Groundwork

Health care · Metro area · Michigan

Dentists and orthodontists in the Lansing-East Lansing, MI metro area

Competitor counts, household spending and official business counts for dentists and orthodontists in the Lansing-East Lansing, MI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #151 of 387 scored metro areas
#9 of 15 scored metro areas based in Michigan

Listings
232
30 chain locations (13%)
Official establishments
181
−3.7% since 2019
Household spending a year
$269.9M
On medical and dental services · $1,390 a household
Spending per listing
$1.2M
18% above the U.S.
Listings per 10k households
11.9
9% below the U.S.
Population, 2025
479,722
+1.4% since 2020

See the dentists and orthodontists around any address in the Lansing-East Lansing metro area

The site report maps the dentists and orthodontists on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lansing-East Lansing metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,390 per household (8% above the U.S. average), households in the Lansing-East Lansing metro area spend about $269.9M a year on medical and dental services. Spread across 232 dentists and orthodontists, that is $1.2M per practice, 18% above the U.S. figure of $984K. The spending figure covers all medical and dental services, not only dentists and orthodontists.

There are 232 dentists and orthodontists on map listings in the Lansing-East Lansing metro area as of September 2026. Chain locations make up 13% of them, against 12% across the U.S. Per 10,000 households, that is 11.9, 9% below the U.S. rate of 13.1.

Official counts show 181 businesses with payroll classed as offices of dentists in the Lansing-East Lansing metro area in 2023, down 3.7% from 2019. That is one for every 1,073 households, against one for every 952 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $3.8M have gone to businesses classed as offices of dentists in the Lansing-East Lansing metro area.

Population estimates put the population change in the Lansing-East Lansing metro area from 2020 to 2025 at +1.4%, slower than the U.S. (+3.1%). The Groundwork market score for dentists and orthodontists in the Lansing-East Lansing metro area is 55 (upper middle), #151 of 387 scored metro areas and #9 of 15 scored metro areas based in Michigan.

How the Lansing-East Lansing metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the dentists and orthodontists counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Dentists and orthodontists in Lansing-East Lansing, MI metro area compared with Michigan and the U.S.
MeasureLansing-East Lansing metro areaMichiganU.S.
Listings per 10k households11.912.613.1
Spending per listing$1.2M$1.1M$984K
Households per official establishment1,0731,074952
Official establishment growth, 2019–2023−3.7%−4.6%−0.5%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on medical and dental services$1,390$1,412$1,288
Median household income$72,550$72,875$80,734
Groundwork market score5556

Official counts and lending

Businesses

Official establishments, 2019 to 2023
181−3.7% over the period
Employees, 2023
1,528
Annual payroll, 2023
$104.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
23230 chain locations
Listings at the U.S. rate for this spending
274The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$3.8M

SBA-backed loans to businesses classed as offices of dentists in the Lansing-East Lansing metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Lansing-East Lansing metro area

Population, 2025 estimate
479,722+1.4% since 2020
Households
194,163
Median age
38.6
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
1,699 sq. mi.
People per square mile
278
Median household income
$72,550
Average household income
$94,775
Median home value
$216,700
Jobs located here
232,664
Daytime population
512,361Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lansing-East Lansing metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the dentists and orthodontists on map listings by name and distance.

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Dentists and orthodontists across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for dentists and orthodontists, numbered among those based in Michigan (a market based in another state is listed without a number), with the Lansing-East Lansing metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for dentists and orthodontists by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe, MI83548.6$1.7M+0.7%#3 of 387
South Bend-Mishawaka, IN-MI711259.7$1.4M+0.1%#47 of 387
2Niles, MI70599.2$1.5M−1.3%#53 of 387
3Jackson, MI67619.8$1.4M−0.4%#69 of 387
4Bay City, MI64429.3$1.4M−1.6%#91 of 387
5Muskegon-Norton Shores, MI617010.3$1.2M+1.8%#114 of 387
6Grand Rapids-Wyoming-Kentwood, MI6057513.1$1.1M+2.8%#120 of 387
7Midland, MI593911.1$1.3M+0.3%#125 of 387
8Battle Creek, MI565810.9$1.2M−0.6%#136 of 387
9Lansing-East Lansing, MI5523211.9$1.2M+1.4%#151 of 387

Other business types in the Lansing-East Lansing metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many dentists and orthodontists are in the Lansing-East Lansing, MI metro area?

As of September 2026, map listings count 232 dentists and orthodontists in the Lansing-East Lansing metro area. 30 of them (13%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 181 businesses with payroll classed as offices of dentists in 2023, down 3.7% from 2019.

How much do households in the Lansing-East Lansing, MI metro area spend on medical and dental services?

About $269.9M a year, or $1,390 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 232 dentists and orthodontists on map listings, it comes to $1.2M per practice. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade. It is estimated from the incomes of the 194,163 households in the Lansing-East Lansing metro area and national spending patterns by income.

How does the Lansing-East Lansing, MI metro area compare with the U.S. for dentists and orthodontists?

The Lansing-East Lansing metro area has 11.9 dentists and orthodontists per 10,000 households, 9% below the U.S. rate of 13.1. Spending per practice is $1.2M, 18% above the U.S. figure of $984K. At the U.S. ratio of dentists and orthodontists to household spending, the Lansing-East Lansing metro area would have about 274, against 232 on map listings. There is one business with payroll in the industry for every 1,073 households, against one for every 952 across the U.S. The official count fell 3.7% from 2019 to 2023, against −0.5% for the U.S.

How fast is the Lansing-East Lansing, MI metro area growing?

Population estimates put the Lansing-East Lansing metro area at 479,722 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 194,163 households. Median household income in the Lansing-East Lansing metro area is $72,550, 10% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lansing-East Lansing metro area scores 55 for dentists and orthodontists (upper middle), #151 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lansing-East Lansing metro area. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for dentists and orthodontists · All 56 business types in the Lansing-East Lansing metro area

Screening a site or an acquisition in the Lansing-East Lansing metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lansing-East Lansing metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.