County profile · New York
Yates County, NY market data
Population, household spending and competition for 56 business types in Yates County, each scored against other counties.
- Population, 2025
- 24,547
- −0.8% since 2020
- Households
- 9,490
- Median household income
- $69,701
- +23.2% vs. 2015–2019, before inflation
- Median home value
- $184,700
- Jobs located here
- 6,810
- Highest market score
- 75
- Clothing, shoes and laundry, #224 of 2,210 scored counties
A site report maps the competitors on map listings around any address in Yates County by name and distance, and the households and spending within reach. Or open the report at the center of Yates County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 24,547 people live in Yates County, in 9,490 households. Population estimates put the population change in Yates County from 2020 to 2025 at −0.8%, against +3.1% for the U.S. The median household income in Yates County is $69,701 a year, 14% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Yates County spend the most on clothing, shoes and related services (an index of 105, where 100 is the U.S. average) and the least on pets (67).
The highest Groundwork market scores in Yates County are for clothing, shoe and laundry businesses (75); clothing and shoe stores (75); and salons, barbers and spas (73). Yates County ranks #224 of 2,210 scored counties for clothing, shoe and laundry businesses.
For its number of households, Yates County has the most map listings, relative to the U.S., for pet businesses (twice the U.S. rate) and the fewest for medical and dental practices (64% below the U.S. rate).
All 56 business types in Yates County
Highest Groundwork market score first. Each score compares Yates County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Clothing, shoes and laundry | 75 | #224 of 2,210 | 8 | 8.4 | $2.5M | 289 | Under 3 |
| Clothing and shoe stores | 75 | #225 of 2,087 | 5 | 5.3 | $4.1M | 321 | Under 3 |
| Salons, barbers and spas | 73 | #207 of 2,385 | 22 | 23.2 | $411K | 193 | 3 |
| Doctors, dentists and clinics | 69 | #365 of 2,394 | 29 | 30.6 | $373K | 245 | 6 |
| Gyms, studios and classes | 67 | #333 of 2,088 | 7 | 7.4 | $1.1M | 169 | Under 3 |
| Hair salons | 67 | #383 of 2,339 | 13 | 13.7 | $695K | 161 | Under 3 |
| Spas and skin care | 64 | #383 of 1,769 | 5 | 5.3 | $1.8M | 206 | Under 3 |
| Convenience stores | 60 | #755 of 2,261 | 8 | 8.4 | $7.7M | 98 | 3 |
| Insurance agencies | 57 | #860 of 2,272 | 6 | 6.3 | $2.3M | 184 | 5 |
| HVAC and plumbing | 55 | #680 of 1,707 | 6 | 6.3 | $4.8M | 100 | 8 |
| Home repair trades | 55 | #797 of 2,057 | 13 | 13.7 | $2.2M | 90 | 12 |
| Electricians | 44 | #741 of 1,160 | 5 | 5.3 | $5.7M | 48 | 4 |
| Coffee shops and cafes | 44 | #1,234 of 2,063 | 9 | 9.5 | $3.9M | 106 | 6 |
| Real estate agents and brokers | 43 | #1,431 of 2,176 | 28 | 29.5 | Index only | 108 | 7 |
| Real estate | 43 | #1,465 of 2,229 | 31 | 32.7 | Index only | 122 | 15 |
| Sit-down restaurants | 38 | #1,723 of 2,405 | 54 | 56.9 | $656K | 99 | 19 |
| Bakeries and dessert shops | 37 | #1,405 of 1,889 | 10 | 10.5 | $3.5M | 86 | 6 |
| Restaurants and cafes | 36 | #1,807 of 2,405 | 158 | 166.5 | $224K | 60 | 34 |
| Auto repair and car care | 35 | #1,852 of 2,401 | 35 | 36.9 | $215K | 80 | 10 |
| Martial arts and dance studios | 34 | #1,058 of 1,334 | 5 | 5.3 | $1.6M | 78 | Under 3 |
| Lawn, cleaning and pest control | 33 | #1,467 of 1,771 | 7 | 7.4 | $1.7M | 99 | 27 |
| Auto repair shops | 32 | #1,956 of 2,378 | 23 | 24.2 | $327K | 74 | 7 |
| Grocery stores | 30 | #1,650 of 2,070 | 12 | 12.6 | $5.2M | 55 | 8 |
| Grocery and convenience stores | 30 | #1,960 of 2,402 | 35 | 36.9 | $1.8M | 52 | 11 |
| Pet businesses | 27 | #1,970 of 2,200 | 20 | 21.1 | $287K | 33 | 3 |
| Chiropractors | 23 | #1,392 of 1,490 | 7 | 7.4 | $1.5M | 65 | Under 3 |
| Landscaping and lawn care | 23 | #1,409 of 1,493 | 6 | 6.3 | $1.9M | 66 | 17 |
| Car washes and detailing | 13 | #1,409 of 1,451 | 5 | 5.3 | $1.5M | 60 | Under 3 |
| Pet grooming and boarding | 6 | #1,457 of 1,461 | 9 | 9.5 | $639K | 25 | Under 3 |
| Fast food and sandwich shops | Not scored | Not scored | 4 | 4.2 | $8.9M | 290 | 9 |
| Funeral homes | Not scored | Not scored | 4 | 4.2 | $408K | 60 | Under 3 |
| Pizza | Not scored | Not scored | 4 | 4.2 | $8.9M | 174 | 9 |
| Barbershops | Not scored | Not scored | 3 | 3.2 | $3M | 160 | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 3 | 3.2 | $3.6M | 367 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 3.2 | $1.9M | 42 | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 3 | 3.2 | $3.6M | 203 | 3 |
| Child care and preschools | Not scored | Not scored | 2 | 2.1 | $2.5M | Too few | Under 3 |
| Gas stations | Not scored | Not scored | 2 | 2.1 | $8.8M | Too few | 9 |
| Gyms | Not scored | Not scored | 2 | 2.1 | $3.9M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 2 | 2.1 | $10.2M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 2.1 | Index only | Too few | 5 |
| Roofing and gutters | Not scored | Not scored | 2 | 2.1 | $14.3M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 2 | 2.1 | $2.9M | Too few | 3 |
| Collision repair and body shops | Not scored | Not scored | 1 | 1.1 | $7.5M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 1.1 | $11.6M | Too few | 4 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 1.1 | Index only | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 1 | 1.1 | $9M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 1.1 | $7.5M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 1.1 | $10.8M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 1.1 | $10.8M | Too few | 3 |
| Tire shops | Not scored | Not scored | 1 | 1.1 | $7.5M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 6 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Yates County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $7.5M | $794 | 83 |
| Gasoline and other fuels | $17.6M | $1,851 | 71 |
| Food away from home | $35.4M | $3,734 | 92 |
| Groceries | $61.9M | $6,522 | 103 |
| Personal care products and services | $9M | $952 | 95 |
| Child care and other personal services | $4.9M | $517 | 89 |
| Memberships, classes and admissions | $7.8M | $825 | 84 |
| Medical and dental services | $10.8M | $1,141 | 89 |
| Pets | $5.7M | $606 | 67 |
| Clothing, shoes and related services | $20.4M | $2,148 | 105 |
| Vehicle insurance | $13.8M | $1,459 | 75 |
| Home repairs, maintenance and insurance | $28.5M | $3,006 | 100 |
| Lawn care, cleaning and other household services | $11.6M | $1,226 | 87 |
| Rent and homeowner costs | $164.3M | $17,314 | 104 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Yates County
- Population, 2025 estimate
- 24,547−0.8% since 2020
- Households
- 9,490
- Median age
- 42.6
- Homes lived in by their owners
- 77%
- Vehicles per household
- 1.6
- Land area
- 338 sq. mi.
- People per square mile
- 73
- Median household income
- $69,701+23.2% vs. 2015–2019, before inflation
- Average household income
- $96,191
- Median home value
- $184,700
- Jobs located here
- 6,810
- Daytime population
- 22,769Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Yates County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Yates County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Yates County, NY growing?
Population estimates put Yates County at 24,547 people in 2025, down 0.8% since 2020, against +3.1% for the U.S. It has 9,490 households. Against the 2015–2019 survey, median household income rose 23.2%, before inflation.
How much do households in Yates County, NY spend?
Households in Yates County spend about $164.3M a year on rent and homeowner costs, $61.9M on groceries and $35.4M on food away from home. Relative to the U.S., household spending in Yates County runs highest on clothing, shoes and related services (an index of 105, where 100 is the U.S. average) and lowest on pets (67).
Which business types have the highest market scores in Yates County, NY?
Of the business types scored in Yates County, clothing, shoe and laundry businesses (75); clothing and shoe stores (75); and salons, barbers and spas (73) have the highest Groundwork market scores. For clothing, shoe and laundry businesses, that ranks #224 of 2,210 scored counties.
How does Yates County, NY compare with the U.S.?
Median household income in Yates County is $69,701, 14% below the U.S. median of $80,734. The population fell 0.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $184,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet businesses (twice the U.S. rate) and lowest for medical and dental practices (64% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 29 of the 56 business types have a score in Yates County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Yates County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Yates County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Yates County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.