County profile · Indiana
Grant County, IN market data
Population, household spending and competition for 56 business types in Grant County, each scored against other counties.
- Population, 2025
- 66,524
- 0.0% since 2020
- Households
- 26,773
- Median household income
- $53,522
- +20.7% vs. 2015–2019, before inflation
- Median home value
- $122,300
- Jobs located here
- 28,051
- Highest market score
- 69
- Tire shops, #290 of 1,530 scored counties
A site report maps the competitors on map listings around any address in Grant County by name and distance, and the households and spending within reach. Or open the report at the center of Grant County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 66,524 people live in Grant County, in 26,773 households. Population estimates show Grant County held about level from 2020 to 2025, against +3.1% for the U.S. The median household income in Grant County is $53,522 a year, 34% below the U.S. median of $80,734. That rose 20.7% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Grant County spend the most on vehicle maintenance and repairs (an index of 106, where 100 is the U.S. average) and the least on child care and other personal services (49).
The highest Groundwork market scores in Grant County are for tire shops (69), collision repair and body shops (65) and dentists and orthodontists (62). Grant County ranks #290 of 1,530 scored counties for tire shops.
Grant County is part of the Marion area. For its number of households, Grant County has the most map listings, relative to the U.S., for gas stations (2.4 times the U.S. rate) and the fewest for real estate agents and brokers (65% below the U.S. rate).
All 56 business types in Grant County
Highest Groundwork market score first. Each score compares Grant County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Tire shops | 69 | #290 of 1,530 | 5 | 1.9 | $5.5M | 218 | 4 |
| Collision repair and body shops | 65 | #309 of 1,327 | 5 | 1.9 | $5.5M | 177 | 7 |
| Dentists and orthodontists | 62 | #500 of 1,886 | 19 | 7.1 | $1.7M | 173 | 15 |
| Gyms | 60 | #521 of 1,792 | 12 | 4.5 | $1.4M | 107 | 4 |
| Grocery stores | 59 | #700 of 2,070 | 12 | 4.5 | $12.1M | 130 | 8 |
| Real estate agents and brokers | 56 | #730 of 2,176 | 29 | 10.8 | Index only | 207 | 8 |
| Pet grooming and boarding | 55 | #597 of 1,461 | 7 | 2.6 | $2.6M | 103 | 4 |
| Gyms, studios and classes | 55 | #813 of 2,088 | 25 | 9.3 | $670K | 101 | 4 |
| Hair salons | 55 | #925 of 2,339 | 50 | 18.7 | $445K | 103 | 4 |
| Grocery and convenience stores | 55 | #972 of 2,402 | 42 | 15.7 | $3.4M | 102 | 13 |
| Primary care and pediatrics | 54 | #714 of 1,656 | 18 | 6.7 | $1.8M | 101 | 21 |
| Bakeries and dessert shops | 54 | #762 of 1,889 | 14 | 5.2 | $6.1M | 148 | 12 |
| Clothing, shoes and laundry | 53 | #1,000 of 2,210 | 38 | 14.2 | $1.2M | 134 | 8 |
| Optometrists and eye care | 52 | #628 of 1,302 | 6 | 2.2 | $5.4M | 172 | 8 |
| HVAC and plumbing | 52 | #774 of 1,707 | 11 | 4.1 | $5.6M | 118 | 19 |
| Clothing and shoe stores | 52 | #970 of 2,087 | 28 | 10.5 | $1.6M | 126 | 8 |
| Salons, barbers and spas | 52 | #1,063 of 2,385 | 93 | 34.7 | $239K | 112 | 7 |
| Spas and skin care | 51 | #831 of 1,769 | 15 | 5.6 | $1.5M | 169 | Under 3 |
| Physical therapy | 50 | #708 of 1,422 | 12 | 4.5 | $2.7M | 112 | 10 |
| Pet businesses | 50 | #1,078 of 2,200 | 19 | 7.1 | $962K | 109 | 14 |
| Lawn, cleaning and pest control | 49 | #896 of 1,771 | 17 | 6.3 | $1.7M | 99 | 18 |
| Auto repair shops | 48 | #1,281 of 2,378 | 59 | 22.0 | $462K | 104 | 30 |
| Auto repair and car care | 48 | #1,296 of 2,401 | 97 | 36.2 | $281K | 105 | 44 |
| Veterinarians | 47 | #806 of 1,485 | 7 | 2.6 | $2.6M | 96 | 7 |
| Convenience stores | 46 | #1,269 of 2,261 | 26 | 9.7 | $5.6M | 71 | 5 |
| Real estate | 46 | #1,270 of 2,229 | 46 | 17.2 | Index only | 165 | 19 |
| Doctors, dentists and clinics | 46 | #1,370 of 2,394 | 178 | 66.5 | $181K | 119 | 57 |
| Property management | 45 | #534 of 910 | 6 | 2.2 | Index only | 98 | 5 |
| Home repair trades | 45 | #1,270 of 2,057 | 27 | 10.1 | $2.3M | 94 | 30 |
| Car washes and detailing | 44 | #873 of 1,451 | 11 | 4.1 | $2.5M | 98 | 6 |
| Sit-down restaurants | 42 | #1,526 of 2,405 | 121 | 45.2 | $708K | 107 | 41 |
| Restaurants and cafes | 40 | #1,607 of 2,405 | 229 | 85.5 | $374K | 101 | 104 |
| Roofing and gutters | 39 | #831 of 1,177 | 7 | 2.6 | $8.8M | 104 | Under 3 |
| Landscaping and lawn care | 39 | #1,047 of 1,493 | 15 | 5.6 | $1.9M | 64 | 10 |
| Barbershops | 36 | #996 of 1,356 | 12 | 4.5 | $1.9M | 98 | Under 3 |
| Electricians | 35 | #917 of 1,160 | 9 | 3.4 | $6.8M | 57 | 11 |
| Funeral homes | 35 | #1,097 of 1,472 | 12 | 4.5 | $346K | 51 | 9 |
| Coffee shops and cafes | 34 | #1,615 of 2,063 | 29 | 10.8 | $3M | 80 | 12 |
| Mortgage brokers and lenders | 32 | #749 of 887 | 11 | 4.1 | Index only | 76 | 3 |
| Insurance agencies | 32 | #1,732 of 2,272 | 34 | 12.7 | $1.3M | 102 | 28 |
| Child care and preschools | 31 | #1,325 of 1,611 | 18 | 6.7 | $426K | 43 | 9 |
| Nail salons | 30 | #1,136 of 1,328 | 15 | 5.6 | $1.5M | 89 | Under 3 |
| Fast food and sandwich shops | 29 | #1,872 of 2,222 | 40 | 14.9 | $2.1M | 70 | 51 |
| Pizza | 27 | #1,865 of 2,090 | 31 | 11.6 | $2.8M | 54 | 51 |
| Martial arts and dance studios | 22 | #1,227 of 1,334 | 12 | 4.5 | $1.4M | 69 | Under 3 |
| Gas stations | 16 | #2,276 of 2,358 | 69 | 25.8 | $1M | 44 | 56 |
| Chiropractors | Not scored | Not scored | 4 | 1.5 | $8.1M | 337 | 3 |
| Laundromats | Not scored | Not scored | 4 | 1.5 | $11.2M | 89 | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 4 | 1.5 | $6.8M | 50 | Under 3 |
| Pet stores | Not scored | Not scored | 4 | 1.5 | $4.6M | 101 | 3 |
| House cleaning | Not scored | Not scored | 2 | 0.7 | $14.1M | Too few | 8 |
| Dry cleaners | Not scored | Not scored | 1 | 0.4 | $44.7M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.4 | $16.8M | Too few | 4 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Grant County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $27.3M | $1,019 | 106 |
| Gasoline and other fuels | $71.7M | $2,678 | 103 |
| Food away from home | $85.6M | $3,199 | 79 |
| Groceries | $144.7M | $5,406 | 86 |
| Personal care products and services | $22.2M | $830 | 83 |
| Child care and other personal services | $7.7M | $287 | 49 |
| Memberships, classes and admissions | $16.8M | $626 | 64 |
| Medical and dental services | $32.2M | $1,204 | 93 |
| Pets | $18.3M | $682 | 75 |
| Clothing, shoes and related services | $44.7M | $1,669 | 81 |
| Vehicle insurance | $43.7M | $1,634 | 83 |
| Home repairs, maintenance and insurance | $61.6M | $2,300 | 76 |
| Lawn care, cleaning and other household services | $28.2M | $1,053 | 74 |
| Rent and homeowner costs | $328M | $12,253 | 74 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Grant County
- Population, 2025 estimate
- 66,5240.0% since 2020
- Households
- 26,773
- Median age
- 40.1
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.9
- Land area
- 414 sq. mi.
- People per square mile
- 160
- Median household income
- $53,522+20.7% vs. 2015–2019, before inflation
- Average household income
- $71,971
- Median home value
- $122,300
- Jobs located here
- 28,051
- Daytime population
- 67,529Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Grant County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Grant County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Grant County, IN growing?
Population estimates put Grant County at 66,524 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 26,773 households. Against the 2015–2019 survey, median household income rose 20.7%, before inflation.
How much do households in Grant County, IN spend?
Households in Grant County spend about $328M a year on rent and homeowner costs, $144.7M on groceries and $85.6M on food away from home. Relative to the U.S., household spending in Grant County runs highest on vehicle maintenance and repairs (an index of 106, where 100 is the U.S. average) and lowest on child care and other personal services (49).
Which business types have the highest market scores in Grant County, IN?
Of the business types scored in Grant County, tire shops (69), collision repair and body shops (65) and dentists and orthodontists (62) have the highest Groundwork market scores. For tire shops, that ranks #290 of 1,530 scored counties.
How does Grant County, IN compare with the U.S.?
Median household income in Grant County is $53,522, 34% below the U.S. median of $80,734. The population held level from 2020 to 2025, against +3.1% for the U.S. The median home value is $122,300, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (2.4 times the U.S. rate) and lowest for real estate agents and brokers (65% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 46 of the 56 business types have a score in Grant County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Grant County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Grant County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Grant County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.