Market rankings · Health care
Top markets for dentists and orthodontists
Every U.S. metro area, small-town market and county, ranked by the Groundwork market score for dentists and orthodontists. The score weighs household spending per practice, households per business, population growth and spending power.
- Listings in the U.S.
- 169,203
- 21,076 chain locations (12%)
- Official establishments
- 135,665
- −0.5% since 2019
- Household spending a year
- $166.4B
- On medical and dental services
- Listings per 10k households
- 13.1
- Spending per listing: $984K
A site report maps the dentists and orthodontists on map listings around the address by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The U.S. has 169,203 dentists and orthodontists on map listings as of September 2026. Of those, 21,076 are chain locations, or 12%. That is 13.1 per 10,000 households.
Household spending on medical and dental services in the U.S. comes to about $166.4B a year: $1,288 per household. That is about $984K of household spending for each practice on map listings. The spending figure covers all medical and dental services, not only dentists and orthodontists.
The official count of businesses with payroll classed as offices of dentists in the U.S. was 135,665 in 2023, down 0.5% from 2019. They employ 1,028,889 people, with $62.5B in annual payroll.
The Madison, WI metro area has the highest market score for dentists and orthodontists among 387 scored metro areas, at 87. In the 10 highest-scoring metro areas, the median spending per practice is 60% above the U.S. figure, and the median rate of listings per household is 35% below the U.S. rate.
Top markets
These tables (CSV)Ranked by the Groundwork market score, which weighs household spending per competitor, households per business with payroll, population growth and spending power against every other market of the same kind. How the score works.
Top metro areas of 1 million people or more
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth |
|---|---|---|---|---|---|
| 39Minneapolis-St. Paul-Bloomington, MN-WI | 72 | 1,809 | 12.2 | $1.3M | +2.6% |
| 57Cincinnati, OH-KY-IN | 70 | 984 | 10.9 | $1.3M | +2.7% |
| 73Columbus, OH | 67 | 1,083 | 12.5 | $1.2M | +4.7% |
| 92St. Louis, MO-IL | 64 | 1,273 | 11.0 | $1.4M | −0.2% |
| 101Kansas City, MO-KS | 63 | 1,139 | 12.7 | $1.2M | +3.4% |
| 104Indianapolis-Carmel-Greenwood, IN | 63 | 1,124 | 13.3 | $1.1M | +5.4% |
| 115Providence-Warwick, RI-MA | 61 | 702 | 10.4 | $1.2M | +2.1% |
| 120Grand Rapids-Wyoming-Kentwood, MI | 60 | 575 | 13.1 | $1.1M | +2.8% |
| 142Tucson, AZ | 56 | 493 | 11.3 | $1.1M | +2.8% |
| 155Cleveland, OH | 54 | 1,095 | 11.8 | $1.2M | −0.8% |
| 170Virginia Beach-Chesapeake-Norfolk, VA-NC | 53 | 760 | 10.7 | $1.1M | +0.9% |
| 181Milwaukee-Waukesha, WI | 51 | 868 | 13.2 | $1.1M | 0.0% |
| 203Richmond, VA | 48 | 681 | 12.8 | $949K | +5.5% |
| 211Denver-Aurora-Centennial, CO | 47 | 1,915 | 15.7 | $955K | +4.1% |
| 214Buffalo-Cheektowaga, NY | 46 | 546 | 10.9 | $1.1M | −0.8% |
Top 50 metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth |
|---|---|---|---|---|---|
| 1Madison, WI | 87 | 308 | 10.2 | $1.5M | +4.1% |
| 2Yuma, AZ | 83 | 46 | 5.8 | $1.9M | +9.2% |
| 3Monroe, MI | 83 | 54 | 8.6 | $1.7M | +0.7% |
| 4Sioux Falls, SD-MN | 83 | 131 | 10.7 | $1.4M | +9.5% |
| 5Gettysburg, PA | 81 | 26 | 6.4 | $1.9M | +3.6% |
| 6Jefferson City, MO | 81 | 51 | 8.7 | $1.6M | +2.2% |
| 7Des Moines-West Des Moines, IA | 81 | 325 | 11.0 | $1.4M | +6.7% |
| 8Ames, IA | 80 | 42 | 8.4 | $1.7M | +2.2% |
| 9Dover, DE | 79 | 50 | 7.0 | $1.6M | +6.8% |
| 10Odessa, TX | 79 | 45 | 7.0 | $1.6M | +5.0% |
| 11Columbia, MO | 78 | 73 | 8.4 | $1.7M | +3.9% |
| 12Hagerstown-Martinsburg, MD-WV | 78 | 93 | 7.9 | $1.4M | +7.1% |
| 13Jacksonville, NC | 77 | 52 | 6.9 | $1.5M | +6.0% |
| 14Lewiston-Auburn, ME | 77 | 35 | 7.5 | $1.5M | +4.8% |
| 15Eau Claire, WI | 77 | 75 | 10.4 | $1.3M | +2.6% |
| 16Lebanon, PA | 76 | 33 | 5.8 | $2M | +2.2% |
| 17Chambersburg, PA | 76 | 45 | 7.1 | $1.6M | +3.0% |
| 18Omaha, NE-IA | 76 | 407 | 10.4 | $1.4M | +4.2% |
| 19Oshkosh-Neenah, WI | 76 | 70 | 9.6 | $1.4M | +1.4% |
| 20Fond du Lac, WI | 76 | 43 | 9.9 | $1.4M | +0.5% |
| 21Champaign-Urbana, IL | 75 | 91 | 9.3 | $1.5M | +1.5% |
| 22St. Cloud, MN | 75 | 78 | 10.0 | $1.4M | +3.0% |
| 23Fargo, ND-MN | 75 | 114 | 10.3 | $1.4M | +7.7% |
| 24Hinesville, GA | 75 | 22 | 7.3 | $1.4M | +12.6% |
| 25Kingston, NY | 74 | 63 | 8.5 | $1.5M | +1.1% |
| 26Manhattan, KS | 74 | 50 | 9.8 | $1.4M | +1.4% |
| 27Warner Robins, GA | 74 | 63 | 8.5 | $1.3M | +8.2% |
| 28Rochester, MN | 73 | 102 | 11.0 | $1.4M | +2.0% |
| 29Waterloo-Cedar Falls, IA | 73 | 67 | 9.7 | $1.4M | +0.5% |
| 30Green Bay, WI | 73 | 144 | 10.6 | $1.4M | +2.5% |
| 31Iowa City, IA | 73 | 81 | 11.2 | $1.3M | +4.1% |
| 32Lakeland-Winter Haven, FL | 73 | 235 | 8.1 | $1.3M | +19.8% |
| 33Greeley, CO | 73 | 147 | 11.8 | $1.2M | +14.2% |
| 34El Centro, CA | 72 | 31 | 6.2 | $1.8M | +1.1% |
| 35Lima, OH | 72 | 34 | 8.2 | $1.6M | −1.2% |
| 36Kenosha, WI | 72 | 69 | 10.0 | $1.5M | −0.4% |
| 37Lexington Park, MD | 72 | 79 | 10.4 | $1.4M | +2.1% |
| 38Fort Wayne, IN | 72 | 187 | 10.3 | $1.3M | +3.9% |
| 39Minneapolis-St. Paul-Bloomington, MN-WI | 72 | 1,809 | 12.2 | $1.3M | +2.6% |
| 40Homosassa Springs, FL | 72 | 53 | 7.4 | $1.3M | +11.1% |
| 41Dayton-Kettering-Beavercreek, OH | 72 | 364 | 10.6 | $1.3M | +1.5% |
| 42Springfield, MO | 72 | 205 | 10.3 | $1.3M | +5.1% |
| 43Panama City-Panama City Beach, FL | 72 | 81 | 9.2 | $1.2M | +15.7% |
| 44Sandusky, OH | 71 | 40 | 7.8 | $1.8M | −2.6% |
| 45Springfield, OH | 71 | 46 | 8.2 | $1.6M | −0.4% |
| 46Bloomington, IL | 71 | 70 | 10.0 | $1.5M | +0.1% |
| 47South Bend-Mishawaka, IN-MI | 71 | 125 | 9.7 | $1.4M | +0.1% |
| 48Bloomington, IN | 71 | 67 | 9.9 | $1.4M | +2.0% |
| 49Janesville-Beloit, WI | 71 | 72 | 10.7 | $1.3M | +1.7% |
| 50Wildwood-The Villages, FL | 71 | 68 | 9.7 | $1.1M | +21.1% |
Top 25 small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth |
|---|---|---|---|---|---|
| 1Washington, IN | 88 | 5 | 4.2 | $3.1M | +2.5% |
| 2Hemlock Farms, PA | 88 | 12 | 4.9 | $2.4M | +7.2% |
| 3Faribault-Northfield, MN | 88 | 16 | 6.8 | $2.2M | +4.2% |
| 4Greensburg, IN | 87 | 6 | 5.6 | $2.5M | +0.4% |
| 5Lake of the Woods, VA | 86 | 8 | 5.4 | $2.3M | +10.1% |
| 6Seaford, DE | 86 | 60 | 5.6 | $2.1M | +16.1% |
| 7Shelton, WA | 84 | 17 | 6.5 | $2M | +7.8% |
| 8Fayetteville, TN | 83 | 5 | 3.4 | $3.1M | +4.3% |
| 9Menomonie, WI | 83 | 11 | 6.3 | $2.2M | +1.7% |
| 10Austin, MN | 83 | 11 | 7.0 | $2M | +2.3% |
| 11Alamogordo, NM | 82 | 9 | 3.7 | $3M | +3.7% |
| 12Columbus, NE | 82 | 11 | 6.3 | $2.2M | +3.8% |
| 13Decatur, IN | 81 | 6 | 4.8 | $2.7M | +2.2% |
| 14Fort Leonard Wood, MO | 81 | 11 | 6.5 | $2M | +0.8% |
| 15Lebanon, MO | 81 | 9 | 6.2 | $1.9M | +2.5% |
| 16Putnam, CT | 80 | 22 | 5.6 | $2.3M | +3.0% |
| 17Celina, OH | 80 | 10 | 6.1 | $2.2M | +0.5% |
| 18Houghton, MI | 80 | 9 | 5.8 | $2.2M | +1.8% |
| 19Urbana, OH | 80 | 10 | 6.4 | $2.1M | +0.2% |
| 20Whitewater-Elkhorn, WI | 80 | 32 | 7.4 | $2M | +0.8% |
| 21Wilmington, OH | 80 | 12 | 7.2 | $1.9M | +0.6% |
| 22Shelbyville, TN | 80 | 11 | 5.6 | $1.9M | +9.7% |
| 23Holland, MI | 80 | 37 | 8.1 | $1.8M | +2.1% |
| 24Warrensburg, MO | 80 | 18 | 8.5 | $1.6M | +4.9% |
| 25Coshocton, OH | 79 | 7 | 4.7 | $2.6M | +1.6% |
Top 25 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth |
|---|---|---|---|---|---|
| 1Elbert County, CO | 93 | 5 | 5.0 | $3.3M | +16.5% |
| 2Lincoln County, MO | 93 | 11 | 4.8 | $3M | +11.4% |
| 3Goochland County, VA | 92 | 7 | 6.8 | $2.1M | +17.4% |
| 4Cass County, NE | 91 | 6 | 5.5 | $2.8M | +3.9% |
| 5Chambers County, TX | 91 | 8 | 4.6 | $2.8M | +22.6% |
| 6Sherburne County, MN | 91 | 23 | 6.5 | $2.5M | +6.8% |
| 7Pottawatomie County, KS | 91 | 6 | 6.4 | $2.4M | +6.9% |
| 8Pine County, MN | 90 | 5 | 4.1 | $3.3M | +5.5% |
| 9Yuba County, CA | 89 | 7 | 2.4 | $5.1M | +8.2% |
| 10Cass County, MN | 89 | 5 | 3.9 | $3.5M | +4.2% |
| 11Morrow County, OH | 89 | 7 | 5.2 | $2.7M | +3.7% |
| 12Madison County, OH | 89 | 11 | 7.0 | $2.1M | +7.1% |
| 13Callaway County, MO | 88 | 6 | 3.6 | $3.7M | +3.2% |
| 14Frederick County, VA | 87 | 18 | 5.1 | $2.5M | +8.8% |
| 15Fayette County, TN | 86 | 6 | 3.5 | $3.4M | +7.7% |
| 16Caroline County, VA | 86 | 5 | 4.2 | $2.8M | +11.3% |
| 17Polk County, MO | 86 | 6 | 5.0 | $2.5M | +6.3% |
| 18Leavenworth County, KS | 86 | 20 | 6.6 | $2.3M | +3.2% |
| 19Warren County, IA | 86 | 16 | 7.7 | $2M | +9.0% |
| 20Butler County, KS | 85 | 13 | 5.1 | $2.8M | +3.1% |
| 21Chisago County, MN | 85 | 14 | 6.6 | $2.4M | +4.3% |
| 22Pike County, PA | 85 | 12 | 4.9 | $2.4M | +7.2% |
| 23Jefferson County, WV | 85 | 12 | 5.3 | $2.4M | +9.2% |
| 24Wagoner County, OK | 85 | 16 | 5.1 | $2.2M | +14.6% |
| 25Rice County, MN | 85 | 16 | 6.8 | $2.2M | +4.2% |
Scored: 387 metro areas, 526 small-town markets and 1,886 counties, each with at least 5 dentists and orthodontists on map listings (counties: 10,000 people or more). Spending per listing is all household spending on medical and dental services over the listings: demand for each competitor, not revenue. Each market has its own page, reached from its state below.
Excel · free with an account
Every market in one Excel file
Dentists and orthodontists figures for all 387 metro areas, 538 small-town markets, 3,144 counties and 51 states: the Groundwork market score and rank, map listings and chains, household spending, businesses with payroll, employees and payroll, one-person businesses, SBA-backed loans, population, income and home value, each linked to its page. Sorted, filterable and ready to screen.
Dentists and orthodontists by state
Every market in each state ranked, with the state’s highest-scoring metro area.
- AlabamaTop metro area: Decatur metro area · 62
- AlaskaTop metro area: Fairbanks-College metro area · 47
- ArizonaTop metro area: Yuma metro area · 83
- ArkansasTop metro area: Fayetteville-Springdale-Rogers metro area · 53
- CaliforniaTop metro area: El Centro metro area · 72
- ColoradoTop metro area: Greeley metro area · 73
- ConnecticutTop metro area: Norwich-New London-Willimantic metro area · 55
- DelawareTop metro area: Dover metro area · 79
- District of ColumbiaTop metro area: Washington-Arlington-Alexandria metro area · 37
- FloridaTop metro area: Lakeland-Winter Haven metro area · 73
- GeorgiaTop metro area: Hinesville metro area · 75
- HawaiiTop metro area: Kahului-Wailuku metro area · 41
- IdahoTop metro area: Boise City metro area · 41
- IllinoisTop metro area: Champaign-Urbana metro area · 75
- IndianaTop metro area: Fort Wayne metro area · 72
- IowaTop metro area: Des Moines-West Des Moines metro area · 81
- KansasTop metro area: Manhattan metro area · 74
- KentuckyTop metro area: Bowling Green metro area · 50
- LouisianaTop metro area: Hammond metro area · 49
- MaineTop metro area: Lewiston-Auburn metro area · 77
- MarylandTop metro area: Hagerstown-Martinsburg metro area · 78
- MassachusettsTop metro area: Barnstable Town metro area · 53
- MichiganTop metro area: Monroe metro area · 83
- MinnesotaTop metro area: St. Cloud metro area · 75
- MississippiTop metro area: Gulfport-Biloxi metro area · 43
- MissouriTop metro area: Jefferson City metro area · 81
- MontanaTop metro area: Helena metro area · 49
- NebraskaTop metro area: Omaha metro area · 76
- NevadaTop metro area: Reno metro area · 49
- New HampshireTop metro area: Manchester-Nashua metro area · 37
- New JerseyTop metro area: Atlantic City-Hammonton metro area · 62
- New MexicoTop metro area: Las Cruces metro area · 67
- New YorkTop metro area: Kingston metro area · 74
- North CarolinaTop metro area: Jacksonville metro area · 77
- North DakotaTop metro area: Fargo metro area · 75
- OhioTop metro area: Lima metro area · 72
- OklahomaTop metro area: Lawton metro area · 50
- OregonTop metro area: Albany metro area · 47
- PennsylvaniaTop metro area: Gettysburg metro area · 81
- Rhode IslandTop metro area: Providence-Warwick metro area · 61
- South CarolinaTop metro area: Myrtle Beach-Conway-North Myrtle Beach metro area · 69
- South DakotaTop metro area: Sioux Falls metro area · 83
- TennesseeTop metro area: Clarksville metro area · 67
- TexasTop metro area: Odessa metro area · 79
- UtahTop metro area: St. George metro area · 38
- VermontTop metro area: Burlington-South Burlington metro area · 44
- VirginiaTop metro area: Lynchburg metro area · 66
- WashingtonTop metro area: Longview-Kelso metro area · 65
- West VirginiaTop metro area: Weirton-Steubenville metro area · 66
- WisconsinTop metro area: Madison metro area · 87
- WyomingTop metro area: Cheyenne metro area · 53
Related business types
- Doctors, dentists and clinics1,091,367 listings
- Primary care and pediatrics93,457 listings
- Urgent care and walk-in clinics6,781 listings
- Chiropractors69,552 listings
- Physical therapy69,260 listings
- Optometrists and eye care53,116 listings
Questions
Which metro areas have the highest market score for dentists and orthodontists?
The top 5 are Madison, WI (87); Yuma, AZ (83); Monroe, MI (83); Sioux Falls, SD-MN (83); and Gettysburg, PA (81). The score compares each of 387 scored metro areas with the others for dentists and orthodontists.
How many dentists and orthodontists are in the U.S.?
Map listings as of September 2026 show 169,203 dentists and orthodontists in the U.S. 21,076 of them (12%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 135,665 businesses with payroll classed as offices of dentists in 2023, down 0.5% from 2019.
How much do U.S. households spend on medical and dental services?
About $166.4B a year, or $1,288 per household. Spread across the 169,203 dentists and orthodontists on map listings, it comes to $984K per practice. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade. It is estimated from the incomes of the 129,209,336 households in the U.S. and national spending patterns by income.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.
How can I see the market around a specific site?
Run a Groundwork site report on an address anywhere in the U.S. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All business types and every U.S. market · How we measure
Screening a site or an acquisition?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.