Groundwork

Food and drink · Metro area · Idaho

Bakeries and dessert shops in the Pocatello, ID metro area

The bakeries and dessert shops in the Pocatello, ID metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #349 of 387 scored metro areas
#6 of 6 scored metro areas based in Idaho

Listings
37
10 chain locations (27%)
Official establishments
31
All snack bars and retail bakeries
Household spending a year
$118.7M
On food away from home · $3,533 a household
Spending per listing
$3.2M
23% below the U.S.
Listings per 10k households
11.0
12% above the U.S.
Population, 2025
91,591
+4.9% since 2020

See the bakeries and dessert shops around any address in the Pocatello metro area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pocatello metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For bakeries and dessert shops, the Pocatello metro area has a Groundwork market score of 29 (lower middle): #349 of 387 scored metro areas and #6 of 6 scored metro areas based in Idaho. That puts it in the bottom quarter of metro areas.

Households in the Pocatello metro area spend about $118.7M a year on food away from home, or $3,533 per household, 13% below the U.S. average. Spread across 37 bakeries and dessert shops, that is $3.2M per shop, 23% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

There are 37 bakeries and dessert shops on map listings in the Pocatello metro area as of September 2026. Of those, 10 are chain locations, or 27%, against 35% across the U.S. That comes to 11.0 for every 10,000 households, 12% above the U.S. rate of 9.8.

In 2023, official counts showed 31 businesses with payroll in the Pocatello metro area classed as snack bars and retail bakeries. That is one for every 1,084 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 6 SBA-backed loans worth $3.4M have gone to businesses classed as snack bars and retail bakeries in the Pocatello metro area. Between 2020 and 2025, the population of the Pocatello metro area grew 4.9%, faster than the U.S. (+3.1%).

How the Pocatello metro area compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Pocatello, ID metro area compared with Idaho and the U.S.
MeasurePocatello metro areaIdahoU.S.
Listings per 10k households11.09.19.8
Spending per listing$3.2M$4.2M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,0841,0661,369
Official establishment growth, 2019–2023n/a+47.0%+24.6%
Population growth, 2020–2025+4.9%+9.8%+3.1%
Spending per household on food away from home$3,533$3,857$4,070
Median household income$66,499$77,800$80,734
Groundwork market score2948

Official counts and lending

Businesses

Official establishments, 2019 to 2023
31All snack bars and retail bakeries
Employees, 2023
340
Annual payroll, 2023
$9.5M
One-person businesses, 2023
0All snack bars and retail bakeries with no payroll
Map listings, September 2026
3710 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$3.4M

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Pocatello metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Pocatello metro area

Population, 2025 estimate
91,591+4.9% since 2020
Households
33,590
Median age
35.9
Homes lived in by their owners
70%
Vehicles per household
2.0
Land area
1,113 sq. mi.
People per square mile
80
Median household income
$66,499
Average household income
$87,434
Median home value
$300,700
Jobs located here
35,810
Daytime population
86,430Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Pocatello metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Pocatello metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Idaho

Every Idaho market ranked →

The highest-scoring metro areas in Idaho for bakeries and dessert shops, numbered among those based in Idaho (a market based in another state is listed without a number), with the Pocatello metro area marked.

Top metro areas in Idaho

Metro areas in Idaho ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boise City, ID612668.7$4.7M+12.2%#107 of 387
2Coeur d’Alene, ID57578.0$4.9M+11.0%#140 of 387
3Lewiston, ID-WA53134.9$7.6M+1.5%#168 of 387
Logan, UT-ID436713.6$2.9M+8.8%#262 of 387
4Idaho Falls, ID406311.4$3.4M+9.8%#281 of 387
5Twin Falls, ID305412.5$2.9M+8.1%#342 of 387
6Pocatello, ID293711.0$3.2M+4.9%#349 of 387

Other business types in the Pocatello metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Pocatello, ID metro area?

As of September 2026, map listings count 37 bakeries and dessert shops in the Pocatello metro area. 10 of them (27%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 31 businesses with payroll classed as snack bars and retail bakeries in 2023. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too.

How much do households in the Pocatello, ID metro area spend on food away from home?

About $118.7M a year, or $3,533 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 37 bakeries and dessert shops on map listings, it comes to $3.2M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 33,590 households in the Pocatello metro area and national spending patterns by income.

How does the Pocatello, ID metro area compare with the U.S. for bakeries and dessert shops?

The Pocatello metro area has 11.0 bakeries and dessert shops per 10,000 households, 12% above the U.S. rate of 9.8. Spending per shop is $3.2M, 23% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, the Pocatello metro area would have about 29, against 37 on map listings. There is one business with payroll in the industry for every 1,084 households, against one for every 1,369 across the U.S.

How fast is the Pocatello, ID metro area growing?

Population estimates put the Pocatello metro area at 91,591 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 33,590 households. The median household income in the Pocatello metro area is $66,499 a year, 18% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pocatello metro area scores 29 for bakeries and dessert shops (lower middle), #349 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Pocatello metro area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Pocatello metro area

Screening a site or an acquisition in the Pocatello metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Pocatello metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.