Groundwork

Real estate · County · Minnesota

Mortgage brokers and lenders in Rock County, MN

Competitor counts, household spending and official business counts for mortgage brokers and lenders in Rock County, MN, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$55.7M
On rent and homeowner costs · $13,798 a household
Housing spending per listing (U.S. = 100)
71
Too few listings to compare
Listings per 10k households
5.0
Too few listings to compare
Population, 2025
9,524
−1.7% since 2020

See the mortgage brokers and lenders around any address in Rock County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on rent and homeowner costs in Rock County comes to about $55.7M a year: $13,798 per household, 17% below the U.S. average. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

Rock County has 2 mortgage brokers and lenders on map listings as of September 2026. That is 5.0 per 10,000 households.

Official counts don’t publish a figure for mortgage brokers and real estate lenders in Rock County, since they leave out counts under 3.

Population estimates put the population change in Rock County from 2020 to 2025 at −1.7%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Rock County compares

The same measures for Minnesota and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Rock County, MN compared with Minnesota and the U.S.
MeasureRock CountyMinnesotaU.S.
Listings per 10k households5.04.04.3
Housing spending per listing (U.S. = 100)7197100
Households per official establishmentn/a4,6074,897
Official establishment growth, 2019–2023n/a+31.2%+9.5%
Population growth, 2020–2025−1.7%+2.1%+3.1%
Spending per household on rent and homeowner costs$13,798$15,162$16,661
Median household income$71,295$89,062$80,734
Groundwork market scoreNot scored38

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Rock County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rock County

Population, 2025 estimate
9,524−1.7% since 2020
Households
4,035
Median age
41.9
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
483 sq. mi.
People per square mile
20
Median household income
$71,295
Average household income
$91,311
Median home value
$224,300
Jobs located here
3,938
Daytime population
8,459Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rock County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for mortgage brokers and lenders, numbered among those based in Minnesota, with Rock County marked.

Top counties in Minnesota

Counties in Minnesota ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Carver County, MN8051.2371+6.6%#30 of 887
2Wright County, MN70142.6158+11.1%#121 of 887
3Scott County, MN68122.2203+5.1%#131 of 887
4Chisago County, MN6852.3169+4.3%#135 of 887
5Sherburne County, MN65102.8145+6.8%#168 of 887
6Isanti County, MN5553.1121+7.3%#334 of 887
7St. Louis County, MN53232.6132+0.2%#378 of 887
8Rice County, MN5373.0124+4.2%#381 of 887
9Kandiyohi County, MN4752.8126+2.3%#489 of 887
10Anoka County, MN44564.199+4.7%#545 of 887
Rock County, MNNot scored25.071−1.7%

Other business types in Rock County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many mortgage brokers and lenders are in Rock County, MN?

Map listings as of September 2026 show 2 mortgage brokers and lenders in Rock County. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in Rock County: counts under 3 are left out.

How much do households in Rock County, MN spend on rent and homeowner costs?

About $55.7M a year, or $13,798 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 4,035 households in Rock County and national spending patterns by income.

How does Rock County, MN compare with the U.S. for mortgage brokers and lenders?

Rock County has 2 mortgage brokers and lenders on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of mortgage brokers and lenders to household spending, Rock County would have about 1, against 2 on map listings.

How fast is Rock County, MN growing?

Population estimates put Rock County at 9,524 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 4,035 households. Median household income in Rock County is $71,295, 12% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rock County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Rock County

Screening a site or an acquisition in Rock County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.