Groundwork

Child care · Small-town market · New York

Child care centers and preschools in the Massena-Ogdensburg, NY area

The child care centers and preschools in the Massena-Ogdensburg, NY area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #203 of 454 scored small-town markets
#12 of 13 scored small-town markets based in New York

Listings
18
2 chain locations (11%)
Official establishments
27
+12.5% since 2019
Household spending a year
$18.6M
On child care and other personal services · $447 a household
Spending per listing
$1M
3% above the U.S.
Listings per 10k households
4.3
26% below the U.S.
Population, 2025
105,488
−2.5% since 2020

See the child care centers and preschools around any address in the Massena-Ogdensburg area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Massena-Ogdensburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $447 per household (23% below the U.S. average), households in the Massena-Ogdensburg area spend about $18.6M a year on child care and other personal services. That works out to $1M per center, 3% above the U.S. figure of $1M.

There are 18 child care centers and preschools on map listings in the Massena-Ogdensburg area as of September 2026. 2 of them (11%) are chain locations, against 12% across the U.S. That comes to 4.3 for every 10,000 households, 26% below the U.S. rate of 5.8.

Official counts show 27 businesses with payroll classed as child care services in the Massena-Ogdensburg area in 2023, up 12.5% from 2019. That is one for every 1,543 households, against one for every 1,573 across the U.S. Official counts also show 132 one-person businesses without payroll.

Population estimates put the population change in the Massena-Ogdensburg area from 2020 to 2025 at −2.5%, against +3.1% for the U.S. The Groundwork market score for child care centers and preschools in the Massena-Ogdensburg area is 53 (upper middle), #203 of 454 scored small-town markets and #12 of 13 scored small-town markets based in New York.

How the Massena-Ogdensburg area compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Massena-Ogdensburg, NY area compared with New York and the U.S.
MeasureMassena-Ogdensburg areaNew YorkU.S.
Listings per 10k households4.35.75.8
Spending per listing$1M$1.2M$1M
Households per official establishment1,5431,1501,573
Official establishment growth, 2019–2023+12.5%+6.0%+5.7%
Population growth, 2020–2025−2.5%−0.6%+3.1%
Spending per household on child care and other personal services$447$684$581
Median household income$62,850$85,974$80,734
Groundwork market score5350

Official counts and lending

Businesses

Official establishments, 2019 to 2023
27+12.5% over the period
Employees, 2023
191
Annual payroll, 2023
$4.6M
One-person businesses, 2023
132Businesses with no payroll
Map listings, September 2026
182 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in the Massena-Ogdensburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Massena-Ogdensburg area

Population, 2025 estimate
105,488−2.5% since 2020
Households
41,666
Median age
40.8
Homes lived in by their owners
72%
Vehicles per household
1.6
Land area
2,680 sq. mi.
People per square mile
40
Median household income
$62,850
Average household income
$82,668
Median home value
$121,900
Jobs located here
32,561
Daytime population
102,579Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Massena-Ogdensburg area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Massena-Ogdensburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across New York

Every New York market ranked →

The highest-scoring small-town markets in New York for child care centers and preschools, numbered among those based in New York, with the Massena-Ogdensburg area marked.

Top small-town markets in New York

Small-town markets in New York ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monticello, NY90113.5$1.6M+2.7%#1 of 454
2Oneonta, NY76146.0$789K+3.8%#37 of 454
3Auburn, NY7561.9$2.5M−2.3%#38 of 454
4Cortland, NY7563.2$1.5M−1.9%#42 of 454
5Jamestown-Dunkirk, NY69193.6$1.2M−2.6%#80 of 454
6Batavia, NY68124.8$997K+0.2%#90 of 454
7Hudson, NY67114.1$1.6M−2.1%#94 of 454
8Amsterdam, NY6794.6$994K+1.1%#98 of 454
9Olean, NY6692.8$1.4M−2.1%#103 of 454
10Gloversville, NY6093.9$1.1M−1.6%#142 of 454
12Massena-Ogdensburg, NY53184.3$1M−2.5%#203 of 454

Other business types in the Massena-Ogdensburg area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Massena-Ogdensburg, NY area?

As of September 2026, map listings count 18 child care centers and preschools in the Massena-Ogdensburg area. 2 of them (11%) are chain locations. The listings count day care centers and preschools. Official counts show 27 businesses with payroll classed as child care services in 2023, up 12.5% from 2019. Another 132 one-person businesses have no payroll, by official counts.

How much do households in the Massena-Ogdensburg, NY area spend on child care and other personal services?

About $18.6M a year, or $447 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 18 child care centers and preschools on map listings, it comes to $1M per center. It is estimated from the incomes of the 41,666 households in the Massena-Ogdensburg area and national spending patterns by income.

How does the Massena-Ogdensburg, NY area compare with the U.S. for child care centers and preschools?

The Massena-Ogdensburg area has 4.3 child care centers and preschools per 10,000 households, 26% below the U.S. rate of 5.8. Spending per center is $1M, 3% above the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, the Massena-Ogdensburg area would have about 19, against 18 on map listings. There is one business with payroll in the industry for every 1,543 households, against one for every 1,573 across the U.S. The official count rose 12.5% from 2019 to 2023, against +5.7% for the U.S.

How fast is the Massena-Ogdensburg, NY area growing?

Population estimates put the Massena-Ogdensburg area at 105,488 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 41,666 households. Median household income in the Massena-Ogdensburg area is $62,850, 22% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Massena-Ogdensburg area scores 53 for child care centers and preschools (upper middle), #203 of 454 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Massena-Ogdensburg area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Massena-Ogdensburg area

Screening a site or an acquisition in the Massena-Ogdensburg area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Massena-Ogdensburg area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.