County profile · Oklahoma
Craig County, OK market data
How Craig County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 14,518
- +2.6% since 2020
- Households
- 5,190
- Median household income
- $51,922
- +19.8% vs. 2015–2019, before inflation
- Median home value
- $150,500
- Jobs located here
- 4,621
- Highest market score
- 51
- Clothing, shoes and laundry, #1,082 of 2,210 scored counties
A site report maps the competitors on map listings around any address in Craig County by name and distance, and the households and spending within reach. Or open the report at the center of Craig County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Craig County has an estimated 14,518 people and 5,190 households. Between 2020 and 2025, the population of Craig County grew 2.6%, slower than the U.S. (+3.1%). Median household income in Craig County is $51,922, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.8%, before inflation.
Relative to the U.S., household spending in Craig County runs highest on vehicle insurance (an index of 132, where 100 is the U.S. average) and lowest on memberships, classes and admissions (50).
Of the business types scored in Craig County, clothing, shoe and laundry businesses (51); home repair companies (50); and insurance agencies (44) have the highest Groundwork market scores. For clothing, shoe and laundry businesses, that ranks #1,082 of 2,210 scored counties.
Against the U.S., map listings per household run highest for convenience stores (3.4 times the U.S. rate) and lowest for real estate businesses (35% below the U.S. rate).
All 56 business types in Craig County
Highest Groundwork market score first. Each score compares Craig County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Clothing, shoes and laundry | 51 | #1,082 of 2,210 | 6 | 11.6 | $1.4M | 154 | Under 3 |
| Home repair trades | 50 | #1,017 of 2,057 | 5 | 9.6 | $2.5M | 103 | 8 |
| Insurance agencies | 44 | #1,319 of 2,272 | 10 | 19.3 | $1.3M | 107 | 9 |
| Gas stations | 35 | #1,800 of 2,358 | 12 | 23.1 | $1.3M | 54 | 9 |
| Real estate | 35 | #1,863 of 2,229 | 13 | 25.0 | Index only | 120 | Under 3 |
| Auto repair shops | 34 | #1,900 of 2,378 | 18 | 34.7 | $260K | 59 | 5 |
| Doctors, dentists and clinics | 34 | #1,947 of 2,394 | 38 | 73.2 | $127K | 83 | 10 |
| Salons, barbers and spas | 33 | #2,041 of 2,385 | 25 | 48.2 | $153K | 72 | 3 |
| Hair salons | 32 | #1,970 of 2,339 | 10 | 19.3 | $383K | 89 | Under 3 |
| Real estate agents and brokers | 31 | #1,997 of 2,176 | 12 | 23.1 | Index only | 104 | Under 3 |
| Pizza | 29 | #1,832 of 2,090 | 8 | 15.4 | $2M | 39 | 9 |
| Fast food and sandwich shops | 28 | #1,914 of 2,222 | 16 | 30.8 | $981K | 32 | 9 |
| Restaurants and cafes | 28 | #2,108 of 2,405 | 63 | 121.4 | $249K | 67 | 21 |
| Sit-down restaurants | 27 | #2,145 of 2,405 | 26 | 50.1 | $604K | 91 | 12 |
| Bakeries and dessert shops | 26 | #1,714 of 1,889 | 5 | 9.6 | $3.1M | 76 | Under 3 |
| Car washes and detailing | 24 | #1,330 of 1,451 | 5 | 9.6 | $937K | 37 | Under 3 |
| Grocery and convenience stores | 21 | #2,206 of 2,402 | 20 | 38.5 | $1.4M | 41 | Under 3 |
| Convenience stores | 20 | #2,037 of 2,261 | 14 | 27.0 | $2M | 25 | Under 3 |
| Auto repair and car care | 20 | #2,279 of 2,401 | 36 | 69.4 | $130K | 48 | 12 |
| Spas and skin care | 18 | #1,716 of 1,769 | 9 | 17.3 | $426K | 49 | Under 3 |
| Gyms, studios and classes | 18 | #1,992 of 2,088 | 9 | 17.3 | $283K | 43 | Under 3 |
| Coffee shops and cafes | 18 | #2,004 of 2,063 | 13 | 25.0 | $1.2M | 33 | Under 3 |
| Gyms | 17 | #1,705 of 1,792 | 7 | 13.5 | $364K | 28 | Under 3 |
| Pet businesses | 17 | #2,151 of 2,200 | 15 | 28.9 | $245K | 28 | 5 |
| Veterinarians | 14 | #1,447 of 1,485 | 7 | 13.5 | $526K | 19 | 5 |
| Barbershops | Not scored | Not scored | 4 | 7.7 | $959K | 51 | Under 3 |
| Child care and preschools | Not scored | Not scored | 4 | 7.7 | $389K | 39 | Under 3 |
| Clothing and shoe stores | Not scored | Not scored | 4 | 7.7 | $2M | 160 | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 4 | 7.7 | $1.2M | 123 | 3 |
| Primary care and pediatrics | Not scored | Not scored | 4 | 7.7 | $1.2M | 68 | 7 |
| Funeral homes | Not scored | Not scored | 3 | 5.8 | $294K | 43 | 3 |
| HVAC and plumbing | Not scored | Not scored | 3 | 5.8 | $4.2M | 88 | 5 |
| Lawn, cleaning and pest control | Not scored | Not scored | 3 | 5.8 | $2.2M | 129 | 5 |
| Optometrists and eye care | Not scored | Not scored | 3 | 5.8 | $1.6M | 51 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 5.8 | $1.2M | 48 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 5.8 | $1.2M | 27 | Under 3 |
| Physical therapy | Not scored | Not scored | 3 | 5.8 | $1.6M | 67 | Under 3 |
| Tire shops | Not scored | Not scored | 3 | 5.8 | $1.6M | 62 | 3 |
| Chiropractors | Not scored | Not scored | 2 | 3.9 | $2.4M | Too few | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 2 | 3.9 | $2.3M | Too few | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 2 | 3.9 | $3.2M | Too few | 5 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 3.9 | $1.3M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 2 | 3.9 | $1.9M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 3.9 | $2.3M | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 2 | 3.9 | $6.3M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 1.9 | $8.1M | Too few | Under 3 |
| Grocery stores | Not scored | Not scored | 1 | 1.9 | $27.8M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.9 | $8.1M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 1.9 | $6.5M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 1.9 | Index only | Too few | Under 3 |
| Electricians | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Craig County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $4.7M | $903 | 94 |
| Gasoline and other fuels | $15.5M | $2,993 | 115 |
| Food away from home | $15.7M | $3,025 | 74 |
| Groceries | $27.8M | $5,351 | 85 |
| Personal care products and services | $3.8M | $739 | 74 |
| Child care and other personal services | $1.6M | $300 | 52 |
| Memberships, classes and admissions | $2.5M | $491 | 50 |
| Medical and dental services | $4.8M | $929 | 72 |
| Pets | $3.7M | $709 | 78 |
| Clothing, shoes and related services | $8.1M | $1,565 | 76 |
| Vehicle insurance | $13.4M | $2,588 | 132 |
| Home repairs, maintenance and insurance | $12.5M | $2,409 | 80 |
| Lawn care, cleaning and other household services | $6.5M | $1,247 | 88 |
| Rent and homeowner costs | $67.8M | $13,057 | 78 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Craig County
- Population, 2025 estimate
- 14,518+2.6% since 2020
- Households
- 5,190
- Median age
- 40.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.0
- Land area
- 761 sq. mi.
- People per square mile
- 19
- Median household income
- $51,922+19.8% vs. 2015–2019, before inflation
- Average household income
- $67,711
- Median home value
- $150,500
- Jobs located here
- 4,621
- Daytime population
- 13,489Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Craig County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Craig County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Oklahoma 8
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- Delaware County, OK41,279 people
- Mayes County, OK39,604 people
- Nowata County, OK9,435 people
- Rogers County, OK98,610 people
- Washington County, OK53,326 people
- Wagoner County, OK86,609 people
- Cherokee County, OK47,942 people
Questions
How fast is Craig County, OK growing?
Population estimates put Craig County at 14,518 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 5,190 households. Median household income rose 19.8% from the 2015–2019 survey, before inflation.
How much do households in Craig County, OK spend?
Households in Craig County spend about $67.8M a year on rent and homeowner costs, $27.8M on groceries and $15.7M on food away from home. Set against the U.S., households in Craig County spend the most on vehicle insurance (an index of 132, where 100 is the U.S. average) and the least on memberships, classes and admissions (50).
Which business types have the highest market scores in Craig County, OK?
The highest Groundwork market scores in Craig County are for clothing, shoe and laundry businesses (51); home repair companies (50); and insurance agencies (44). Craig County ranks #1,082 of 2,210 scored counties for clothing, shoe and laundry businesses.
How does Craig County, OK compare with the U.S.?
The median household income in Craig County is $51,922 a year, 36% below the U.S. median of $80,734. The population rose 2.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $150,500, against $332,700 for the U.S. For its number of households, Craig County has the most map listings, relative to the U.S., for convenience stores (3.4 times the U.S. rate) and the fewest for real estate businesses (35% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 25 of the 56 business types have a score in Craig County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Craig County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Oklahoma · Every U.S. market · How we measure
Screening a site or an acquisition in Craig County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Craig County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.