Groundwork

Groceries and convenience · County · New Hampshire

Grocery and convenience stores in Belknap County, NH

How Belknap County, NH compares with other counties and the U.S. for grocery and convenience stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #808 of 2,402 scored counties
#5 of 10 scored counties in New Hampshire

Listings
65
25 chain locations (38%)
Official establishments
19
Businesses with payroll, 2023
Household spending a year
$184.6M
On groceries · $7,010 a household
Spending per listing
$2.8M
16% below the U.S.
Listings per 10k households
24.7
32% above the U.S.
Population, 2025
65,147
+2.1% since 2020

See the grocery and convenience stores around any address in Belknap County

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Belknap County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on groceries in Belknap County comes to about $184.6M a year: $7,010 per household, 11% above the U.S. average. That is about $2.8M of household spending for each store on map listings, 16% below the U.S. figure of $3.4M.

There are 65 grocery and convenience stores on map listings in Belknap County as of September 2026. 25 of them (38%) are chain locations, against 42% across the U.S. Per 10,000 households, that is 24.7, 32% above the U.S. rate of 18.7.

The official count of businesses with payroll classed as grocery and convenience stores in Belknap County was 19 in 2023. That is one for every 1,386 households, against one for every 1,293 across the U.S. Another 3 one-person businesses have no payroll, by official counts.

Population estimates put the population change in Belknap County from 2020 to 2025 at +2.1%, slower than the U.S. (+3.1%). The Groundwork market score for grocery and convenience stores in Belknap County is 60 (upper middle), #808 of 2,402 scored counties and #5 of 10 scored counties in New Hampshire.

How Belknap County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Belknap County, NH compared with New Hampshire and the U.S.
MeasureBelknap CountyNew HampshireU.S.
Listings per 10k households24.723.118.7
Spending per listing$2.8M$3.1M$3.4M
Households per official establishment1,3861,1601,293
Official establishment growth, 2019–2023n/a+9.1%+7.2%
Population growth, 2020–2025+2.1%+2.7%+3.1%
Spending per household on groceries$7,010$7,252$6,319
Median household income$92,783$99,031$80,734
Groundwork market score6052

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18 → 19
Employees, 2023
985
Annual payroll, 2023
$29.5M
One-person businesses, 2023
3Businesses with no payroll
Map listings, September 2026
6525 chain locations
Listings at the U.S. rate for this spending
55The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as grocery and convenience stores in Belknap County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Belknap County

Population, 2025 estimate
65,147+2.1% since 2020
Households
26,337
Median age
48.0
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
402 sq. mi.
People per square mile
161
Median household income
$92,783+33.6% vs. 2015–2019, before inflation
Average household income
$116,878
Median home value
$374,900
Jobs located here
26,593
Daytime population
60,550Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Belknap County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of Belknap County. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery and convenience stores across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for grocery and convenience stores, numbered among those based in New Hampshire, with Belknap County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Merrimack County, NH6912821.0$3.4M+2.6%#470 of 2,402
2Hillsborough County, NH6831518.7$4M+2.5%#495 of 2,402
3Rockingham County, NH6827921.9$3.5M+3.0%#501 of 2,402
4Strafford County, NH6211622.3$3.2M+3.0%#715 of 2,402
5Belknap County, NH606524.7$2.8M+2.1%#808 of 2,402
6Sullivan County, NH504426.5$2.5M+2.1%#1,211 of 2,402
7Grafton County, NH4611029.6$2.4M+2.2%#1,366 of 2,402
8Carroll County, NH457333.4$2.1M+5.0%#1,409 of 2,402
9Cheshire County, NH449731.7$2.2M+2.3%#1,449 of 2,402
10Coos County, NH305539.3$1.6M+0.4%#1,970 of 2,402

Other business types in Belknap County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in Belknap County, NH?

As of September 2026, map listings count 65 grocery and convenience stores in Belknap County. 25 of them (38%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 19 businesses with payroll classed as grocery and convenience stores in 2023. Official counts list 3 one-person businesses without payroll.

How much do households in Belknap County, NH spend on groceries?

About $184.6M a year, or $7,010 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 65 grocery and convenience stores on map listings, it comes to $2.8M per store. It is estimated from the incomes of the 26,337 households in Belknap County and national spending patterns by income.

How does Belknap County, NH compare with the U.S. for grocery and convenience stores?

Belknap County has 24.7 grocery and convenience stores per 10,000 households, 32% above the U.S. rate of 18.7. Spending per store is $2.8M, 16% below the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, Belknap County would have about 55, against 65 on map listings. There is one business with payroll in the industry for every 1,386 households, against one for every 1,293 across the U.S.

How fast is Belknap County, NH growing?

Population estimates put Belknap County at 65,147 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 26,337 households. The median household income in Belknap County is $92,783 a year, 15% above the U.S. median of $80,734. That rose 33.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Belknap County scores 60 for grocery and convenience stores (upper middle), #808 of 2,402 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Belknap County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in Belknap County

Screening a site or an acquisition in Belknap County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Belknap County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.