Groundwork

Beauty and personal care · County · Minnesota

Barbershops in Rock County, MN

How Rock County, MN compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3.9M
On personal care products and services · $976 a household
Spending per listing
$3.9M
Too few listings to compare
Listings per 10k households
2.5
Too few listings to compare
Population, 2025
9,524
−1.7% since 2020

See the barbershops around any address in Rock County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 barbershop in Rock County. That is 2.5 per 10,000 households.

Household spending on personal care products and services in Rock County comes to about $3.9M a year: $976 per household, 3% below the U.S. average. That works out to $3.9M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in Rock County: counts under 3 aren’t published.

Population estimates put the population change in Rock County from 2020 to 2025 at −1.7%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Rock County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Rock County, MN compared with Minnesota and the U.S.
MeasureRock CountyMinnesotaU.S.
Listings per 10k households2.52.85.3
Spending per listing$3.9M$4M$1.9M
Households per official establishmentn/a26,22716,589
Official establishment growth, 2019–2023n/a+69.2%+28.5%
Population growth, 2020–2025−1.7%+2.1%+3.1%
Spending per household on personal care products and services$976$1,091$1,005
Median household income$71,295$89,062$80,734
Groundwork market scoreNot scored77

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Rock County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rock County

Population, 2025 estimate
9,524−1.7% since 2020
Households
4,035
Median age
41.9
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
483 sq. mi.
People per square mile
20
Median household income
$71,295
Average household income
$91,311
Median home value
$224,300
Jobs located here
3,938
Daytime population
8,459Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rock County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for barbershops, numbered among those based in Minnesota, with Rock County marked.

Top counties in Minnesota

Counties in Minnesota ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wright County, MN94152.8$4.2M+11.1%#3 of 1,356
2Sherburne County, MN9361.7$6.9M+6.8%#5 of 1,356
3Anoka County, MN91332.4$4.8M+4.7%#9 of 1,356
4Washington County, MN89302.8$4.4M+6.9%#17 of 1,356
5Rice County, MN8652.1$4.9M+4.2%#29 of 1,356
6Chisago County, MN8573.3$3.4M+4.3%#36 of 1,356
7Olmsted County, MN83182.7$4.3M+2.3%#45 of 1,356
8Carver County, MN8292.2$6M+6.6%#54 of 1,356
9Scott County, MN8150.9$14.1M+5.1%#57 of 1,356
10Crow Wing County, MN8172.4$4.1M+4.3%#59 of 1,356
Rock County, MNNot scored12.5$3.9M−1.7%

Other business types in Rock County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many barbershops are in Rock County, MN?

There is 1 barbershop on map listings in Rock County as of September 2026. The listings count barbershops. No official count is published for barber shops in Rock County: counts under 3 are left out.

How much do households in Rock County, MN spend on personal care products and services?

About $3.9M a year, or $976 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 1 barbershop on map listings, it comes to $3.9M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 4,035 households in Rock County and national spending patterns by income.

How does Rock County, MN compare with the U.S. for barbershops?

Rock County has 1 barbershop on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of barbershops to household spending, Rock County would have about 2, against 1 on map listings.

How fast is Rock County, MN growing?

Population estimates put Rock County at 9,524 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 4,035 households. Median household income in Rock County is $71,295, 12% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rock County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Rock County

Screening a site or an acquisition in Rock County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rock County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.