Groundwork

Market rankings · Nebraska

Clothing, shoe and laundry businesses in Nebraska

Markets across Nebraska ranked by the Groundwork market score for clothing, shoe and laundry businesses, with competitor counts and household spending for each.

Listings
1,695
740 chain locations (44%)
Official establishments
700
−9.6% since 2019
Household spending a year
$1.6B
On clothing, shoes and related services
Listings per 10k households
21.2
9% below the U.S.
Spending per listing
$941K
7% above the U.S.
Rank among states
#24 of 51
Market score 54 · Upper middle

A site report maps the clothing, shoe and laundry businesses on map listings around any address in Nebraska by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1,695 clothing, shoe and laundry businesses in Nebraska. 740 of them (44%) are chain locations, against 37% across the U.S. That is 21.2 per 10,000 households, 9% below the U.S. rate of 23.3.

Household spending on clothing, shoes and related services in Nebraska comes to about $1.6B a year: $1,999 per household, 3% below the U.S. average. That is about $941K of household spending for each business on map listings, 7% above the U.S. figure of $880K.

Official counts show 700 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in Nebraska in 2023, down 9.6% from 2019. That is one for every 1,140 households, against one for every 1,008 across the U.S. Across the U.S., the count fell 12.0% over the same years. Since fiscal 2022, 12 SBA-backed loans worth $2M have gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Nebraska.

Among the 50 states and DC, Nebraska ranks #24 for clothing, shoe and laundry businesses, with a Groundwork market score of 54 (upper middle). Of the 4 scored metro areas in or partly in Nebraska, the Omaha metro area scores highest (66). Of the 9 scored small-town markets in or partly in Nebraska, the Hastings area scores highest (75).

Every market in Nebraska for clothing, shoe and laundry businesses

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Nebraska, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Nebraska, ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Omaha, NE-IA6682621.2$1M+4.2%#90 of 387
2Lincoln, NE5827919.8$995K+3.3%#142 of 387
Sioux City, IA-NE-SD3615127.2$708K+1.0%#291 of 387
3Grand Island, NE258427.7$672K+1.5%#345 of 387

Small-town markets

Small-town markets reaching Nebraska, ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hastings, NE752414.1$1.3M−0.2%#67 of 536
2Lexington, NE621919.0$990K+1.1%#161 of 536
3Fremont, NE573724.4$767K+2.6%#221 of 536
4Columbus, NE464727.1$700K+3.8%#312 of 536
5Kearney, NE446026.3$740K+1.9%#323 of 536
6Scottsbluff, NE414026.0$685K−1.2%#356 of 536
7Norfolk, NE405327.0$687K+1.1%#366 of 536
8Beatrice, NE382627.9$655K+0.2%#380 of 536
9North Platte, NE244730.9$582K−3.6%#478 of 536

Counties

Counties in Nebraska, ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Cass County, NE8976.5$3.4M+3.9%#24 of 2,210
2Saunders County, NE801314.6$1.5M+6.0%#147 of 2,210
3Washington County, NE761113.1$1.7M+1.8%#213 of 2,210
4Saline County, NE7459.7$2M+1.9%#261 of 2,210
5Seward County, NE73811.8$1.7M+2.3%#290 of 2,210
6Sarpy County, NE6315220.5$1.1M+9.0%#606 of 2,210
7York County, NE60915.8$1.2M+3.3%#717 of 2,210
8Adams County, NE602216.8$1.1M−0.3%#721 of 2,210
9Colfax County, NE60718.9$1M+3.6%#726 of 2,210
10Otoe County, NE561421.9$907K+3.9%#889 of 2,210
11Lancaster County, NE5127120.2$974K+3.4%#1,109 of 2,210
12Holt County, NE49614.8$1.2M−0.3%#1,154 of 2,210
13Douglas County, NE4957424.1$873K+3.6%#1,174 of 2,210
14Dodge County, NE483724.4$767K+2.6%#1,220 of 2,210
15Dawson County, NE471920.8$905K+1.5%#1,245 of 2,210
16Dakota County, NE451925.5$726K+0.7%#1,328 of 2,210
17Custer County, NE40920.0$913K0.0%#1,508 of 2,210
18Scotts Bluff County, NE354026.5$669K−1.3%#1,709 of 2,210
19Platte County, NE354029.3$642K+3.9%#1,710 of 2,210
20Buffalo County, NE335728.5$681K+1.9%#1,771 of 2,210
21Gage County, NE332627.9$655K+0.2%#1,772 of 2,210
22Madison County, NE285034.6$533K+1.6%#1,906 of 2,210
23Hall County, NE277530.5$610K+1.4%#1,926 of 2,210
24Red Willow County, NE251124.4$746K−3.5%#1,967 of 2,210
25Lincoln County, NE214630.9$583K−3.6%#2,052 of 2,210
Show all 93 counties
Counties in Nebraska, ranked for clothing, shoe and laundry businesses by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Box Butte County, NENot scored48.9$1.9M−3.0%
Wayne County, NENot scored616.0$1.1M+3.3%
Cheyenne County, NENot scored920.2$850K+0.4%
Hamilton County, NENot scored616.5$1.2M+2.9%
Phelps County, NENot scored1025.5$749K+0.2%
Cuming County, NENot scored513.1$1.4M−2.1%
Butler County, NENot scored12.8$6.9M+1.8%
Knox County, NENot scored12.9$6M−0.5%
Cedar County, NENot scored38.7$2.2M0.0%
Keith County, NENot scored37.4$2.4M−2.7%
Dawes County, NENot scored1234.8$499K−3.7%
Richardson County, NENot scored719.7$922K−4.2%
Merrick County, NENot scored26.2$2.9M+3.3%
Pierce County, NENot scored13.5$5.3M+0.5%
Jefferson County, NENot scored26.4$2.7M−2.6%
Nemaha County, NENot scored517.6$1M+0.2%
Burt County, NENot scored26.8$2.6M−0.6%
Kearney County, NENot scored310.7$1.9M+1.5%
Thurston County, NENot scored15.0$3.6M−0.1%
Howard County, NENot scored728.0$703K+0.8%
Antelope County, NENot scored27.6$2.4M+1.0%
Clay County, NENot scored14.0$4.8M+1.1%
Stanton County, NENot scored28.6$2.3M−1.4%
Dixon County, NENot scored29.1$2M+0.4%
Fillmore County, NENot scored312.7$1.5M−2.0%
Cherry County, NENot scored522.4$805K+1.9%
Boone County, NENot scored522.8$842K−0.1%
Johnson County, NENot scored211.7$1.5M−1.4%
Polk County, NENot scored418.9$1M+1.1%
Sheridan County, NENot scored523.7$758K−5.7%
Thayer County, NENot scored314.4$1.3M−3.6%
Furnas County, NENot scored15.0$3.4M−2.2%
Morrill County, NENot scored420.9$813K−3.3%
Nuckolls County, NENot scored315.6$1.2M+0.2%
Valley County, NENot scored527.8$668K+0.9%
Chase County, NENot scored320.3$891K−4.4%
Webster County, NENot scored16.7$2.7M−1.6%
Nance County, NENot scored17.5$2.4M−3.0%
Kimball County, NENot scored320.1$824K−0.5%
Sherman County, NENot scored00.0n/a−1.2%
Brown County, NENot scored215.7$1.1M−2.6%
Harlan County, NENot scored325.1$812K−1.9%
Franklin County, NENot scored17.7$2.3M−3.1%
Perkins County, NENot scored18.4$2.2M−0.3%
Frontier County, NENot scored19.3$1.9M+6.0%
Hitchcock County, NENot scored19.0$1.9M−5.9%
Pawnee County, NENot scored00.0n/a−1.0%
Greeley County, NENot scored110.4$1.7M−1.3%
Gosper County, NENot scored00.0n/a−4.8%
Deuel County, NENot scored111.9$1.5M+1.6%
Garden County, NENot scored111.7$1.3M−4.5%
Dundy County, NENot scored225.7$680K−5.2%
Garfield County, NENot scored571.3$248K−5.4%
Boyd County, NENot scored113.4$1.3M−7.5%
Rock County, NENot scored00.0n/a−0.7%
Sioux County, NENot scored120.4$878K+3.7%
Wheeler County, NENot scored00.0n/a+2.1%
Hayes County, NENot scored00.0n/a−3.2%
Keya Paha County, NENot scored00.0n/a+4.2%
Logan County, NENot scored133.4$552K−6.0%
Banner County, NENot scored00.0n/a+1.0%
Hooker County, NENot scored00.0n/a−2.8%
Grant County, NENot scored00.0n/a−8.3%
Loup County, NENot scored00.0n/a−6.1%
Thomas County, NENot scored00.0n/a−4.8%
Arthur County, NENot scored00.0n/a−7.9%
McPherson County, NENot scored00.0n/a−6.8%
Blaine County, NENot scored00.0n/a+6.8%

Markets with fewer than 5 clothing, shoe and laundry businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many clothing, shoe and laundry businesses are in Nebraska?

There are 1,695 clothing, shoe and laundry businesses on map listings in Nebraska as of September 2026. 740 of them (44%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 700 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 9.6% from 2019. Another 1,177 one-person businesses have no payroll, by official counts.

How much do households in Nebraska spend on clothing, shoes and related services?

About $1.6B a year, or $1,999 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 1,695 clothing, shoe and laundry businesses on map listings, it comes to $941K per business. It is estimated from the incomes of the 797,847 households in Nebraska and national spending patterns by income.

How does Nebraska compare with the U.S. for clothing, shoe and laundry businesses?

Nebraska has 21.2 clothing, shoe and laundry businesses per 10,000 households, 9% below the U.S. rate of 23.3. Spending per business is $941K, 7% above the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, Nebraska would have about 1,812, against 1,695 on map listings. There is one business with payroll in the industry for every 1,140 households, against one for every 1,008 across the U.S. The official count fell 9.6% from 2019 to 2023, against −12.0% for the U.S.

Which market in Nebraska has the highest market score for clothing, shoe and laundry businesses?

Among 4 scored metro areas in or partly in Nebraska, the Omaha metro area scores highest, at 66 (upper middle). Among 9 scored small-town markets in or partly in Nebraska, the Hastings area scores highest, at 75 (high). Among 25 scored counties in Nebraska, Cass County scores highest, at 89 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nebraska scores 54 for clothing, shoe and laundry businesses (upper middle), #24 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nebraska. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Clothing, shoes and laundry in other states

All 51 states

Top markets for clothing, shoe and laundry businesses across the U.S. · All business types in Nebraska

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A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.