Groundwork

Funeral services · Metro area · Missouri

Funeral homes in the St. Joseph, MO-KS metro area

The funeral homes in the St. Joseph, MO-KS metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 27 out of 100: Lower middle

Ranked #328 of 377 scored metro areas
#7 of 8 scored metro areas based in Missouri

Listings
13
0 chain locations (0%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$7M
On funerals · $149 a household
Spending per listing
$536K
21% below the U.S.
Listings per 10k households
2.8
33% above the U.S.
Population, 2025
119,170
−2.0% since 2020

See the funeral homes around any address in the St. Joseph metro area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the St. Joseph metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for funeral homes in the St. Joseph metro area is 27 (lower middle), #328 of 377 scored metro areas and #7 of 8 scored metro areas based in Missouri. That puts it in the bottom quarter of metro areas.

At $149 per household (4% above the U.S. average), households in the St. Joseph metro area spend about $7M a year on funerals. Spread across 13 funeral homes, that is $536K per home, 21% below the U.S. figure of $679K.

There are 13 funeral homes on map listings in the St. Joseph metro area as of September 2026. None of them are chain locations, against 10% across the U.S. Per 10,000 households, that is 2.8, 33% above the U.S. rate of 2.1.

Official counts show 9 businesses with payroll classed as funeral homes and funeral services in the St. Joseph metro area in 2023. That is one for every 5,209 households, against one for every 8,510 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $465K has gone to businesses classed as funeral homes and funeral services in the St. Joseph metro area. Population estimates put the population change in the St. Joseph metro area from 2020 to 2025 at −2.0%, against +3.1% for the U.S.

How the St. Joseph metro area compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in St. Joseph, MO-KS metro area compared with Missouri and the U.S.
MeasureSt. Joseph metro areaMissouriU.S.
Listings per 10k households2.82.72.1
Spending per listing$536K$521K$679K
Households per official establishment5,2096,1788,510
Official establishment growth, 2019–2023n/a+1.5%−1.7%
Population growth, 2020–2025−2.0%+1.9%+3.1%
Spending per household on funerals$149$140$143
Median household income$65,005$70,702$80,734
Groundwork market score2735

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
84
Annual payroll, 2023
$3.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
130 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$465K

SBA-backed loans to businesses classed as funeral homes and funeral services in the St. Joseph metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the St. Joseph metro area

Population, 2025 estimate
119,170−2.0% since 2020
Households
46,883
Median age
40.8
Homes lived in by their owners
69%
Vehicles per household
1.9
Land area
1,656 sq. mi.
People per square mile
72
Median household income
$65,005+23.1% vs. 2015–2019, before inflation
Average household income
$84,665
Median home value
$171,300
Jobs located here
53,778
Daytime population
120,693Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the St. Joseph metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the St. Joseph metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Missouri

Every Missouri market ranked →

The highest-scoring metro areas in Missouri for funeral homes, numbered among those based in Missouri, with the St. Joseph metro area marked.

Top metro areas in Missouri

Metro areas in Missouri ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Springfield, MO60341.7$793K+5.1%#121 of 377
2Kansas City, MO-KS511631.8$704K+3.4%#166 of 377
3St. Louis, MO-IL442322.0$692K−0.2%#210 of 377
4Cape Girardeau, MO-IL34102.6$571K+1.7%#283 of 377
5Columbia, MO33232.7$429K+3.9%#294 of 377
6Joplin, MO-KS31263.3$426K+3.9%#306 of 377
7St. Joseph, MO-KS27132.8$536K−2.0%#328 of 377
8Jefferson City, MO22254.3$339K+2.2%#355 of 377

Other business types in the St. Joseph metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the St. Joseph, MO-KS metro area?

As of September 2026, map listings count 13 funeral homes in the St. Joseph metro area. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 9 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in the St. Joseph, MO-KS metro area spend on funerals?

About $7M a year, or $149 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 13 funeral homes on map listings, it comes to $536K per home. It is estimated from the incomes of the 46,883 households in the St. Joseph metro area and national spending patterns by income.

How does the St. Joseph, MO-KS metro area compare with the U.S. for funeral homes?

The St. Joseph metro area has 2.8 funeral homes per 10,000 households, 33% above the U.S. rate of 2.1. Spending per home is $536K, 21% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the St. Joseph metro area would have about 10, against 13 on map listings. There is one business with payroll in the industry for every 5,209 households, against one for every 8,510 across the U.S.

How fast is the St. Joseph, MO-KS metro area growing?

Population estimates put the St. Joseph metro area at 119,170 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 46,883 households. The median household income in the St. Joseph metro area is $65,005 a year, 19% below the U.S. median of $80,734. That rose 23.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The St. Joseph metro area scores 27 for funeral homes (lower middle), #328 of 377 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the St. Joseph metro area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the St. Joseph metro area

Screening a site or an acquisition in the St. Joseph metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the St. Joseph metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.