Clothing and laundry · County · Colorado
Clothing, shoe and laundry businesses in Otero County, CO
How Otero County, CO compares with other counties and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 16 out of 100: Low
Ranked #2,144 of 2,210 scored counties
#36 of 37 scored counties in Colorado
- Listings
- 13
- 4 chain locations (31%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $11M
- On clothing, shoes and related services · $1,455 a household
- Spending per listing
- $849K
- 4% below the U.S.
- Listings per 10k households
- 17.1
- 27% below the U.S.
- Population, 2025
- 17,683
- −5.2% since 2020
See the clothing, shoe and laundry businesses around any address in Otero County
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Otero County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Otero County scores 16 (low) on the Groundwork market score for clothing, shoe and laundry businesses, ranking #2,144 of 2,210 scored counties and #36 of 37 scored counties in Colorado. That puts it in the bottom quarter of counties.
Household spending on clothing, shoes and related services in Otero County comes to about $11M a year: $1,455 per household, 29% below the U.S. average. That works out to $849K per business, 4% below the U.S. figure of $880K.
There are 13 clothing, shoe and laundry businesses on map listings in Otero County as of September 2026. Chain locations make up 31% of them, against 37% across the U.S. That comes to 17.1 for every 10,000 households, 27% below the U.S. rate of 23.3.
Official counts don’t publish a figure for clothing and shoe stores, laundromats and dry cleaners in Otero County, since they leave out counts under 3. Between 2020 and 2025, the population of Otero County declined 5.2%, against +3.1% for the U.S.
How Otero County compares
The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Otero County | Colorado | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.1 | 21.0 | 23.3 |
| Spending per listing | $849K | $957K | $880K |
| Households per official establishment | n/a | 1,056 | 1,008 |
| Official establishment growth, 2019–2023 | n/a | −9.3% | −12.0% |
| Population growth, 2020–2025 | −5.2% | +3.9% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,455 | $2,010 | $2,055 |
| Median household income | $54,037 | $95,470 | $80,734 |
| Groundwork market score | 16 | 57 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 12Businesses with no payroll
- Map listings, September 2026
- 134 chain locations
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Otero County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Otero County
- Population, 2025 estimate
- 17,683−5.2% since 2020
- Households
- 7,584
- Median age
- 41.1
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.1
- Land area
- 1,262 sq. mi.
- People per square mile
- 15
- Median household income
- $54,037+41.6% vs. 2015–2019, before inflation
- Average household income
- $68,476
- Median home value
- $168,900
- Jobs located here
- 5,492
- Daytime population
- 16,328Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Otero County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of Otero County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Colorado
Every Colorado market ranked →The highest-scoring counties in Colorado for clothing, shoe and laundry businesses, numbered among those based in Colorado, with Otero County marked.
Top counties in Colorado
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Elbert County, CO | 95 | 10 | 10.0 | $2.4M | +16.5% | #4 of 2,210 |
| 2Park County, CO | 83 | 5 | 5.6 | $3.6M | +5.1% | #88 of 2,210 |
| 3Weld County, CO | 81 | 137 | 11.0 | $1.8M | +14.2% | #123 of 2,210 |
| 4Teller County, CO | 68 | 9 | 7.6 | $2.4M | 0.0% | #420 of 2,210 |
| 5Broomfield County, CO | 68 | 35 | 11.0 | $2.1M | +6.3% | #422 of 2,210 |
| 6Arapahoe County, CO | 61 | 417 | 16.2 | $1.3M | +2.8% | #670 of 2,210 |
| 7Montezuma County, CO | 59 | 14 | 12.4 | $1.3M | +3.0% | #744 of 2,210 |
| 8Douglas County, CO | 59 | 328 | 23.4 | $1.1M | +10.9% | #757 of 2,210 |
| 9Grand County, CO | 59 | 14 | 18.7 | $1M | +4.8% | #761 of 2,210 |
| 10Montrose County, CO | 57 | 30 | 16.6 | $1M | +4.1% | #834 of 2,210 |
| 36Otero County, CO | 16 | 13 | 17.1 | $849K | −5.2% | #2,144 of 2,210 |
Other business types in Otero County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry16
- Clothing and shoe stores19
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in Otero County, CO?
As of September 2026, map listings count 13 clothing, shoe and laundry businesses in Otero County. 4 of them (31%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. No official count is published for clothing and shoe stores, laundromats and dry cleaners in Otero County: counts under 3 are left out. Official counts also show 12 one-person businesses without payroll.
How much do households in Otero County, CO spend on clothing, shoes and related services?
About $11M a year, or $1,455 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 13 clothing, shoe and laundry businesses on map listings, it comes to $849K per business. It is estimated from the incomes of the 7,584 households in Otero County and national spending patterns by income.
How does Otero County, CO compare with the U.S. for clothing, shoe and laundry businesses?
Otero County has 17.1 clothing, shoe and laundry businesses per 10,000 households, 27% below the U.S. rate of 23.3. Spending per business is $849K, 4% below the U.S. figure of $880K. The count on map listings matches the U.S. ratio of clothing, shoe and laundry businesses to household spending.
How fast is Otero County, CO growing?
Population estimates put Otero County at 17,683 people in 2025, down 5.2% since 2020, against +3.1% for the U.S. It has 7,584 households. The median household income in Otero County is $54,037 a year, 33% below the U.S. median of $80,734. That rose 41.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Otero County scores 16 for clothing, shoe and laundry businesses (low), #2,144 of 2,210 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Otero County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Otero County
Screening a site or an acquisition in Otero County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Otero County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.