Groundwork

County profile · Oklahoma

Washington County, OK market data

How Washington County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
54,037
+2.7% since 2020
Households
20,957
Median household income
$60,162
+9.4% vs. 2015–2019, before inflation
Median home value
$173,200
Jobs located here
19,046
Highest market score
69
Gas stations, #437 of 2,358 scored counties

A site report maps the competitors on map listings around any address in Washington County by name and distance, and the households and spending within reach. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Washington County has an estimated 54,037 people and 20,957 households. Population estimates show Washington County grew 2.7% from 2020 to 2025, in step with the U.S. (+3.1%). Median household income in Washington County is $60,162, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 9.4%, before inflation.

Relative to the U.S., household spending in Washington County runs highest on vehicle insurance (an index of 130, where 100 is the U.S. average) and lowest on memberships, classes and admissions (65).

Of the business types scored in Washington County, gas stations (69), grocery and convenience stores (68) and landscaping and lawn care companies (66) have the highest Groundwork market scores. For gas stations, that ranks #437 of 2,358 scored counties.

Washington County is part of the Bartlesville area. Against the U.S., map listings per household run highest for HVAC and plumbing companies (2.1 times the U.S. rate) and lowest for real estate businesses (31% below the U.S. rate).

All 56 business types in Washington County

Highest Groundwork market score first. Each score compares Washington County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Washington County, OK, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Gas stations69#437 of 2,3582511.9$2.5M10417
Grocery and convenience stores68#508 of 2,4023617.2$3.3M988
Landscaping and lawn care66#334 of 1,493104.8$2.9M9916
Convenience stores65#577 of 2,261146.7$8.6M109Under 3
Funeral homes64#392 of 1,47273.3$509K753
Grocery stores62#624 of 2,070125.7$10M1077
Electricians56#448 of 1,16052.4$11.2M9312
Pizza55#836 of 2,090178.1$4.3M8433
Chiropractors52#679 of 1,49094.3$2.4M1015
Insurance agencies52#1,042 of 2,2723416.2$1.6M12526
Lawn, cleaning and pest control50#867 of 1,771209.5$1.4M8633
Clothing and shoe stores49#1,099 of 2,0873014.3$1.2M9710
Sit-down restaurants48#1,272 of 2,40510248.7$711K10737
Clothing, shoes and laundry46#1,278 of 2,2104119.6$898K10214
Fast food and sandwich shops46#1,322 of 2,2223315.7$2.2M7233
Roofing and gutters45#701 of 1,17783.8$7M82Under 3
Pet grooming and boarding45#850 of 1,461125.7$1.4M564
Bakeries and dessert shops45#1,112 of 1,889178.1$4.3M10314
Restaurants and cafes45#1,412 of 2,40520698.3$352K9584
Barbershops44#851 of 1,35694.3$1.9M102Under 3
Collision repair and body shops43#838 of 1,327115.2$1.7M564
Spas and skin care43#1,154 of 1,7692311.0$754K863
Real estate43#1,464 of 2,2295626.7Index only12334
Hair salons42#1,568 of 2,3394923.4$354K828
Optometrists and eye care41#892 of 1,30283.8$2.7M874
Primary care and pediatrics40#1,147 of 1,656146.7$1.6M8731
Gyms40#1,236 of 1,792136.2$1M797
Real estate agents and brokers40#1,590 of 2,1765023.9Index only10921
Home repair trades39#1,553 of 2,0574019.1$1.4M5730
Pet businesses38#1,606 of 2,2003014.3$571K6516
Martial arts and dance studios36#1,025 of 1,334115.2$1.2M604
Auto repair and car care36#1,821 of 2,4019947.2$193K7230
Car washes and detailing35#1,102 of 1,451115.2$1.7M69Under 3
Salons, barbers and spas35#1,967 of 2,38510148.2$172K8116
HVAC and plumbing34#1,416 of 1,7072712.9$2.1M4318
Veterinarians33#1,140 of 1,485104.8$1.7M6312
Coffee shops and cafes33#1,656 of 2,0632712.9$2.7M7214
Child care and preschools32#1,292 of 1,611136.2$637K6419
Auto repair shops32#1,966 of 2,3786631.5$290K6523
Dentists and orthodontists31#1,626 of 1,8862913.8$750K7616
Tire shops30#1,252 of 1,530157.2$1.3M515
Gyms, studios and classes30#1,798 of 2,0883114.8$431K6511
Pest control29#615 of 69962.9$4.8M474
Nail salons28#1,171 of 1,328188.6$963K585
Yoga, Pilates and fitness studios27#721 of 77773.3$1.9M477
Physical therapy27#1,248 of 1,422136.2$1.7M7012
Doctors, dentists and clinics27#2,185 of 2,394213101.6$102K6768
House cleaningNot scoredNot scored41.9$7.2M11313
Pet storesNot scoredNot scored31.4$5.7M126Under 3
Dry cleanersNot scoredNot scored21.0$18.4MToo few4
Home inspectorsNot scoredNot scored21.0Index onlyToo fewUnder 3
LaundromatsNot scoredNot scored21.0$18.4MToo fewUnder 3
Mortgage brokers and lendersNot scoredNot scored21.0Index onlyToo fewUnder 3
Property managementNot scoredNot scored21.0Index onlyToo few8
Urgent care and walk-in clinicsNot scoredNot scored21.0$10.9MToo fewUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Washington County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Washington County, OK by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$19.1M$91295
Gasoline and other fuels$61.9M$2,956114
Food away from home$72.5M$3,45985
Groceries$119.8M$5,71490
Personal care products and services$17.3M$82782
Child care and other personal services$8.3M$39568
Memberships, classes and admissions$13.4M$63865
Medical and dental services$21.7M$1,03781
Pets$17.1M$81890
Clothing, shoes and related services$36.8M$1,75685
Vehicle insurance$53.2M$2,537130
Home repairs, maintenance and insurance$55.8M$2,66288
Lawn care, cleaning and other household services$28.9M$1,38098
Rent and homeowner costs$297.5M$14,19785

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Washington County

Population, 2025 estimate
54,037+2.7% since 2020
Households
20,957
Median age
39.4
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
416 sq. mi.
People per square mile
128
Median household income
$60,162+9.4% vs. 2015–2019, before inflation
Average household income
$87,082
Median home value
$173,200
Jobs located here
19,046
Daytime population
50,322Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Washington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Washington County is part of the Bartlesville, OK area.

Questions

How fast is Washington County, OK growing?

Population estimates put Washington County at 54,037 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 20,957 households. Median household income rose 9.4% from the 2015–2019 survey, before inflation.

How much do households in Washington County, OK spend?

Households in Washington County spend about $297.5M a year on rent and homeowner costs, $119.8M on groceries and $72.5M on food away from home. Set against the U.S., households in Washington County spend the most on vehicle insurance (an index of 130, where 100 is the U.S. average) and the least on memberships, classes and admissions (65).

Which business types have the highest market scores in Washington County, OK?

The highest Groundwork market scores in Washington County are for gas stations (69), grocery and convenience stores (68) and landscaping and lawn care companies (66). Washington County ranks #437 of 2,358 scored counties for gas stations.

How does Washington County, OK compare with the U.S.?

The median household income in Washington County is $60,162 a year, 25% below the U.S. median of $80,734. The population rose 2.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $173,200, against $332,700 for the U.S. For its number of households, Washington County has the most map listings, relative to the U.S., for HVAC and plumbing companies (2.1 times the U.S. rate) and the fewest for real estate businesses (31% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 47 of the 56 business types have a score in Washington County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washington County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Oklahoma · Every U.S. market · How we measure

Screening a site or an acquisition in Washington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.