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House cleaning businesses in Merrimack County, NH

Competitor counts, household spending and official business counts for house cleaning businesses in Merrimack County, NH, set against other counties and the U.S.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #134 of 847 scored counties
#1 of 7 scored counties in New Hampshire

Listings
8
1 chain location (13%)
Official establishments
32
−5.9% since 2019
Household spending a year
$84.5M
On lawn care, cleaning and other household services · $1,388 a household
Spending per listing
$10.6M
65% above the U.S.
Listings per 10k households
1.3
41% below the U.S.
Population, 2025
158,078
+2.6% since 2020

See the house cleaning businesses around any address in Merrimack County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Merrimack County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 8 house cleaning businesses in Merrimack County. One of them (13%) is a chain location, against 8% across the U.S. That comes to 1.3 for every 10,000 households, 41% below the U.S. rate of 2.2.

Households in Merrimack County spend about $84.5M a year on lawn care, cleaning and other household services, or $1,388 per household, 2% below the U.S. average. Spread across 8 house cleaning businesses, that is $10.6M per business, 65% above the U.S. figure of $6.4M. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Merrimack County was 32 in 2023, down 5.9% from 2019. That is one for every 1,903 households, against one for every 1,735 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as janitorial and carpet cleaning services in Merrimack County.

Population estimates put the population change in Merrimack County from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%). For house cleaning businesses, Merrimack County has a Groundwork market score of 67 (upper middle): #134 of 847 scored counties and #1 of 7 scored counties in New Hampshire. That puts it in the top quarter of counties.

How Merrimack County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Merrimack County, NH compared with New Hampshire and the U.S.
MeasureMerrimack CountyNew HampshireU.S.
Listings per 10k households1.32.32.2
Spending per listing$10.6M$6.1M$6.4M
Households per official establishment1,9031,4141,735
Official establishment growth, 2019–2023−5.9%+1.3%+6.6%
Population growth, 2020–2025+2.6%+2.7%+3.1%
Spending per household on lawn care, cleaning and other household services$1,388$1,429$1,414
Median household income$97,004$99,031$80,734
Groundwork market score6744

Official counts and lending

Businesses

Official establishments, 2019 to 2023
34 → 32−5.9% over the period
Employees, 2023
279
Annual payroll, 2023
$8.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
81 chain location
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Merrimack County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Merrimack County

Population, 2025 estimate
158,078+2.6% since 2020
Households
60,901
Median age
43.1
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
933 sq. mi.
People per square mile
167
Median household income
$97,004+28.1% vs. 2015–2019, before inflation
Average household income
$123,673
Median home value
$367,600
Jobs located here
83,058
Daytime population
159,180Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Merrimack County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Merrimack County. Signed out, you see a blurred preview; on an account, each report is one action.

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House cleaning across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for house cleaning businesses, numbered among those based in New Hampshire, with Merrimack County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Merrimack County, NH6781.3$10.6M+2.6%#134 of 847
2Rockingham County, NH51332.6$6M+3.0%#396 of 847
3Hillsborough County, NH49442.6$5.6M+2.5%#442 of 847
4Strafford County, NH46132.5$5.5M+3.0%#500 of 847
5Belknap County, NH3672.7$5.1M+2.1%#663 of 847
6Grafton County, NH34102.7$5M+2.2%#691 of 847
7Sullivan County, NH2174.2$3M+2.1%#818 of 847

Other business types in Merrimack County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Merrimack County, NH?

There are 8 house cleaning businesses on map listings in Merrimack County as of September 2026. One of them (13%) is a chain location. The listings count house cleaners and carpet cleaners. Official counts show 32 businesses with payroll classed as janitorial and carpet cleaning services in 2023, down 5.9% from 2019.

How much do households in Merrimack County, NH spend on lawn care, cleaning and other household services?

About $84.5M a year, or $1,388 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 8 house cleaning businesses on map listings, it comes to $10.6M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 60,901 households in Merrimack County and national spending patterns by income.

How does Merrimack County, NH compare with the U.S. for house cleaning businesses?

Merrimack County has 1.3 house cleaning businesses per 10,000 households, 41% below the U.S. rate of 2.2. Spending per business is $10.6M, 65% above the U.S. figure of $6.4M. At the national ratio of house cleaning businesses to household spending, Merrimack County would have about 13, against 8 on map listings. There is one business with payroll in the industry for every 1,903 households, against one for every 1,735 across the U.S. The official count fell 5.9% from 2019 to 2023, against +6.6% for the U.S.

How fast is Merrimack County, NH growing?

Population estimates put Merrimack County at 158,078 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 60,901 households. Median household income in Merrimack County is $97,004, 20% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Merrimack County scores 67 for house cleaning businesses (upper middle), #134 of 847 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Merrimack County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Merrimack County

Screening a site or an acquisition in Merrimack County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Merrimack County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.