Groundwork

Clothing and laundry · Metro area · Michigan

Clothing, shoe and laundry businesses in the Lansing-East Lansing, MI metro area

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in the Lansing-East Lansing, MI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #115 of 387 scored metro areas
#7 of 15 scored metro areas based in Michigan

Listings
359
169 chain locations (47%)
Official establishments
145
−19.0% since 2019
Household spending a year
$375.9M
On clothing, shoes and related services · $1,936 a household
Spending per listing
$1M
19% above the U.S.
Listings per 10k households
18.5
21% below the U.S.
Population, 2025
479,722
+1.4% since 2020

See the clothing, shoe and laundry businesses around any address in the Lansing-East Lansing metro area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lansing-East Lansing metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 359 clothing, shoe and laundry businesses in the Lansing-East Lansing metro area. Chain locations make up 47% of them, against 37% across the U.S. That comes to 18.5 for every 10,000 households, 21% below the U.S. rate of 23.3.

At $1,936 per household (6% below the U.S. average), households in the Lansing-East Lansing metro area spend about $375.9M a year on clothing, shoes and related services. Spread across 359 clothing, shoe and laundry businesses, that is $1M per business, 19% above the U.S. figure of $880K.

The official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in the Lansing-East Lansing metro area was 145 in 2023, down 19.0% from 2019. That is one for every 1,339 households, against one for every 1,008 across the U.S. Official counts also show 241 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $384K has gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Lansing-East Lansing metro area.

Between 2020 and 2025, the population of the Lansing-East Lansing metro area grew 1.4%, slower than the U.S. (+3.1%). For clothing, shoe and laundry businesses, the Lansing-East Lansing metro area has a Groundwork market score of 62 (upper middle): #115 of 387 scored metro areas and #7 of 15 scored metro areas based in Michigan.

How the Lansing-East Lansing metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Lansing-East Lansing, MI metro area compared with Michigan and the U.S.
MeasureLansing-East Lansing metro areaMichiganU.S.
Listings per 10k households18.519.723.3
Spending per listing$1M$1M$880K
Households per official establishment1,3391,2251,008
Official establishment growth, 2019–2023−19.0%−13.5%−12.0%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on clothing, shoes and related services$1,936$1,975$2,055
Median household income$72,550$72,875$80,734
Groundwork market score6252

Official counts and lending

Businesses

Official establishments, 2019 to 2023
145−19.0% over the period
Employees, 2023
1,718
Annual payroll, 2023
$32.8M
One-person businesses, 2023
241Businesses with no payroll
Map listings, September 2026
359169 chain locations
Listings at the U.S. rate for this spending
427The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$384K

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Lansing-East Lansing metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Lansing-East Lansing metro area

Population, 2025 estimate
479,722+1.4% since 2020
Households
194,163
Median age
38.6
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
1,699 sq. mi.
People per square mile
278
Median household income
$72,550
Average household income
$94,775
Median home value
$216,700
Jobs located here
232,664
Daytime population
512,361Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lansing-East Lansing metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the Lansing-East Lansing metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for clothing, shoe and laundry businesses, numbered among those based in Michigan, with the Lansing-East Lansing metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe, MI80589.2$2.2M+0.7%#18 of 387
2Midland, MI795014.3$1.4M+0.3%#22 of 387
3Jackson, MI688713.9$1.3M−0.4%#64 of 387
4Ann Arbor, MI6627118.0$1.2M−0.4%#83 of 387
5Battle Creek, MI648015.0$1.2M−0.6%#98 of 387
6Bay City, MI636113.5$1.3M−1.6%#106 of 387
7Lansing-East Lansing, MI6235918.5$1M+1.4%#115 of 387
8Grand Rapids-Wyoming-Kentwood, MI6288520.1$1M+2.8%#117 of 387
9Kalamazoo-Portage, MI6118717.5$1.1M+0.8%#121 of 387
10Niles, MI6011117.3$1.1M−1.3%#125 of 387

Other business types in the Lansing-East Lansing metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the Lansing-East Lansing, MI metro area?

The Lansing-East Lansing metro area has 359 clothing, shoe and laundry businesses on map listings as of September 2026. 169 of them (47%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 145 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 19.0% from 2019. Another 241 one-person businesses have no payroll, by official counts.

How much do households in the Lansing-East Lansing, MI metro area spend on clothing, shoes and related services?

About $375.9M a year, or $1,936 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 359 clothing, shoe and laundry businesses on map listings, it comes to $1M per business. It is estimated from the incomes of the 194,163 households in the Lansing-East Lansing metro area and national spending patterns by income.

How does the Lansing-East Lansing, MI metro area compare with the U.S. for clothing, shoe and laundry businesses?

The Lansing-East Lansing metro area has 18.5 clothing, shoe and laundry businesses per 10,000 households, 21% below the U.S. rate of 23.3. Spending per business is $1M, 19% above the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, the Lansing-East Lansing metro area would have about 427, against 359 on map listings. There is one business with payroll in the industry for every 1,339 households, against one for every 1,008 across the U.S. The official count fell 19.0% from 2019 to 2023, against −12.0% for the U.S.

How fast is the Lansing-East Lansing, MI metro area growing?

Population estimates put the Lansing-East Lansing metro area at 479,722 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 194,163 households. Median household income in the Lansing-East Lansing metro area is $72,550, 10% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lansing-East Lansing metro area scores 62 for clothing, shoe and laundry businesses (upper middle), #115 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lansing-East Lansing metro area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Lansing-East Lansing metro area

Screening a site or an acquisition in the Lansing-East Lansing metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lansing-East Lansing metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.