Groundwork

Beauty and personal care · Metro area · New York

Nail salons in the Syracuse, NY metro area

The nail salons in the Syracuse, NY metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #271 of 387 scored metro areas
#9 of 13 scored metro areas based in New York

Listings
122
32 chain locations (26%)
Official establishments
114
+14.0% since 2019
Household spending a year
$264.6M
On personal care products and services · $976 a household
Spending per listing
$2.2M
30% above the U.S.
Listings per 10k households
4.5
25% below the U.S.
Population, 2025
652,273
−1.3% since 2020

See the nail salons around any address in the Syracuse metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Syracuse metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Syracuse metro area comes to about $264.6M a year: $976 per household, 3% below the U.S. average. That is about $2.2M of household spending for each salon on map listings, 30% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Syracuse metro area has 122 nail salons on map listings as of September 2026. Chain locations make up 26% of them, against 27% across the U.S. Per 10,000 households, that is 4.5, 25% below the U.S. rate of 6.0.

The official count of businesses with payroll classed as nail salons in the Syracuse metro area was 114 in 2023, up 14.0% from 2019. That is one for every 2,379 households, against one for every 3,754 across the U.S. Official counts also show 124 one-person businesses without payroll. Since fiscal 2022, 3 SBA-backed loans worth $408K have gone to businesses classed as nail salons in the Syracuse metro area.

Population estimates put the population change in the Syracuse metro area from 2020 to 2025 at −1.3%, against +3.1% for the U.S. The Syracuse metro area scores 41 (lower middle) on the Groundwork market score for nail salons, ranking #271 of 387 scored metro areas and #9 of 13 scored metro areas based in New York.

How the Syracuse metro area compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Syracuse, NY metro area compared with New York and the U.S.
MeasureSyracuse metro areaNew YorkU.S.
Listings per 10k households4.56.76.0
Spending per listing$2.2M$1.6M$1.7M
Households per official establishment2,3791,7803,754
Official establishment growth, 2019–2023+14.0%+1.2%+23.2%
Population growth, 2020–2025−1.3%−0.6%+3.1%
Spending per household on personal care products and services$976$1,070$1,005
Median household income$75,492$85,974$80,734
Groundwork market score4126

Official counts and lending

Businesses

Official establishments, 2019 to 2023
114+14.0% over the period
Employees, 2023
475
Annual payroll, 2023
$10.8M
One-person businesses, 2023
124Businesses with no payroll
Map listings, September 2026
12232 chain locations
Listings at the U.S. rate for this spending
158The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$408K

SBA-backed loans to businesses classed as nail salons in the Syracuse metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Syracuse metro area

Population, 2025 estimate
652,273−1.3% since 2020
Households
271,251
Median age
41.2
Homes lived in by their owners
68%
Vehicles per household
1.6
Land area
2,385 sq. mi.
People per square mile
275
Median household income
$75,492+25.1% vs. 2015–2019, before inflation
Average household income
$99,360
Median home value
$187,700
Jobs located here
309,260
Daytime population
669,341Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Syracuse metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Syracuse metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across New York

Every New York market ranked →

The highest-scoring metro areas in New York for nail salons, numbered among those based in New York, with the Syracuse metro area marked.

Top metro areas in New York

Metro areas in New York ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kingston, NY74182.4$4.3M+1.1%#20 of 387
2Ithaca, NY64112.5$3.9M−1.4%#72 of 387
3Albany-Schenectady-Troy, NY521884.9$2.1M+1.9%#172 of 387
4Glens Falls, NY49234.2$2.3M−1.9%#193 of 387
5Binghamton, NY48343.3$2.7M−1.3%#202 of 387
6Watertown-Fort Drum, NY45183.8$2.4M−3.9%#236 of 387
7Kiryas Joel-Poughkeepsie-Newburgh, NY441807.1$1.6M+3.0%#245 of 387
8Buffalo-Cheektowaga, NY422264.5$2.1M−0.8%#265 of 387
9Syracuse, NY411224.5$2.2M−1.3%#271 of 387
10Utica-Rome, NY38534.4$2.1M−2.0%#310 of 387

Other business types in the Syracuse metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Syracuse, NY metro area?

Map listings as of September 2026 show 122 nail salons in the Syracuse metro area. 32 of them (26%) are chain locations. The listings count nail salons. Official counts show 114 businesses with payroll classed as nail salons in 2023, up 14.0% from 2019. Another 124 one-person businesses have no payroll, by official counts.

How much do households in the Syracuse, NY metro area spend on personal care products and services?

About $264.6M a year, or $976 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 122 nail salons on map listings, it comes to $2.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 271,251 households in the Syracuse metro area and national spending patterns by income.

How does the Syracuse, NY metro area compare with the U.S. for nail salons?

The Syracuse metro area has 4.5 nail salons per 10,000 households, 25% below the U.S. rate of 6.0. Spending per salon is $2.2M, 30% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Syracuse metro area would have about 158, against 122 on map listings. There is one business with payroll in the industry for every 2,379 households, against one for every 3,754 across the U.S. The official count rose 14.0% from 2019 to 2023, against +23.2% for the U.S.

How fast is the Syracuse, NY metro area growing?

Population estimates put the Syracuse metro area at 652,273 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 271,251 households. Median household income in the Syracuse metro area is $75,492, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Syracuse metro area scores 41 for nail salons (lower middle), #271 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Syracuse metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Syracuse metro area

Screening a site or an acquisition in the Syracuse metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Syracuse metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.