County profile · Wisconsin
Trempealeau County, WI market data
How Trempealeau County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 31,171
- +1.1% since 2020
- Households
- 12,533
- Median household income
- $76,313
- +30.3% vs. 2015–2019, before inflation
- Median home value
- $216,700
- Jobs located here
- 12,717
- Highest market score
- 77
- Fast food and sandwich shops, #184 of 2,222 scored counties
A site report maps the competitors on map listings around any address in Trempealeau County by name and distance, and the households and spending within reach. Or open the report at the center of Trempealeau County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Trempealeau County has an estimated 31,171 people and 12,533 households. Population estimates show Trempealeau County grew 1.1% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Trempealeau County is $76,313, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.3%, before inflation.
Relative to the U.S., household spending in Trempealeau County runs highest on vehicle maintenance and repairs (an index of 126, where 100 is the U.S. average) and lowest on child care and other personal services (66).
Of the business types scored in Trempealeau County, fast food and sandwich shops (77), gyms and studios (76) and primary care and pediatric clinics (76) have the highest Groundwork market scores. For fast food and sandwich shops, that ranks #184 of 2,222 scored counties.
Against the U.S., map listings per household run highest for convenience stores (2.1 times the U.S. rate) and lowest for clothing, shoe and laundry businesses (66% below the U.S. rate).
All 56 business types in Trempealeau County
Highest Groundwork market score first. Each score compares Trempealeau County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Fast food and sandwich shops | 77 | #184 of 2,222 | 10 | 8.0 | $4.8M | 157 | 15 |
| Gyms, studios and classes | 76 | #118 of 2,088 | 7 | 5.6 | $1.5M | 229 | Under 3 |
| Primary care and pediatrics | 76 | #130 of 1,656 | 5 | 4.0 | $3.5M | 194 | Under 3 |
| Spas and skin care | 75 | #114 of 1,769 | 5 | 4.0 | $2.4M | 279 | Under 3 |
| Salons, barbers and spas | 75 | #172 of 2,385 | 36 | 28.7 | $340K | 160 | 4 |
| Doctors, dentists and clinics | 75 | #204 of 2,394 | 46 | 36.7 | $376K | 247 | 19 |
| Clothing and shoe stores | 74 | #250 of 2,087 | 7 | 5.6 | $3.4M | 271 | Under 3 |
| Clothing, shoes and laundry | 74 | #254 of 2,210 | 10 | 8.0 | $2.4M | 274 | Under 3 |
| Car washes and detailing | 73 | #164 of 1,451 | 5 | 4.0 | $3M | 120 | Under 3 |
| Pizza | 73 | #223 of 2,090 | 8 | 6.4 | $6M | 118 | 15 |
| Real estate agents and brokers | 72 | #141 of 2,176 | 7 | 5.6 | Index only | 455 | 5 |
| Real estate | 72 | #152 of 2,229 | 8 | 6.4 | Index only | 501 | 8 |
| Bakeries and dessert shops | 67 | #347 of 1,889 | 10 | 8.0 | $4.8M | 115 | 3 |
| Dentists and orthodontists | 67 | #362 of 1,886 | 13 | 10.4 | $1.3M | 135 | 6 |
| Hair salons | 61 | #656 of 2,339 | 29 | 23.1 | $422K | 98 | 3 |
| Home repair trades | 58 | #655 of 2,057 | 12 | 9.6 | $2.8M | 115 | 19 |
| Child care and preschools | 56 | #669 of 1,611 | 6 | 4.8 | $799K | 80 | 3 |
| Insurance agencies | 56 | #895 of 2,272 | 11 | 8.8 | $2.1M | 170 | 12 |
| Pet businesses | 55 | #872 of 2,200 | 14 | 11.2 | $737K | 84 | 6 |
| Sit-down restaurants | 54 | #990 of 2,405 | 63 | 50.3 | $759K | 114 | 22 |
| Restaurants and cafes | 54 | #1,031 of 2,405 | 137 | 109.3 | $349K | 94 | 40 |
| Lawn, cleaning and pest control | 52 | #770 of 1,771 | 8 | 6.4 | $1.9M | 113 | 17 |
| Landscaping and lawn care | 51 | #674 of 1,493 | 5 | 4.0 | $3M | 104 | 12 |
| Coffee shops and cafes | 49 | #1,072 of 2,063 | 21 | 16.8 | $2.3M | 61 | 3 |
| Auto repair and car care | 46 | #1,383 of 2,401 | 59 | 47.1 | $256K | 95 | 26 |
| Auto repair shops | 43 | #1,523 of 2,378 | 36 | 28.7 | $420K | 95 | 24 |
| Grocery and convenience stores | 42 | #1,539 of 2,402 | 47 | 37.5 | $1.6M | 47 | 7 |
| Gas stations | 39 | #1,636 of 2,358 | 25 | 19.9 | $1.5M | 65 | 21 |
| Grocery stores | 38 | #1,440 of 2,070 | 14 | 11.2 | $5.4M | 58 | 6 |
| Convenience stores | 38 | #1,565 of 2,261 | 21 | 16.8 | $3.6M | 45 | Under 3 |
| Collision repair and body shops | 36 | #985 of 1,327 | 7 | 5.6 | $2.2M | 70 | 8 |
| Funeral homes | 34 | #1,132 of 1,472 | 7 | 5.6 | $266K | 39 | 3 |
| Veterinarians | 32 | #1,165 of 1,485 | 6 | 4.8 | $1.7M | 63 | 6 |
| Electricians | 29 | #1,003 of 1,160 | 6 | 4.8 | $5.6M | 47 | 9 |
| Chiropractors | 29 | #1,310 of 1,490 | 14 | 11.2 | $1.2M | 52 | 8 |
| Gyms | Not scored | Not scored | 4 | 3.2 | $2.7M | 204 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 4 | 3.2 | $8.4M | 99 | 5 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 2.4 | $3.4M | 135 | Under 3 |
| Physical therapy | Not scored | Not scored | 3 | 2.4 | $5.8M | 240 | 5 |
| House cleaning | Not scored | Not scored | 2 | 1.6 | $7.6M | Too few | 5 |
| HVAC and plumbing | Not scored | Not scored | 2 | 1.6 | $16.8M | Too few | 5 |
| Laundromats | Not scored | Not scored | 2 | 1.6 | $12.1M | Too few | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 1.6 | $5.3M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 2 | 1.6 | $5.2M | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 2 | 1.6 | $7.6M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 1 | 0.8 | $12.2M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 0.8 | $17.3M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.8 | $15.2M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 0.8 | Index only | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.8 | $10.6M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Nail salons | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Trempealeau County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.1M | $1,207 | 126 |
| Gasoline and other fuels | $38.6M | $3,077 | 119 |
| Food away from home | $47.8M | $3,815 | 94 |
| Groceries | $75.3M | $6,006 | 95 |
| Personal care products and services | $12.2M | $977 | 97 |
| Child care and other personal services | $4.8M | $383 | 66 |
| Memberships, classes and admissions | $10.6M | $848 | 86 |
| Medical and dental services | $17.3M | $1,381 | 107 |
| Pets | $10.3M | $823 | 91 |
| Clothing, shoes and related services | $24.1M | $1,923 | 94 |
| Vehicle insurance | $23.4M | $1,870 | 96 |
| Home repairs, maintenance and insurance | $33.5M | $2,674 | 89 |
| Lawn care, cleaning and other household services | $15.2M | $1,210 | 86 |
| Rent and homeowner costs | $173.7M | $13,863 | 83 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Trempealeau County
- Population, 2025 estimate
- 31,171+1.1% since 2020
- Households
- 12,533
- Median age
- 39.8
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.1
- Land area
- 733 sq. mi.
- People per square mile
- 42
- Median household income
- $76,313+30.3% vs. 2015–2019, before inflation
- Average household income
- $92,199
- Median home value
- $216,700
- Jobs located here
- 12,717
- Daytime population
- 27,170Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Trempealeau County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Trempealeau County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Trempealeau County, WI growing?
Population estimates put Trempealeau County at 31,171 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 12,533 households. Median household income rose 30.3% from the 2015–2019 survey, before inflation.
How much do households in Trempealeau County, WI spend?
Households in Trempealeau County spend about $173.7M a year on rent and homeowner costs, $75.3M on groceries and $47.8M on food away from home. Set against the U.S., households in Trempealeau County spend the most on vehicle maintenance and repairs (an index of 126, where 100 is the U.S. average) and the least on child care and other personal services (66).
Which business types have the highest market scores in Trempealeau County, WI?
The highest Groundwork market scores in Trempealeau County are for fast food and sandwich shops (77), gyms and studios (76) and primary care and pediatric clinics (76). Trempealeau County ranks #184 of 2,222 scored counties for fast food and sandwich shops.
How does Trempealeau County, WI compare with the U.S.?
The median household income in Trempealeau County is $76,313 a year, 5% below the U.S. median of $80,734. The population rose 1.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $216,700, against $332,700 for the U.S. For its number of households, Trempealeau County has the most map listings, relative to the U.S., for convenience stores (2.1 times the U.S. rate) and the fewest for clothing, shoe and laundry businesses (66% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 35 of the 56 business types have a score in Trempealeau County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Trempealeau County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Trempealeau County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Trempealeau County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.