Food and drink · County · Wisconsin
Bakeries and dessert shops in Door County, WI
How Door County, WI compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 24 out of 100: Low
Ranked #1,763 of 1,889 scored counties
#60 of 61 scored counties in Wisconsin
- Listings
- 40
- 7 chain locations (18%)
- Official establishments
- 26
- All snack bars and retail bakeries · +8.3% since 2019
- Household spending a year
- $58.5M
- On food away from home · $3,904 a household
- Spending per listing
- $1.5M
- 65% below the U.S.
- Listings per 10k households
- 26.7
- 2.7 times the U.S.
- Population, 2025
- 30,616
- +1.6% since 2020
See the bakeries and dessert shops around any address in Door County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Door County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Door County scores 24 (low) on the Groundwork market score for bakeries and dessert shops, ranking #1,763 of 1,889 scored counties and #60 of 61 scored counties in Wisconsin. That puts it in the bottom quarter of counties.
At $3,904 per household (4% below the U.S. average), households in Door County spend about $58.5M a year on food away from home. Spread across 40 bakeries and dessert shops, that is $1.5M per shop, 65% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
Door County has 40 bakeries and dessert shops on map listings as of September 2026. 7 of them (18%) are chain locations, against 35% across the U.S. That is 26.7 per 10,000 households, 2.7 times the U.S. rate of 9.8.
The official count of businesses with payroll classed as snack bars and retail bakeries in Door County was 26 in 2023, up 8.3% from 2019. That is one for every 576 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Population estimates put the population change in Door County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%).
How Door County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Door County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.7 | 7.6 | 9.8 |
| Spending per listing | $1.5M | $5.2M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 576 | 1,735 | 1,369 |
| Official establishment growth, 2019–2023 | +8.3% | +35.1% | +24.6% |
| Population growth, 2020–2025 | +1.6% | +1.3% | +3.1% |
| Spending per household on food away from home | $3,904 | $3,959 | $4,070 |
| Median household income | $74,795 | $77,485 | $80,734 |
| Groundwork market score | 24 | 64 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 24 → 26All snack bars and retail bakeries · +8.3% over the period
- Employees, 2023
- 76
- Annual payroll, 2023
- $2.3M
- One-person businesses, 2023
- 3All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 407 chain locations
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack bars and retail bakeries in Door County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Door County
- Population, 2025 estimate
- 30,616+1.6% since 2020
- Households
- 14,986
- Median age
- 53.6
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.0
- Land area
- 482 sq. mi.
- People per square mile
- 63
- Median household income
- $74,795+21.5% vs. 2015–2019, before inflation
- Average household income
- $105,001
- Median home value
- $342,600
- Jobs located here
- 12,670
- Daytime population
- 28,917Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Door County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Door County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for bakeries and dessert shops, numbered among those based in Wisconsin, with Door County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Washington County, WI | 83 | 26 | 4.6 | $9.6M | +1.8% | #57 of 1,889 |
| 2Pierce County, WI | 81 | 10 | 6.3 | $6.8M | +3.1% | #76 of 1,889 |
| 3Oconto County, WI | 81 | 10 | 5.9 | $6.4M | +2.9% | #77 of 1,889 |
| 4Clark County, WI | 77 | 5 | 3.9 | $9.3M | +1.2% | #124 of 1,889 |
| 5Calumet County, WI | 76 | 11 | 5.1 | $8.2M | +2.9% | #138 of 1,889 |
| 6St. Croix County, WI | 75 | 25 | 6.7 | $7M | +4.7% | #162 of 1,889 |
| 7Winnebago County, WI | 72 | 38 | 5.2 | $7.3M | +1.4% | #215 of 1,889 |
| 8Monroe County, WI | 70 | 5 | 2.7 | $13.4M | +0.6% | #251 of 1,889 |
| 9Jefferson County, WI | 70 | 19 | 5.4 | $7.3M | +0.3% | #255 of 1,889 |
| 10Fond du Lac County, WI | 70 | 23 | 5.3 | $7.2M | +0.5% | #257 of 1,889 |
| 60Door County, WI | 24 | 40 | 26.7 | $1.5M | +1.6% | #1,763 of 1,889 |
Other business types in Door County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes26
- Sit-down restaurants26
- Fast food and sandwich shops71
- Pizza48
- Coffee shops and cafes25
- Bakeries and dessert shops24
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Door County, WI?
Map listings as of September 2026 show 40 bakeries and dessert shops in Door County. 7 of them (18%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 26 businesses with payroll classed as snack bars and retail bakeries in 2023, up 8.3% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts list 3 one-person businesses without payroll.
How much do households in Door County, WI spend on food away from home?
About $58.5M a year, or $3,904 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 40 bakeries and dessert shops on map listings, it comes to $1.5M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 14,986 households in Door County and national spending patterns by income.
How does Door County, WI compare with the U.S. for bakeries and dessert shops?
Door County has 26.7 bakeries and dessert shops per 10,000 households, 2.7 times the U.S. rate of 9.8. Spending per shop is $1.5M, 65% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Door County would have about 14, against 40 on map listings. There is one business with payroll in the industry for every 576 households, against one for every 1,369 across the U.S. The official count rose 8.3% from 2019 to 2023, against +24.6% for the U.S.
How fast is Door County, WI growing?
Population estimates put Door County at 30,616 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 14,986 households. The median household income in Door County is $74,795 a year, 7% below the U.S. median of $80,734. That rose 21.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Door County scores 24 for bakeries and dessert shops (low), #1,763 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Door County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Door County
Screening a site or an acquisition in Door County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Door County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.