Metro area profile · New York
Syracuse, NY metro area market data
How the Syracuse metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 652,273
- −1.3% since 2020
- Households
- 271,251
- Median household income
- $75,492
- +25.1% vs. 2015–2019, before inflation
- Median home value
- $187,700
- Jobs located here
- 309,260
- Highest market score
- 75
- Electricians, #18 of 383 scored metro areas
A site report maps the competitors on map listings around any address in the Syracuse metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Syracuse metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Syracuse metro area has an estimated 652,273 people and 271,251 households. Population estimates show the Syracuse metro area declined 1.3% from 2020 to 2025, against +3.1% for the U.S. Median household income in the Syracuse metro area is $75,492, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.
Relative to the U.S., household spending in the Syracuse metro area runs highest on clothing, shoes and related services (an index of 107, where 100 is the U.S. average) and lowest on pets (69).
Of the business types scored in the Syracuse metro area, electricians (75), dry cleaners (74) and mortgage brokers and lenders (74) have the highest Groundwork market scores. For electricians, that ranks #18 of 383 scored metro areas.
The Syracuse metro area takes in 3 counties: Onondaga County, Oswego County and Madison County. Against the U.S., map listings per household run highest for funeral homes (57% above the U.S. rate) and lowest for mortgage brokers and lenders (65% below the U.S. rate).
All 56 business types in the Syracuse metro area
Highest Groundwork market score first. Each score compares the Syracuse metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among metro areas | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Electricians | 75 | #18 of 383 | 44 | 1.6 | $18.8M | 157 | 101 |
| Mortgage brokers and lenders | 74 | #19 of 373 | 42 | 1.5 | Index only | 292 | 16 |
| Dry cleaners | 74 | #19 of 272 | 20 | 0.7 | $29.8M | 190 | 15 |
| Home repair trades | 73 | #23 of 387 | 234 | 8.6 | $3.5M | 146 | 327 |
| HVAC and plumbing | 71 | #40 of 387 | 116 | 4.3 | $7.1M | 150 | 180 |
| Real estate | 69 | #39 of 387 | 645 | 23.8 | Index only | 171 | 317 |
| Clothing and shoe stores | 69 | #62 of 387 | 328 | 12.1 | $1.8M | 143 | 167 |
| Real estate agents and brokers | 68 | #46 of 387 | 527 | 19.4 | Index only | 166 | 150 |
| Clothing, shoes and laundry | 67 | #75 of 387 | 477 | 17.6 | $1.3M | 142 | 214 |
| Pest control | 64 | #74 of 345 | 18 | 0.7 | $18.8M | 184 | 16 |
| Property management | 62 | #81 of 374 | 51 | 1.9 | Index only | 169 | 115 |
| Roofing and gutters | 62 | #94 of 381 | 74 | 2.7 | $11.2M | 132 | 46 |
| Doctors, dentists and clinics | 58 | #123 of 387 | 1,677 | 61.8 | $189K | 124 | 702 |
| Fast food and sandwich shops | 58 | #147 of 387 | 326 | 12.0 | $3.2M | 105 | 480 |
| Sit-down restaurants | 57 | #132 of 387 | 1,347 | 49.7 | $776K | 117 | 442 |
| Child care and preschools | 57 | #144 of 387 | 122 | 4.5 | $1.2M | 122 | 153 |
| Barbershops | 55 | #150 of 387 | 116 | 4.3 | $2.3M | 121 | 12 |
| Optometrists and eye care | 54 | #156 of 386 | 96 | 3.5 | $3.3M | 105 | 26 |
| Primary care and pediatrics | 54 | #159 of 387 | 133 | 4.9 | $2.4M | 134 | 334 |
| House cleaning | 53 | #146 of 375 | 30 | 1.1 | $11.3M | 176 | 149 |
| Spas and skin care | 53 | #160 of 387 | 231 | 8.5 | $1.1M | 131 | 57 |
| Dentists and orthodontists | 53 | #166 of 387 | 271 | 10.0 | $1.2M | 119 | 187 |
| Hair salons | 51 | #168 of 387 | 578 | 21.3 | $458K | 106 | 132 |
| Physical therapy | 51 | #179 of 386 | 118 | 4.4 | $2.7M | 112 | 81 |
| Urgent care and walk-in clinics | 49 | #104 of 197 | 13 | 0.5 | $24.4M | 99 | 14 |
| Home inspectors | 49 | #133 of 243 | 25 | 0.9 | Index only | 73 | 12 |
| Restaurants and cafes | 49 | #196 of 387 | 2,694 | 99.3 | $388K | 105 | 1,152 |
| Gyms | 49 | #200 of 387 | 190 | 7.0 | $1.2M | 95 | 74 |
| Salons, barbers and spas | 48 | #213 of 387 | 1,068 | 39.4 | $248K | 116 | 319 |
| Chiropractors | 45 | #220 of 386 | 127 | 4.7 | $2.5M | 104 | 60 |
| Car washes and detailing | 45 | #238 of 387 | 87 | 3.2 | $2.4M | 97 | 27 |
| Yoga, Pilates and fitness studios | 43 | #233 of 347 | 58 | 2.1 | $4.1M | 100 | 74 |
| Pizza | 43 | #251 of 387 | 261 | 9.6 | $4M | 79 | 480 |
| Lawn, cleaning and pest control | 42 | #238 of 387 | 204 | 7.5 | $1.7M | 99 | 453 |
| Nail salons | 41 | #271 of 387 | 122 | 4.5 | $2.2M | 130 | 114 |
| Oil change and quick lube | 39 | #207 of 290 | 18 | 0.7 | $11.8M | 86 | 16 |
| Convenience stores | 38 | #273 of 387 | 266 | 9.8 | $6.8M | 86 | 127 |
| Grocery and convenience stores | 38 | #279 of 387 | 574 | 21.2 | $3.1M | 92 | 255 |
| Gyms, studios and classes | 38 | #299 of 387 | 405 | 14.9 | $582K | 88 | 148 |
| Coffee shops and cafes | 37 | #297 of 387 | 262 | 9.7 | $4M | 108 | 225 |
| Laundromats | 36 | #265 of 364 | 50 | 1.8 | $11.9M | 95 | 32 |
| Collision repair and body shops | 35 | #291 of 381 | 72 | 2.7 | $3M | 96 | 55 |
| Grocery stores | 34 | #301 of 387 | 213 | 7.9 | $8.4M | 91 | 128 |
| Gas stations | 33 | #306 of 387 | 230 | 8.5 | $2.2M | 90 | 206 |
| Bakeries and dessert shops | 30 | #337 of 387 | 269 | 9.9 | $3.9M | 94 | 243 |
| Veterinarians | 29 | #329 of 384 | 76 | 2.8 | $2.2M | 82 | 68 |
| Tire shops | 28 | #323 of 386 | 110 | 4.1 | $1.9M | 77 | 38 |
| Pet stores | 28 | #339 of 382 | 61 | 2.2 | $2.8M | 61 | 14 |
| Martial arts and dance studios | 28 | #362 of 387 | 157 | 5.8 | $1.5M | 74 | 74 |
| Insurance agencies | 27 | #322 of 387 | 340 | 12.5 | $1.1M | 91 | 257 |
| Landscaping and lawn care | 27 | #343 of 385 | 156 | 5.8 | $2.2M | 74 | 288 |
| Auto repair and car care | 24 | #351 of 387 | 917 | 33.8 | $232K | 86 | 399 |
| Funeral homes | 21 | #356 of 377 | 89 | 3.3 | $443K | 65 | 59 |
| Auto repair shops | 20 | #369 of 387 | 541 | 19.9 | $393K | 88 | 310 |
| Pet businesses | 16 | #380 of 387 | 316 | 11.6 | $537K | 61 | 152 |
| Pet grooming and boarding | 9 | #385 of 386 | 130 | 4.8 | $1.3M | 51 | 70 |
Household spending in the Syracuse metro area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $212.5M | $783 | 82 |
| Gasoline and other fuels | $494.6M | $1,824 | 70 |
| Food away from home | $1B | $3,854 | 95 |
| Groceries | $1.8B | $6,624 | 105 |
| Personal care products and services | $264.6M | $976 | 97 |
| Child care and other personal services | $149.1M | $550 | 95 |
| Memberships, classes and admissions | $235.7M | $869 | 88 |
| Medical and dental services | $316.9M | $1,168 | 91 |
| Pets | $169.6M | $625 | 69 |
| Clothing, shoes and related services | $596.7M | $2,200 | 107 |
| Vehicle insurance | $388.2M | $1,431 | 73 |
| Home repairs, maintenance and insurance | $827.9M | $3,052 | 101 |
| Lawn care, cleaning and other household services | $338.5M | $1,248 | 88 |
| Rent and homeowner costs | $4.8B | $17,636 | 106 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Syracuse metro area
- Population, 2025 estimate
- 652,273−1.3% since 2020
- Households
- 271,251
- Median age
- 41.2
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.6
- Land area
- 2,385 sq. mi.
- People per square mile
- 275
- Median household income
- $75,492+25.1% vs. 2015–2019, before inflation
- Average household income
- $99,360
- Median home value
- $187,700
- Jobs located here
- 309,260
- Daytime population
- 669,341Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Syracuse metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Syracuse metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Syracuse metro area 3
- Onondaga County, NY471,129 people
- Oswego County, NY117,953 people
- Madison County, NY67,328 people
Other markets based in New York 12
- New York-Newark-Jersey City, NY-NJ metro area19,723,168 people
- Buffalo-Cheektowaga, NY metro area1,161,343 people
- Rochester, NY metro area1,058,413 people
- Albany-Schenectady-Troy, NY metro area906,052 people
- Kiryas Joel-Poughkeepsie-Newburgh, NY metro area704,836 people
- Utica-Rome, NY metro area288,881 people
- Binghamton, NY metro area245,242 people
- Kingston, NY metro area182,601 people
- Glens Falls, NY metro area126,039 people
- Watertown-Fort Drum, NY metro area115,040 people
- Ithaca, NY metro area104,537 people
- Elmira, NY metro area82,147 people
Questions
How fast is the Syracuse, NY metro area growing?
Population estimates put the Syracuse metro area at 652,273 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 271,251 households. Median household income rose 25.1% from the 2015–2019 survey, before inflation.
How much do households in the Syracuse, NY metro area spend?
Households in the Syracuse metro area spend about $4.8B a year on rent and homeowner costs, $1.8B on groceries and $1B on food away from home. Set against the U.S., households in the Syracuse metro area spend the most on clothing, shoes and related services (an index of 107, where 100 is the U.S. average) and the least on pets (69).
Which business types have the highest market scores in the Syracuse, NY metro area?
The highest Groundwork market scores in the Syracuse metro area are for electricians (75), dry cleaners (74) and mortgage brokers and lenders (74). The Syracuse metro area ranks #18 of 383 scored metro areas for electricians.
How does the Syracuse, NY metro area compare with the U.S.?
The median household income in the Syracuse metro area is $75,492 a year, 6% below the U.S. median of $80,734. The population fell 1.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $187,700, against $332,700 for the U.S. For its number of households, the Syracuse metro area has the most map listings, relative to the U.S., for funeral homes (57% above the U.S. rate) and the fewest for mortgage brokers and lenders (65% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in the Syracuse metro area, each ranked against other metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Syracuse metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in New York · Every U.S. market · How we measure
Screening a site or an acquisition in the Syracuse metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Syracuse metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.