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House cleaning businesses in Belknap County, NH

Competitor counts, household spending and official business counts for house cleaning businesses in Belknap County, NH, set against other counties and the U.S.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #663 of 847 scored counties
#5 of 7 scored counties in New Hampshire

Listings
7
0 chain locations (0%)
Official establishments
20
Businesses with payroll, 2023
Household spending a year
$35.6M
On lawn care, cleaning and other household services · $1,353 a household
Spending per listing
$5.1M
20% below the U.S.
Listings per 10k households
2.7
23% above the U.S.
Population, 2025
65,147
+2.1% since 2020

See the house cleaning businesses around any address in Belknap County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Belknap County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For house cleaning businesses, Belknap County has a Groundwork market score of 36 (lower middle): #663 of 847 scored counties and #5 of 7 scored counties in New Hampshire. That puts it in the bottom quarter of counties.

At $1,353 per household (4% below the U.S. average), households in Belknap County spend about $35.6M a year on lawn care, cleaning and other household services. Spread across 7 house cleaning businesses, that is $5.1M per business, 20% below the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

There are 7 house cleaning businesses on map listings in Belknap County as of September 2026. None of them are chain locations, against 8% across the U.S. Per 10,000 households, that is 2.7, 23% above the U.S. rate of 2.2.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Belknap County was 20 in 2023. That is one for every 1,317 households, against one for every 1,735 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as janitorial and carpet cleaning services in Belknap County. Population estimates show Belknap County grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How Belknap County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Belknap County, NH compared with New Hampshire and the U.S.
MeasureBelknap CountyNew HampshireU.S.
Listings per 10k households2.72.32.2
Spending per listing$5.1M$6.1M$6.4M
Households per official establishment1,3171,4141,735
Official establishment growth, 2019–2023n/a+1.3%+6.6%
Population growth, 2020–2025+2.1%+2.7%+3.1%
Spending per household on lawn care, cleaning and other household services$1,353$1,429$1,414
Median household income$92,783$99,031$80,734
Groundwork market score3644

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 20
Employees, 2023
139
Annual payroll, 2023
$3.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
70 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Belknap County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Belknap County

Population, 2025 estimate
65,147+2.1% since 2020
Households
26,337
Median age
48.0
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
402 sq. mi.
People per square mile
161
Median household income
$92,783+33.6% vs. 2015–2019, before inflation
Average household income
$116,878
Median home value
$374,900
Jobs located here
26,593
Daytime population
60,550Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Belknap County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Belknap County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for house cleaning businesses, numbered among those based in New Hampshire, with Belknap County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Merrimack County, NH6781.3$10.6M+2.6%#134 of 847
2Rockingham County, NH51332.6$6M+3.0%#396 of 847
3Hillsborough County, NH49442.6$5.6M+2.5%#442 of 847
4Strafford County, NH46132.5$5.5M+3.0%#500 of 847
5Belknap County, NH3672.7$5.1M+2.1%#663 of 847
6Grafton County, NH34102.7$5M+2.2%#691 of 847
7Sullivan County, NH2174.2$3M+2.1%#818 of 847

Other business types in Belknap County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Belknap County, NH?

As of September 2026, map listings count 7 house cleaning businesses in Belknap County. None of them are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 20 businesses with payroll classed as janitorial and carpet cleaning services in 2023.

How much do households in Belknap County, NH spend on lawn care, cleaning and other household services?

About $35.6M a year, or $1,353 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 7 house cleaning businesses on map listings, it comes to $5.1M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 26,337 households in Belknap County and national spending patterns by income.

How does Belknap County, NH compare with the U.S. for house cleaning businesses?

Belknap County has 2.7 house cleaning businesses per 10,000 households, 23% above the U.S. rate of 2.2. Spending per business is $5.1M, 20% below the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, Belknap County would have about 6, against 7 on map listings. There is one business with payroll in the industry for every 1,317 households, against one for every 1,735 across the U.S.

How fast is Belknap County, NH growing?

Population estimates put Belknap County at 65,147 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 26,337 households. The median household income in Belknap County is $92,783 a year, 15% above the U.S. median of $80,734. That rose 33.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Belknap County scores 36 for house cleaning businesses (lower middle), #663 of 847 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Belknap County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Belknap County

Screening a site or an acquisition in Belknap County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Belknap County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.