Auto · Metro area · Idaho
Collision repair and body shops in the Pocatello, ID metro area
The collision repair and body shops in the Pocatello, ID metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 47 out of 100: Lower middle
Ranked #218 of 381 scored metro areas
#4 of 6 scored metro areas based in Idaho
- Listings
- 14
- 2 chain locations (14%)
- Official establishments
- 10
- Businesses with payroll, 2023
- Household spending a year
- $37.7M
- On vehicle maintenance and repairs · $1,123 a household
- Spending per listing
- $2.7M
- 13% below the U.S.
- Listings per 10k households
- 4.2
- 35% above the U.S.
- Population, 2025
- 91,591
- +4.9% since 2020
See the collision repair and body shops around any address in the Pocatello metro area
The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pocatello metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 14 collision repair and body shops in the Pocatello metro area. Of those, 2 are chain locations, or 14%, against 14% across the U.S. That is 4.2 per 10,000 households, 35% above the U.S. rate of 3.1.
At $1,123 per household (17% above the U.S. average), households in the Pocatello metro area spend about $37.7M a year on vehicle maintenance and repairs. Spread across 14 collision repair and body shops, that is $2.7M per shop, 13% below the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.
Official counts show 10 businesses with payroll classed as automotive body, paint and interior repair in the Pocatello metro area in 2023. That is one for every 3,359 households, against one for every 3,689 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $1M have gone to businesses classed as automotive body, paint and interior repair in the Pocatello metro area.
Population estimates put the population change in the Pocatello metro area from 2020 to 2025 at +4.9%, faster than the U.S. (+3.1%). The Pocatello metro area scores 47 (lower middle) on the Groundwork market score for collision repair and body shops, ranking #218 of 381 scored metro areas and #4 of 6 scored metro areas based in Idaho.
How the Pocatello metro area compares
The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pocatello metro area | Idaho | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.2 | 3.3 | 3.1 |
| Spending per listing | $2.7M | $3.6M | $3.1M |
| Households per official establishment | 3,359 | 3,008 | 3,689 |
| Official establishment growth, 2019–2023 | n/a | +5.3% | −0.8% |
| Population growth, 2020–2025 | +4.9% | +9.8% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $1,123 | $1,196 | $958 |
| Median household income | $66,499 | $77,800 | $80,734 |
| Groundwork market score | 47 | 70 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10
- Employees, 2023
- 86
- Annual payroll, 2023
- $4.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 142 chain locations
- Listings at the U.S. rate for this spending
- 12The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $1M
SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Pocatello metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Pocatello metro area
- Population, 2025 estimate
- 91,591+4.9% since 2020
- Households
- 33,590
- Median age
- 35.9
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 1,113 sq. mi.
- People per square mile
- 80
- Median household income
- $66,499
- Average household income
- $87,434
- Median home value
- $300,700
- Jobs located here
- 35,810
- Daytime population
- 86,430Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Pocatello metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.
Or open the report at the center of the Pocatello metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCollision repair and body shops across Idaho
Every Idaho market ranked →The highest-scoring metro areas in Idaho for collision repair and body shops, numbered among those based in Idaho (a market based in another state is listed without a number), with the Pocatello metro area marked.
Top metro areas in Idaho
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Boise City, ID | 86 | 71 | 2.3 | $5.1M | +12.2% | #2 of 381 |
| Logan, UT-ID | 70 | 14 | 2.8 | $4.5M | +8.8% | #55 of 381 |
| 2Coeur d’Alene, ID | 63 | 23 | 3.2 | $3.7M | +11.0% | #108 of 381 |
| 3Twin Falls, ID | 48 | 19 | 4.4 | $2.7M | +8.1% | #212 of 381 |
| 4Pocatello, ID | 47 | 14 | 4.2 | $2.7M | +4.9% | #218 of 381 |
| 5Idaho Falls, ID | 44 | 27 | 4.9 | $2.6M | +9.8% | #243 of 381 |
| 6Lewiston, ID-WA | 41 | 10 | 3.7 | $3.1M | +1.5% | #256 of 381 |
Other business types in the Pocatello metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care55
- Auto repair shops56
- Collision repair and body shops47
- Car washes and detailing49
- Tire shops61
- Oil change and quick lube
- Gas stations48
- Insurance agencies38
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many collision repair and body shops are in the Pocatello, ID metro area?
The Pocatello metro area has 14 collision repair and body shops on map listings as of September 2026. 2 of them (14%) are chain locations. The listings count collision repair and auto body shops. Official counts show 10 businesses with payroll classed as automotive body, paint and interior repair in 2023.
How much do households in the Pocatello, ID metro area spend on vehicle maintenance and repairs?
About $37.7M a year, or $1,123 per household. That is 17% above the U.S. average (an index of 117, where 100 is the U.S. average). Spread across the 14 collision repair and body shops on map listings, it comes to $2.7M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 33,590 households in the Pocatello metro area and national spending patterns by income.
How does the Pocatello, ID metro area compare with the U.S. for collision repair and body shops?
The Pocatello metro area has 4.2 collision repair and body shops per 10,000 households, 35% above the U.S. rate of 3.1. Spending per shop is $2.7M, 13% below the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, the Pocatello metro area would have about 12, against 14 on map listings. There is one business with payroll in the industry for every 3,359 households, against one for every 3,689 across the U.S.
How fast is the Pocatello, ID metro area growing?
Population estimates put the Pocatello metro area at 91,591 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 33,590 households. The median household income in the Pocatello metro area is $66,499 a year, 18% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pocatello metro area scores 47 for collision repair and body shops (lower middle), #218 of 381 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Pocatello metro area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for collision repair and body shops · All 56 business types in the Pocatello metro area
Screening a site or an acquisition in the Pocatello metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Pocatello metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.