County profile · Indiana
Delaware County, IN market data
Population, household spending and competition for 56 business types in Delaware County, each scored against other counties.
- Population, 2025
- 113,106
- +1.2% since 2020
- Households
- 46,256
- Median household income
- $58,127
- +33.6% vs. 2015–2019, before inflation
- Median home value
- $139,400
- Jobs located here
- 44,237
- Highest market score
- 74
- Chiropractors, #151 of 1,490 scored counties
A site report maps the competitors on map listings around any address in Delaware County by name and distance, and the households and spending within reach. Or open the report at the center of Delaware County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 113,106 people live in Delaware County, in 46,256 households. Between 2020 and 2025, the population of Delaware County grew 1.2%, slower than the U.S. (+3.1%). The median household income in Delaware County is $58,127 a year, 28% below the U.S. median of $80,734. That rose 33.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Delaware County spend the most on vehicle maintenance and repairs (an index of 103, where 100 is the U.S. average) and the least on child care and other personal services (52).
The highest Groundwork market scores in Delaware County are for chiropractors (74), tire shops (70) and grocery stores (68). Delaware County ranks #151 of 1,490 scored counties for chiropractors.
Delaware County is part of the Muncie metro area. For its number of households, Delaware County has the most map listings, relative to the U.S., for gas stations (74% above the U.S. rate) and the fewest for grocery stores (65% below the U.S. rate).
All 56 business types in Delaware County
Highest Groundwork market score first. Each score compares Delaware County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Chiropractors | 74 | #151 of 1,490 | 13 | 2.8 | $4.4M | 182 | 6 |
| Tire shops | 70 | #263 of 1,530 | 11 | 2.4 | $4.2M | 166 | 6 |
| Grocery stores | 68 | #447 of 2,070 | 11 | 2.4 | $23M | 248 | 14 |
| Collision repair and body shops | 67 | #277 of 1,327 | 12 | 2.6 | $3.8M | 123 | 8 |
| Physical therapy | 66 | #301 of 1,422 | 18 | 3.9 | $3.1M | 131 | 11 |
| Grocery and convenience stores | 64 | #616 of 2,402 | 51 | 11.0 | $5M | 147 | 25 |
| Car washes and detailing | 62 | #406 of 1,451 | 13 | 2.8 | $3.5M | 140 | 8 |
| Nail salons | 59 | #423 of 1,328 | 18 | 3.9 | $2.2M | 130 | 5 |
| Mortgage brokers and lenders | 57 | #289 of 887 | 9 | 1.9 | Index only | 164 | 4 |
| Primary care and pediatrics | 57 | #607 of 1,656 | 21 | 4.5 | $2.7M | 151 | 71 |
| Auto repair shops | 57 | #868 of 2,378 | 100 | 21.6 | $457K | 103 | 35 |
| Auto repair and car care | 57 | #887 of 2,401 | 166 | 35.9 | $275K | 102 | 55 |
| Veterinarians | 56 | #578 of 1,485 | 12 | 2.6 | $2.7M | 99 | 10 |
| Coffee shops and cafes | 54 | #840 of 2,063 | 31 | 6.7 | $4.9M | 132 | 21 |
| Convenience stores | 54 | #975 of 2,261 | 35 | 7.6 | $7.2M | 92 | 11 |
| Electricians | 53 | #512 of 1,160 | 9 | 1.9 | $12M | 100 | 20 |
| Barbershops | 51 | #669 of 1,356 | 16 | 3.5 | $2.4M | 130 | Under 3 |
| Hair salons | 51 | #1,127 of 2,339 | 92 | 19.9 | $426K | 99 | 15 |
| Gyms | 50 | #900 of 1,792 | 22 | 4.8 | $1.4M | 105 | 14 |
| Gyms, studios and classes | 50 | #1,047 of 2,088 | 45 | 9.7 | $671K | 101 | 17 |
| Sit-down restaurants | 49 | #1,222 of 2,405 | 205 | 44.3 | $738K | 111 | 68 |
| Martial arts and dance studios | 48 | #741 of 1,334 | 19 | 4.1 | $1.6M | 79 | 3 |
| Funeral homes | 48 | #754 of 1,472 | 13 | 2.8 | $491K | 72 | 7 |
| Optometrists and eye care | 46 | #780 of 1,302 | 21 | 4.5 | $2.7M | 86 | 8 |
| Pet businesses | 46 | #1,289 of 2,200 | 53 | 11.5 | $611K | 70 | 15 |
| Pet stores | 45 | #563 of 974 | 7 | 1.5 | $4.6M | 102 | Under 3 |
| Bakeries and dessert shops | 45 | #1,114 of 1,889 | 36 | 7.8 | $4.2M | 101 | 21 |
| Restaurants and cafes | 45 | #1,387 of 2,405 | 385 | 83.2 | $393K | 106 | 184 |
| Salons, barbers and spas | 45 | #1,461 of 2,385 | 169 | 36.5 | $232K | 109 | 30 |
| Real estate agents and brokers | 44 | #1,371 of 2,176 | 73 | 15.8 | Index only | 145 | 25 |
| Spas and skin care | 42 | #1,185 of 1,769 | 41 | 8.9 | $956K | 109 | 10 |
| Doctors, dentists and clinics | 42 | #1,585 of 2,394 | 320 | 69.2 | $177K | 116 | 138 |
| Pet grooming and boarding | 41 | #948 of 1,461 | 24 | 5.2 | $1.3M | 53 | 5 |
| Dry cleaners | 39 | #361 of 507 | 5 | 1.1 | $15.7M | 100 | 5 |
| Dentists and orthodontists | 39 | #1,321 of 1,886 | 57 | 12.3 | $993K | 101 | 39 |
| Clothing and shoe stores | 37 | #1,499 of 2,087 | 70 | 15.1 | $1.1M | 88 | 30 |
| HVAC and plumbing | 36 | #1,350 of 1,707 | 36 | 7.8 | $3M | 63 | 26 |
| Clothing, shoes and laundry | 36 | #1,664 of 2,210 | 95 | 20.5 | $826K | 94 | 35 |
| Laundromats | 35 | #557 of 785 | 7 | 1.5 | $11.2M | 90 | Under 3 |
| Pest control | 35 | #558 of 699 | 8 | 1.7 | $6.2M | 60 | 4 |
| Home repair trades | 34 | #1,739 of 2,057 | 67 | 14.5 | $1.6M | 66 | 55 |
| Landscaping and lawn care | 33 | #1,198 of 1,493 | 24 | 5.2 | $2.1M | 70 | 43 |
| Pizza | 33 | #1,697 of 2,090 | 44 | 9.5 | $3.4M | 68 | 93 |
| Gas stations | 32 | #1,899 of 2,358 | 88 | 19.0 | $1.4M | 57 | 57 |
| Real estate | 32 | #2,000 of 2,229 | 103 | 22.3 | Index only | 129 | 71 |
| Insurance agencies | 31 | #1,779 of 2,272 | 68 | 14.7 | $1.1M | 85 | 44 |
| Fast food and sandwich shops | 31 | #1,810 of 2,222 | 70 | 15.1 | $2.2M | 71 | 93 |
| Child care and preschools | 30 | #1,340 of 1,611 | 29 | 6.3 | $482K | 48 | 22 |
| Roofing and gutters | 27 | #1,035 of 1,177 | 22 | 4.8 | $4.9M | 58 | 9 |
| Lawn, cleaning and pest control | 22 | #1,704 of 1,771 | 44 | 9.5 | $1.1M | 67 | 78 |
| House cleaning | 21 | #815 of 847 | 12 | 2.6 | $4.1M | 64 | 31 |
| Property management | 18 | #885 of 910 | 18 | 3.9 | Index only | 58 | 31 |
| Oil change and quick lube | Not scored | Not scored | 4 | 0.9 | $11.4M | 83 | 4 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 0.9 | $7.5M | 186 | 14 |
| Home inspectors | Not scored | Not scored | 3 | 0.6 | Index only | 73 | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 0.4 | $28.3M | Too few | 3 |
Household spending in Delaware County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $45.7M | $988 | 103 |
| Gasoline and other fuels | $119.1M | $2,576 | 99 |
| Food away from home | $151.2M | $3,270 | 80 |
| Groceries | $253.4M | $5,479 | 87 |
| Personal care products and services | $39.2M | $847 | 84 |
| Child care and other personal services | $14M | $302 | 52 |
| Memberships, classes and admissions | $30.2M | $652 | 66 |
| Medical and dental services | $56.6M | $1,224 | 95 |
| Pets | $32.4M | $700 | 77 |
| Clothing, shoes and related services | $78.4M | $1,696 | 83 |
| Vehicle insurance | $72.4M | $1,566 | 80 |
| Home repairs, maintenance and insurance | $107.8M | $2,331 | 77 |
| Lawn care, cleaning and other household services | $49.4M | $1,068 | 76 |
| Rent and homeowner costs | $575.3M | $12,438 | 75 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Delaware County
- Population, 2025 estimate
- 113,106+1.2% since 2020
- Households
- 46,256
- Median age
- 38.6
- Homes lived in by their owners
- 66%
- Vehicles per household
- 1.8
- Land area
- 392 sq. mi.
- People per square mile
- 286
- Median household income
- $58,127+33.6% vs. 2015–2019, before inflation
- Average household income
- $73,454
- Median home value
- $139,400
- Jobs located here
- 44,237
- Daytime population
- 112,299Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Delaware County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Delaware County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Delaware County, IN growing?
Population estimates put Delaware County at 113,106 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 46,256 households. Against the 2015–2019 survey, median household income rose 33.6%, before inflation.
How much do households in Delaware County, IN spend?
Households in Delaware County spend about $575.3M a year on rent and homeowner costs, $253.4M on groceries and $151.2M on food away from home. Relative to the U.S., household spending in Delaware County runs highest on vehicle maintenance and repairs (an index of 103, where 100 is the U.S. average) and lowest on child care and other personal services (52).
Which business types have the highest market scores in Delaware County, IN?
Of the business types scored in Delaware County, chiropractors (74), tire shops (70) and grocery stores (68) have the highest Groundwork market scores. For chiropractors, that ranks #151 of 1,490 scored counties.
How does Delaware County, IN compare with the U.S.?
Median household income in Delaware County is $58,127, 28% below the U.S. median of $80,734. The population rose 1.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $139,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (74% above the U.S. rate) and lowest for grocery stores (65% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Delaware County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Delaware County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Indiana · Every U.S. market · How we measure
Screening a site or an acquisition in Delaware County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Delaware County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.