Groundwork

County profile · New York

Tompkins County, NY market data

Population, household spending and competition for 56 business types in Tompkins County, each scored against other counties.

Population, 2025
104,047
−1.4% since 2020
Households
43,263
Median household income
$74,024
+22.9% vs. 2015–2019, before inflation
Median home value
$290,900
Jobs located here
46,926
Highest market score
77
Home repair trades, #79 of 2,057 scored counties

A site report maps the competitors on map listings around any address in Tompkins County by name and distance, and the households and spending within reach. Or open the report at the center of Tompkins County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 104,047 people live in Tompkins County, in 43,263 households. Population estimates put the population change in Tompkins County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. The median household income in Tompkins County is $74,024 a year, 8% below the U.S. median of $80,734. That rose 22.9% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Tompkins County spend the most on clothing, shoes and related services (an index of 109, where 100 is the U.S. average) and the least on gasoline and other fuels (69).

The highest Groundwork market scores in Tompkins County are for home repair companies (77), HVAC and plumbing companies (76) and electricians (74). Tompkins County ranks #79 of 2,057 scored counties for home repair companies.

Tompkins County is part of the Ithaca metro area. For its number of households, Tompkins County has the most map listings, relative to the U.S., for veterinarians (97% above the U.S. rate) and the fewest for nail salons (58% below the U.S. rate).

All 56 business types in Tompkins County

Highest Groundwork market score first. Each score compares Tompkins County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Tompkins County, NY, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Home repair trades77#79 of 2,057296.7$4.6M19136
HVAC and plumbing76#95 of 1,707173.9$7.9M16722
Electricians74#101 of 1,16081.8$16.8M14014
Hair salons71#256 of 2,3396314.6$679K15813
Convenience stores70#427 of 2,261317.2$9.3M1189
Fast food and sandwich shops69#388 of 2,222388.8$4.5M14664
Clothing and shoe stores69#405 of 2,0874410.2$2.2M17414
Nail salons67#202 of 1,328112.5$3.9M2337
Clothing, shoes and laundry65#527 of 2,2106815.7$1.4M16218
Salons, barbers and spas63#530 of 2,38513030.0$329K15526
Grocery and convenience stores63#654 of 2,4027417.1$3.9M11529
Real estate agents and brokers61#526 of 2,1768519.6Index only16721
Spas and skin care59#558 of 1,769378.6$1.2M1326
Car washes and detailing58#508 of 1,451102.3$3.3M1333
Gas stations58#817 of 2,358245.5$3.2M13527
Real estate57#718 of 2,22910323.8Index only17345
Pizza57#754 of 2,090378.6$4.6M9064
Barbershops56#539 of 1,356173.9$2.5M133Under 3
Auto repair and car care56#911 of 2,4019522.0$352K13144
Laundromats55#323 of 78571.6$13.9M111Under 3
Auto repair shops55#931 of 2,3785312.3$630K14233
Grocery stores53#907 of 2,070317.2$9.3M10020
House cleaning50#418 of 84781.8$6.9M10718
Property management50#444 of 910133.0Index only10719
Optometrists and eye care49#704 of 1,302173.9$3M976
Funeral homes48#748 of 1,47292.1$581K864
Child care and preschools46#914 of 1,611245.5$1.1M10546
Lawn, cleaning and pest control46#995 of 1,771337.6$1.7M9958
Landscaping and lawn care45#856 of 1,493214.9$2.6M8940
Tire shops45#900 of 1,530133.0$2.6M1036
Dentists and orthodontists45#1,121 of 1,886429.7$1.2M12530
Insurance agencies45#1,280 of 2,272419.5$1.5M11719
Physical therapy43#894 of 1,422245.5$2.1M8914
Primary care and pediatrics43#1,062 of 1,656266.0$2M11168
Martial arts and dance studios42#885 of 1,334214.9$1.9M9314
Restaurants and cafes38#1,703 of 2,405496114.6$342K92192
Sit-down restaurants36#1,801 of 2,40527062.4$628K9590
Gyms35#1,390 of 1,7924510.4$876K6715
Chiropractors34#1,167 of 1,490276.2$1.9M8015
Pet grooming and boarding32#1,136 of 1,461153.5$1.8M7210
Yoga, Pilates and fitness studios31#680 of 777153.5$2.6M6515
Bakeries and dessert shops31#1,584 of 1,8894911.3$3.5M8440
Gyms, studios and classes31#1,760 of 2,0888118.7$487K7329
Doctors, dentists and clinics31#2,047 of 2,39434279.1$151K99133
Pet stores29#785 of 97471.6$3.9M87Under 3
Coffee shops and cafes27#1,836 of 2,0636815.7$2.5M6737
Pet businesses16#2,154 of 2,2005412.5$510K5832
Veterinarians8#1,477 of 1,485286.5$984K3622
Home inspectorsNot scoredNot scored40.9Index only74Under 3
Pest controlNot scoredNot scored40.9$13.7M134Under 3
Roofing and guttersNot scoredNot scored40.9$33.7M398Under 3
Collision repair and body shopsNot scoredNot scored30.7$11.1M3613
Dry cleanersNot scoredNot scored30.7$32.4M2074
Oil change and quick lubeNot scoredNot scored30.7$11.1M81Under 3
Urgent care and walk-in clinicsNot scoredNot scored30.7$17.2M70Under 3
Mortgage brokers and lendersNot scoredNot scored10.2Index onlyToo fewUnder 3

Household spending in Tompkins County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Tompkins County, NY by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$33.4M$77281
Gasoline and other fuels$77.3M$1,78769
Food away from home$169.6M$3,91996
Groceries$287.7M$6,650105
Personal care products and services$42.8M$98898
Child care and other personal services$25.3M$585101
Memberships, classes and admissions$39.4M$91193
Medical and dental services$51.5M$1,19192
Pets$27.6M$63770
Clothing, shoes and related services$97.2M$2,247109
Vehicle insurance$60.4M$1,39671
Home repairs, maintenance and insurance$134.8M$3,116103
Lawn care, cleaning and other household services$54.9M$1,26890
Rent and homeowner costs$772.5M$17,857107

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Tompkins County

Population, 2025 estimate
104,047−1.4% since 2020
Households
43,263
Median age
36.4
Homes lived in by their owners
54%
Vehicles per household
1.6
Land area
475 sq. mi.
People per square mile
220
Median household income
$74,024+22.9% vs. 2015–2019, before inflation
Average household income
$102,718
Median home value
$290,900
Jobs located here
46,926
Daytime population
111,478Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Tompkins County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Tompkins County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Tompkins County is part of the Ithaca, NY metro area.

Questions

How fast is Tompkins County, NY growing?

Population estimates put Tompkins County at 104,047 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 43,263 households. Against the 2015–2019 survey, median household income rose 22.9%, before inflation.

How much do households in Tompkins County, NY spend?

Households in Tompkins County spend about $772.5M a year on rent and homeowner costs, $287.7M on groceries and $169.6M on food away from home. Relative to the U.S., household spending in Tompkins County runs highest on clothing, shoes and related services (an index of 109, where 100 is the U.S. average) and lowest on gasoline and other fuels (69).

Which business types have the highest market scores in Tompkins County, NY?

Of the business types scored in Tompkins County, home repair companies (77), HVAC and plumbing companies (76) and electricians (74) have the highest Groundwork market scores. For home repair companies, that ranks #79 of 2,057 scored counties.

How does Tompkins County, NY compare with the U.S.?

Median household income in Tompkins County is $74,024, 8% below the U.S. median of $80,734. The population fell 1.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $290,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for veterinarians (97% above the U.S. rate) and lowest for nail salons (58% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in Tompkins County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Tompkins County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Tompkins County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Tompkins County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.