Groundwork

Child care · Small-town market · Utah

Child care centers and preschools in the Heber, UT area

Competitor counts, household spending and official business counts for child care centers and preschools in the Heber, UT area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #61 of 454 scored small-town markets
#2 of 5 scored small-town markets based in Utah

Listings
27
4 chain locations (15%)
Official establishments
22
+4.8% since 2019
Household spending a year
$31.1M
On child care and other personal services · $1,086 a household
Spending per listing
$1.2M
15% above the U.S.
Listings per 10k households
9.4
62% above the U.S.
Population, 2025
81,655
+5.3% since 2020

See the child care centers and preschools around any address in the Heber area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Heber area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 27 child care centers and preschools in the Heber area. Chain locations make up 15% of them, against 12% across the U.S. Per 10,000 households, that is 9.4, 62% above the U.S. rate of 5.8.

Household spending on child care and other personal services in the Heber area comes to about $31.1M a year: $1,086 per household, 87% above the U.S. average. That is about $1.2M of household spending for each center on map listings, 15% above the U.S. figure of $1M.

Official counts show 22 businesses with payroll classed as child care services in the Heber area in 2023, up 4.8% from 2019. That is one for every 1,300 households, against one for every 1,573 across the U.S. Another 81 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $30K has gone to businesses classed as child care services in the Heber area.

Population estimates show the Heber area grew 5.3% from 2020 to 2025, faster than the U.S. (+3.1%). The Heber area scores 72 (upper middle) on the Groundwork market score for child care centers and preschools, ranking #61 of 454 scored small-town markets and #2 of 5 scored small-town markets based in Utah. That puts it in the top quarter of small-town markets.

How the Heber area compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Heber, UT area compared with Utah and the U.S.
MeasureHeber areaUtahU.S.
Listings per 10k households9.46.95.8
Spending per listing$1.2M$1.1M$1M
Households per official establishment1,3001,5101,573
Official establishment growth, 2019–2023+4.8%+32.1%+5.7%
Population growth, 2020–2025+5.3%+7.8%+3.1%
Spending per household on child care and other personal services$1,086$771$581
Median household income$127,160$95,166$80,734
Groundwork market score7273

Official counts and lending

Businesses

Official establishments, 2019 to 2023
22+4.8% over the period
Employees, 2023
230
Annual payroll, 2023
$5.9M
One-person businesses, 2023
81Businesses with no payroll
Map listings, September 2026
274 chain locations
Listings at the U.S. rate for this spending
31The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$30K

SBA-backed loans to businesses classed as child care services in the Heber area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Heber area

Population, 2025 estimate
81,655+5.3% since 2020
Households
28,610
Median age
39.0
Homes lived in by their owners
80%
Vehicles per household
2.3
Land area
3,048 sq. mi.
People per square mile
26
Median household income
$127,160+33.9% vs. 2015–2019, before inflation
Average household income
$191,327
Median home value
$893,100
Jobs located here
44,451
Daytime population
77,963Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Heber area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Heber area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Utah

Every Utah market ranked →

The highest-scoring small-town markets in Utah for child care centers and preschools, numbered among those based in Utah (a market based in another state is listed without a number), with the Heber area marked.

Top small-town markets in Utah

Small-town markets in Utah ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brigham City, UT-ID73136.1$1M+12.6%#55 of 454
2Heber, UT72279.4$1.2M+5.3%#61 of 454
3Vernal, UT67108.2$710K+7.3%#101 of 454
4Cedar City, UT60136.4$873K+16.4%#147 of 454
Evanston, WY-UT591011.6$514K+2.0%#163 of 454
5Price, UT4756.2$750K+1.0%#255 of 454

Other business types in the Heber area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Heber, UT area?

There are 27 child care centers and preschools on map listings in the Heber area as of September 2026. 4 of them (15%) are chain locations. The listings count day care centers and preschools. Official counts show 22 businesses with payroll classed as child care services in 2023, up 4.8% from 2019. Official counts list 81 one-person businesses without payroll.

How much do households in the Heber, UT area spend on child care and other personal services?

About $31.1M a year, or $1,086 per household. That is 87% above the U.S. average (an index of 187, where 100 is the U.S. average). Spread across the 27 child care centers and preschools on map listings, it comes to $1.2M per center. It is estimated from the incomes of the 28,610 households in the Heber area and national spending patterns by income.

How does the Heber, UT area compare with the U.S. for child care centers and preschools?

The Heber area has 9.4 child care centers and preschools per 10,000 households, 62% above the U.S. rate of 5.8. Spending per center is $1.2M, 15% above the U.S. figure of $1M. At the national ratio of child care centers and preschools to household spending, the Heber area would have about 31, against 27 on map listings. There is one business with payroll in the industry for every 1,300 households, against one for every 1,573 across the U.S. The official count rose 4.8% from 2019 to 2023, against +5.7% for the U.S.

How fast is the Heber, UT area growing?

Population estimates put the Heber area at 81,655 people in 2025, up 5.3% since 2020, faster than the U.S. (+3.1%). It has 28,610 households. The median household income in the Heber area is $127,160 a year, 58% above the U.S. median of $80,734. That rose 33.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Heber area scores 72 for child care centers and preschools (upper middle), #61 of 454 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Heber area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Heber area

Screening a site or an acquisition in the Heber area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Heber area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.