scored counties in Idaho

Listings
57
8 chain locations (14%)
Official establishments
28
0.0% since 2019
Household spending a year
$30.4M
On pets · $876 a household
Spending per listing
$534K
39% below the U.S.
Listings per 10k households
16.4
58% above the U.S.
Population, 2025
97,539
+7.9% since 2020

See the pet businesses around any address in Twin Falls County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Twin Falls County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $876 per household (4% below the U.S. average), households in Twin Falls County spend about $30.4M a year on pets. That is about $534K of household spending for each business on map listings, 39% below the U.S. figure of $878K.

Twin Falls County has 57 pet businesses on map listings as of September 2026. Chain locations make up 14% of them, against 17% across the U.S. That comes to 16.4 for every 10,000 households, 58% above the U.S. rate of 10.4.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Twin Falls County was 28 in 2023, unchanged from 2019. That is one for every 1,241 households, against one for every 1,852 across the U.S. Another 35 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $207K has gone to businesses classed as pet care, veterinarians and pet stores in Twin Falls County.

Population estimates put the population change in Twin Falls County from 2020 to 2025 at +7.9%, faster than the U.S. (+3.1%). Twin Falls County scores 44 (lower middle) on the Groundwork market score for pet businesses, ranking #1,370 of 2,200 scored counties and #24 of 28 scored counties in Idaho.

How Twin Falls County compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Twin Falls County, ID compared with Idaho and the U.S.
MeasureTwin Falls CountyIdahoU.S.
Listings per 10k households16.413.710.4
Spending per listing$534K$697K$878K
Households per official establishment1,2411,3821,852
Official establishment growth, 2019–20230.0%+22.9%+11.4%
Population growth, 2020–2025+7.9%+9.8%+3.1%
Spending per household on pets$876$953$909
Median household income$67,409$77,800$80,734
Groundwork market score4445

Official counts and lending

Businesses

Official establishments, 2019 to 2023
28 → 280.0% over the period
Employees, 2023
231
Annual payroll, 2023
$7.4M
One-person businesses, 2023
35Businesses with no payroll
Map listings, September 2026
578 chain locations
Listings at the U.S. rate for this spending
35The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$207K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Twin Falls County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Twin Falls County

Population, 2025 estimate
97,539+7.9% since 2020
Households
34,754
Median age
36.7
Homes lived in by their owners
70%
Vehicles per household
2.1
Land area
1,922 sq. mi.
People per square mile
49
Median household income
$67,409+27.4% vs. 2015–2019, before inflation
Average household income
$90,415
Median home value
$337,900
Jobs located here
40,755
Daytime population
93,037Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Twin Falls County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Twin Falls County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Idaho

Every Idaho market ranked →

The highest-scoring counties in Idaho for pet businesses, numbered among those based in Idaho, with Twin Falls County marked.

Top counties in Idaho

Counties in Idaho ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Franklin County, ID85510.1$929K+11.2%#32 of 2,200
2Latah County, ID82138.0$1.1M+5.6%#52 of 2,200
3Bingham County, ID71159.3$1M+6.4%#243 of 2,200
4Cassia County, ID6989.4$928K+6.6%#319 of 2,200
5Idaho County, ID68710.3$795K+7.7%#363 of 2,200
6Canyon County, ID6710912.7$724K+18.1%#408 of 2,200
7Bonneville County, ID645312.0$807K+8.9%#513 of 2,200
8Ada County, ID6427013.3$806K+9.6%#515 of 2,200
9Jerome County, ID6289.7$930K+8.6%#574 of 2,200
10Elmore County, ID6198.1$1M+2.8%#607 of 2,200
24Twin Falls County, ID445716.4$534K+7.9%#1,370 of 2,200

Other business types in Twin Falls County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Twin Falls County, ID?

Map listings as of September 2026 show 57 pet businesses in Twin Falls County. 8 of them (14%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 28 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, unchanged from 2019. Official counts list 35 one-person businesses without payroll.

How much do households in Twin Falls County, ID spend on pets?

About $30.4M a year, or $876 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 57 pet businesses on map listings, it comes to $534K per business. It is estimated from the incomes of the 34,754 households in Twin Falls County and national spending patterns by income.

How does Twin Falls County, ID compare with the U.S. for pet businesses?

Twin Falls County has 16.4 pet businesses per 10,000 households, 58% above the U.S. rate of 10.4. Spending per business is $534K, 39% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Twin Falls County would have about 35, against 57 on map listings. There is one business with payroll in the industry for every 1,241 households, against one for every 1,852 across the U.S. The official count held level from 2019 to 2023, against +11.4% for the U.S.

How fast is Twin Falls County, ID growing?

Population estimates put Twin Falls County at 97,539 people in 2025, up 7.9% since 2020, faster than the U.S. (+3.1%). It has 34,754 households. Median household income in Twin Falls County is $67,409, 17% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Twin Falls County scores 44 for pet businesses (lower middle), #1,370 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Twin Falls County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Twin Falls County

Screening a site or an acquisition in Twin Falls County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Twin Falls County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.