Real estate · County · New Hampshire
Real estate agents and brokers in Merrimack County, NH
Competitor counts, household spending and official business counts for real estate agents and brokers in Merrimack County, NH, set against other counties and the U.S.
Groundwork market score · out of 100
Score 59 out of 100: Upper middle
Ranked #624 of 2,176 scored counties
#4 of 10 scored counties in New Hampshire
- Listings
- 195
- 11 chain locations (6%)
- Official establishments
- 29
- −14.7% since 2019
- Household spending a year
- $1.2B
- On rent and homeowner costs · $19,302 a household
- Housing spending per listing (U.S. = 100)
- 111
- 11% above the U.S.
- Listings per 10k households
- 32.0
- 5% above the U.S.
- Population, 2025
- 158,078
- +2.6% since 2020
See the real estate agents and brokers around any address in Merrimack County
The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Merrimack County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on rent and homeowner costs in Merrimack County comes to about $1.2B a year: $19,302 per household, 16% above the U.S. average. Housing spending per office is 11% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.
There are 195 real estate agents and brokers on map listings in Merrimack County as of September 2026. 11 of them (6%) are chain locations, against 4% across the U.S. That comes to 32.0 for every 10,000 households, 5% above the U.S. rate of 30.6.
In 2023, official counts showed 29 businesses with payroll in Merrimack County classed as offices of real estate agents and brokers, down 14.7% from 2019. That is one for every 2,100 households, against one for every 788 across the U.S.
Population estimates put the population change in Merrimack County from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%). The Groundwork market score for real estate agents and brokers in Merrimack County is 59 (upper middle), #624 of 2,176 scored counties and #4 of 10 scored counties in New Hampshire.
How Merrimack County compares
The same measures for New Hampshire and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Merrimack County | New Hampshire | U.S. |
|---|---|---|---|
| Listings per 10k households | 32.0 | 32.7 | 30.6 |
| Housing spending per listing (U.S. = 100) | 111 | 111 | 100 |
| Households per official establishment | 2,100 | 1,531 | 788 |
| Official establishment growth, 2019–2023 | −14.7% | +5.5% | +20.1% |
| Population growth, 2020–2025 | +2.6% | +2.7% | +3.1% |
| Spending per household on rent and homeowner costs | $19,302 | $19,755 | $16,661 |
| Median household income | $97,004 | $99,031 | $80,734 |
| Groundwork market score | 59 | 69 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 34 → 29−14.7% over the period
- Employees, 2023
- 80
- Annual payroll, 2023
- $6.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 19511 chain locations
- Listings at the U.S. rate for this spending
- 216The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of real estate agents and brokers in Merrimack County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Merrimack County
- Population, 2025 estimate
- 158,078+2.6% since 2020
- Households
- 60,901
- Median age
- 43.1
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.0
- Land area
- 933 sq. mi.
- People per square mile
- 167
- Median household income
- $97,004+28.1% vs. 2015–2019, before inflation
- Average household income
- $123,673
- Median home value
- $367,600
- Jobs located here
- 83,058
- Daytime population
- 159,180Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Merrimack County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.
Or open the report at the center of Merrimack County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate agents and brokers across New Hampshire
Every New Hampshire market ranked →The highest-scoring counties in New Hampshire for real estate agents and brokers, numbered among those based in New Hampshire, with Merrimack County marked.
Top counties in New Hampshire
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Strafford County, NH | 80 | 88 | 16.9 | 207 | +3.0% | #28 of 2,176 |
| 2Sullivan County, NH | 71 | 36 | 21.7 | 152 | +2.1% | #197 of 2,176 |
| 3Cheshire County, NH | 70 | 61 | 19.9 | 167 | +2.3% | #221 of 2,176 |
| 4Merrimack County, NH | 59 | 195 | 32.0 | 111 | +2.6% | #624 of 2,176 |
| 5Hillsborough County, NH | 58 | 509 | 30.2 | 123 | +2.5% | #663 of 2,176 |
| 6Coos County, NH | 56 | 31 | 22.1 | 132 | +0.4% | #760 of 2,176 |
| 7Rockingham County, NH | 50 | 562 | 44.1 | 89 | +3.0% | #1,070 of 2,176 |
| 8Carroll County, NH | 46 | 88 | 40.3 | 84 | +5.0% | #1,299 of 2,176 |
| 9Grafton County, NH | 44 | 136 | 36.7 | 95 | +2.2% | #1,388 of 2,176 |
| 10Belknap County, NH | 44 | 110 | 41.8 | 83 | +2.1% | #1,395 of 2,176 |
Other business types in Merrimack County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate56
- Real estate agents and brokers59
- Property management68
- Mortgage brokers and lenders83
- Home inspectors
Funeral services
Questions
How many real estate agents and brokers are in Merrimack County, NH?
As of September 2026, map listings count 195 real estate agents and brokers in Merrimack County. 11 of them (6%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 29 businesses with payroll classed as offices of real estate agents and brokers in 2023, down 14.7% from 2019.
How much do households in Merrimack County, NH spend on rent and homeowner costs?
About $1.2B a year, or $19,302 per household. That is 16% above the U.S. average (an index of 116, where 100 is the U.S. average). For the 195 real estate agents and brokers on map listings, housing spending per office is 11% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 60,901 households in Merrimack County and national spending patterns by income.
How does Merrimack County, NH compare with the U.S. for real estate agents and brokers?
Merrimack County has 32.0 real estate agents and brokers per 10,000 households, 5% above the U.S. rate of 30.6. The index of housing spending per office is 111, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, Merrimack County would have about 216, against 195 on map listings. There is one business with payroll in the industry for every 2,100 households, against one for every 788 across the U.S. The official count fell 14.7% from 2019 to 2023, against +20.1% for the U.S.
How fast is Merrimack County, NH growing?
Population estimates put Merrimack County at 158,078 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 60,901 households. Median household income in Merrimack County is $97,004, 20% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Merrimack County scores 59 for real estate agents and brokers (upper middle), #624 of 2,176 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Merrimack County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate agents and brokers · All 56 business types in Merrimack County
Screening a site or an acquisition in Merrimack County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Merrimack County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.