Groundwork

Real estate · County · Minnesota

Real estate agents and brokers in Rock County, MN

Competitor counts, household spending and official business counts for real estate agents and brokers in Rock County, MN, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
7
1 chain location (14%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$55.7M
On rent and homeowner costs · $13,798 a household
Housing spending per listing (U.S. = 100)
146
46% above the U.S.
Listings per 10k households
17.3
43% below the U.S.
Population, 2025
9,524
−1.7% since 2020

See the real estate agents and brokers around any address in Rock County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $13,798 per household (17% below the U.S. average), households in Rock County spend about $55.7M a year on rent and homeowner costs. Housing spending per office is 46% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

Rock County has 7 real estate agents and brokers on map listings as of September 2026. One of them (14%) is a chain location, against 4% across the U.S. That comes to 17.3 for every 10,000 households, 43% below the U.S. rate of 30.6.

Official counts don’t publish a figure for offices of real estate agents and brokers in Rock County, since they leave out counts under 3.

Population estimates show Rock County declined 1.7% from 2020 to 2025, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Rock County compares

The same measures for Minnesota and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Rock County, MN compared with Minnesota and the U.S.
MeasureRock CountyMinnesotaU.S.
Listings per 10k households17.329.030.6
Housing spending per listing (U.S. = 100)14696100
Households per official establishmentn/a711788
Official establishment growth, 2019–2023n/a+11.1%+20.1%
Population growth, 2020–2025−1.7%+2.1%+3.1%
Spending per household on rent and homeowner costs$13,798$15,162$16,661
Median household income$71,295$89,062$80,734
Groundwork market scoreNot scored34

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
71 chain location
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Rock County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rock County

Population, 2025 estimate
9,524−1.7% since 2020
Households
4,035
Median age
41.9
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
483 sq. mi.
People per square mile
20
Median household income
$71,295
Average household income
$91,311
Median home value
$224,300
Jobs located here
3,938
Daytime population
8,459Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rock County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for real estate agents and brokers, numbered among those based in Minnesota, with Rock County marked.

Top counties in Minnesota

Counties in Minnesota ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Dodge County, MN75911.1249+2.3%#85 of 2,176
2Fillmore County, MN6889.2278+1.4%#264 of 2,176
3Polk County, MN6686.5387−1.8%#315 of 2,176
4Sibley County, MN65813.5193+3.6%#360 of 2,176
5Clay County, MN642810.6245+3.6%#380 of 2,176
6Sherburne County, MN644612.9225+6.8%#383 of 2,176
7Nicollet County, MN631612.3217−0.7%#419 of 2,176
8Pope County, MN62510.1252+0.8%#454 of 2,176
9Faribault County, MN6158.2297−0.1%#502 of 2,176
10Carlton County, MN611913.5192+1.4%#517 of 2,176
Rock County, MNNot scored717.3146−1.7%

Other business types in Rock County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many real estate agents and brokers are in Rock County, MN?

Map listings as of September 2026 show 7 real estate agents and brokers in Rock County. One of them (14%) is a chain location. The listings count real estate agents and brokerages, commercial brokers included. No official count is published for offices of real estate agents and brokers in Rock County: counts under 3 are left out.

How much do households in Rock County, MN spend on rent and homeowner costs?

About $55.7M a year, or $13,798 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). For the 7 real estate agents and brokers on map listings, housing spending per office is 46% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 4,035 households in Rock County and national spending patterns by income.

How does Rock County, MN compare with the U.S. for real estate agents and brokers?

Rock County has 17.3 real estate agents and brokers per 10,000 households, 43% below the U.S. rate of 30.6. The index of housing spending per office is 146, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, Rock County would have about 10, against 7 on map listings.

How fast is Rock County, MN growing?

Population estimates put Rock County at 9,524 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 4,035 households. Median household income in Rock County is $71,295, 12% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rock County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Rock County

Screening a site or an acquisition in Rock County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.