Beauty and personal care · County · South Carolina
Barbershops in Horry County, SC
The barbershops in Horry County, SC, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #528 of 1,356 scored counties
#8 of 32 scored counties in South Carolina
- Listings
- 72
- 6 chain locations (8%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $133.3M
- On personal care products and services · $840 a household
- Spending per listing
- $1.9M
- 2% below the U.S.
- Listings per 10k households
- 4.5
- 15% below the U.S.
- Population, 2025
- 427,551
- +20.9% since 2020
See the barbershops around any address in Horry County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Horry County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $840 per household (16% below the U.S. average), households in Horry County spend about $133.3M a year on personal care products and services. That is about $1.9M of household spending for each shop on map listings, 2% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
Horry County has 72 barbershops on map listings as of September 2026. Chain locations make up 8% of them, against 12% across the U.S. That is 4.5 per 10,000 households, 15% below the U.S. rate of 5.3.
The official count of businesses with payroll classed as barber shops in Horry County was 9 in 2023. That is one for every 17,642 households, against one for every 16,589 across the U.S. Official counts list 110 one-person businesses without payroll.
Population estimates show Horry County grew 20.9% from 2020 to 2025, faster than the U.S. (+3.1%). Horry County scores 57 (upper middle) on the Groundwork market score for barbershops, ranking #528 of 1,356 scored counties and #8 of 32 scored counties in South Carolina.
How Horry County compares
The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Horry County | South Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.5 | 5.9 | 5.3 |
| Spending per listing | $1.9M | $1.5M | $1.9M |
| Households per official establishment | 17,642 | 21,612 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +32.4% | +28.5% |
| Population growth, 2020–2025 | +20.9% | +8.5% | +3.1% |
| Spending per household on personal care products and services | $840 | $871 | $1,005 |
| Median household income | $66,880 | $69,324 | $80,734 |
| Groundwork market score | 57 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 9
- Employees, 2023
- 27
- Annual payroll, 2023
- $667K
- One-person businesses, 2023
- 110Businesses with no payroll
- Map listings, September 2026
- 726 chain locations
- Listings at the U.S. rate for this spending
- 71The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Horry County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Horry County
- Population, 2025 estimate
- 427,551+20.9% since 2020
- Households
- 158,779
- Median age
- 47.7
- Homes lived in by their owners
- 77%
- Vehicles per household
- 1.8
- Land area
- 1,133 sq. mi.
- People per square mile
- 338
- Median household income
- $66,880+31.9% vs. 2015–2019, before inflation
- Average household income
- $87,740
- Median home value
- $287,700
- Jobs located here
- 142,324
- Daytime population
- 375,675Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Horry County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Horry County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across South Carolina
Every South Carolina market ranked →The highest-scoring counties in South Carolina for barbershops, numbered among those based in South Carolina, with Horry County marked.
Top counties in South Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1York County, SC | 72 | 57 | 5.0 | $2M | +8.1% | #192 of 1,356 |
| 2Lancaster County, SC | 71 | 16 | 4.0 | $2.3M | +18.3% | #211 of 1,356 |
| 3Kershaw County, SC | 67 | 9 | 3.3 | $2.5M | +11.6% | #290 of 1,356 |
| 4Lexington County, SC | 65 | 61 | 5.0 | $1.8M | +7.7% | #347 of 1,356 |
| 5Spartanburg County, SC | 61 | 68 | 5.2 | $1.6M | +15.6% | #435 of 1,356 |
| 6Dorchester County, SC | 58 | 32 | 5.1 | $1.8M | +10.1% | #498 of 1,356 |
| 7Anderson County, SC | 58 | 42 | 5.0 | $1.7M | +7.7% | #501 of 1,356 |
| 8Horry County, SC | 57 | 72 | 4.5 | $1.9M | +20.9% | #528 of 1,356 |
| 9Cherokee County, SC | 54 | 6 | 2.7 | $2.7M | +3.7% | #588 of 1,356 |
| 10Berkeley County, SC | 54 | 52 | 5.5 | $1.7M | +18.7% | #605 of 1,356 |
Other business types in Horry County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas34
- Hair salons40
- Barbershops57
- Nail salons44
- Spas and skin care32
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Horry County, SC?
Map listings as of September 2026 show 72 barbershops in Horry County. 6 of them (8%) are chain locations. The listings count barbershops. Official counts show 9 businesses with payroll classed as barber shops in 2023. Official counts also show 110 one-person businesses without payroll.
How much do households in Horry County, SC spend on personal care products and services?
About $133.3M a year, or $840 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 72 barbershops on map listings, it comes to $1.9M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 158,779 households in Horry County and national spending patterns by income.
How does Horry County, SC compare with the U.S. for barbershops?
Horry County has 4.5 barbershops per 10,000 households, 15% below the U.S. rate of 5.3. Spending per shop is $1.9M, 2% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Horry County would have about 71, against 72 on map listings. There is one business with payroll in the industry for every 17,642 households, against one for every 16,589 across the U.S.
How fast is Horry County, SC growing?
Population estimates put Horry County at 427,551 people in 2025, up 20.9% since 2020, faster than the U.S. (+3.1%). It has 158,779 households. The median household income in Horry County is $66,880 a year, 17% below the U.S. median of $80,734. That rose 31.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Horry County scores 57 for barbershops (upper middle), #528 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Horry County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Horry County
Screening a site or an acquisition in Horry County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Horry County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.